The language used throughout the course, in both instruction and assessments.

Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Analysis, Bidding, Campaign Management, Digital Advertising, Web Analytics, Key Performance Indicators (KPIs), Target Audience, Performance Management, Budget Management
Beginner · Course · 1 - 3 Months

University of Leeds
Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Methods, Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Descriptive Statistics, Box Plots, Data Visualization Software, Histogram, Probability, Probability Distribution
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: SQL, Big Data, Data Validation, Query Languages, Data Mining, Business Metrics
Advanced · Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Marketing Communications, Target Audience, Media Strategy, Brand Strategy, Brand Management, Shared Media, Persuasive Communication, Integrated Marketing Communications, Stakeholder Engagement, Earned Media, Owned Media, Paid media, Content Creation, Consumer Behaviour, Digital Marketing, Content Performance Analysis, Customer Engagement
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Computer Systems, Informatics, Data Processing, Data Sharing, Computing Platforms, Health Informatics, Bioinformatics, Data Storage, Computer Architecture, Computer Literacy, Computer Hardware, Big Data, Capacity Management, Data Centers, Cloud Computing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Statistical Modeling, Regression Analysis, Data Visualization, Data Analysis, Statistical Methods, R Programming, Statistical Analysis, Plot (Graphics), Predictive Modeling, Ggplot2
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Text Mining, Large Language Modeling, Natural Language Processing, LLM Application, Python Programming
Intermediate · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, New Business Development, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements
Beginner · Course · 1 - 3 Months

Knowledge Accelerators
Skills you'll gain: Data Presentation, Pivot Tables And Charts, Data Entry, Productivity Software, Microsoft 365, Organizational Skills, Business Intelligence, Data Management, Data Manipulation, Record Keeping, Business Analytics, Productivity, Data Science, Customer Data Management, Financial Analysis, Project Management, Event Planning, Marketing Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Data Visualization, Interactive Data Visualization, Data Presentation, Tableau Software, Data Visualization Software, Exploratory Data Analysis, Business Intelligence, Data Analysis
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media, Social Media Management, Drive Engagement, Social Media Marketing, People Management, Marketing Analytics, Content Performance Analysis, Rapport Building, Growth Strategies, Organizational Skills
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Surveys, Survey Creation, Sampling (Statistics), Program Evaluation, Data Management, Data Collection, Data Analysis, Data Cleansing, Quantitative Research, Data Quality, Research Design, Sample Size Determination, Data Ethics
Intermediate · Course · 1 - 3 Months