• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Strategic SEO for Digital Marketing Success

    Skills you'll gain: Web Analytics and SEO, Technical Support, Extensible Markup Language (XML)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Business Model Canvas

    Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    57 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Structural scheme setting and ETABS Analysis of RCC Building

    Skills you'll gain: Architectural Drawing, Structural Engineering, Building Design, Structural Analysis, Civil and Architectural Engineering, Building Codes, Engineering Software, Engineering Calculations, Engineering Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Siemens

    Expedite – Skills for Industry Microcredential

    Skills you'll gain: Product Lifecycle Management, Sustainable Design, Sustainable Engineering, Digital Transformation, Project Planning, Business Acumen, Customer Service, Electronic Systems, Semiconductors, Engineering Design Process, Engineering Practices, Project Management, Internet Of Things, Collaboration, Artificial Intelligence, Business Communication, Teamwork, Risk Management, Leadership, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Driving Operational Performance

    Skills you'll gain: Process Analysis, Operational Performance Management, Capacity Planning, Operational Analysis, Key Performance Indicators (KPIs), Operations Management, Operational Efficiency, Business Operations, Process Optimization, Business Metrics, Business Workflow Analysis, Performance Analysis, Business Process Management, Return On Investment, Customer Analysis, Resource Utilization, Customer experience improvement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    JavaScript Interview Prep: Real Coding Questions & Solutions

    Skills you'll gain: Pseudocode, Computational Thinking, Debugging, Algorithms, Programming Principles, Front-End Web Development, Javascript, Computer Programming, Data Structures, Web Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Design Thinking for Innovators

    Skills you'll gain: Design Thinking, Business Transformation, Process Design, Business Process, Human Centered Design, Service Design, Innovation, Creative Problem-Solving, Ideation, Creativity, User Research, User Feedback, Empathy, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Technical University of Denmark (DTU)

    Hydrogen: Key Concepts and Use in Green Technologies

    Skills you'll gain: Sustainable Technologies, Production Process, Mathematical Modeling, Materials science, Engineering Calculations, Research Reports, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Cambridge

    Learning and memory in the brain: a guide for teachers

    Skills you'll gain: Human Learning, Child Development, Teaching, Learning Theory, Instructional Strategies, Pedagogy, Learning Strategies, Developmental Disabilities, Working With Children, Disabilities, Autism Spectrum Disorders, Special Education, Differentiated Instruction, Neurology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Identify Your Target Audience

    Skills you'll gain: Target Audience, Customer Engagement, Customer experience improvement, Persona Development, Customer Insights, Market Opportunities, Market Research, Marketing Strategies, Data-Driven Decision-Making, Consumer Behaviour, Data Analysis, Business Development, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    American Renaissance: Classic Literature of the 19th Century

    Skills you'll gain: Storytelling, Oral Expression, Writing, Liberal Arts, Editing, Ethical Standards And Conduct, Research, Diversity Awareness, Social Studies, Social Justice, World History, Cultural Diversity, Culture, Creativity, Political Sciences, Advocacy, Public History

    4.6
    Rating, 4.6 out of 5 stars
    ·
    19 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Incentives

    Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Coordinating, Price Negotiation, Revenue Management, Strategic Thinking, Market Analysis, Business Risk Management, Business Relationship Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…220221222…374

In summary, here are 10 of our most popular market research courses

  • Strategic SEO for Digital Marketing Success: Skillshare
  • Business Model Canvas: Coursera
  • Structural scheme setting and ETABS Analysis of RCC Building: L&T EduTech
  • Expedite – Skills for Industry Microcredential: Siemens
  • Driving Operational Performance: University of Pennsylvania
  • JavaScript Interview Prep: Real Coding Questions & Solutions: Scrimba
  • Design Thinking for Innovators: Coursera
  • Hydrogen: Key Concepts and Use in Green Technologies: Technical University of Denmark (DTU)
  • Learning and memory in the brain: a guide for teachers: University of Cambridge
  • How to Identify Your Target Audience: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok