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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Governance

    Skills you'll gain: Marketing Channel, Marketing Strategies, E-Commerce, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX), Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Material Design in Canva

    Skills you'll gain: Marketing Materials, Marketing Collateral, Marketing Design, Canva (Software), Cross-Channel Marketing, Promotional Materials, Integrated Marketing Communications, Brochures, Graphic Design, Advertising Campaigns, Layout Design, Digital Design, Style Guides, Typography, Branding, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    ChatGPT for Business & Marketing Content

    Skills you'll gain: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Exploratory Analytics Project Ideation

    Skills you'll gain: Exploratory Data Analysis, Project Design, Data Mining, Ideation, Design Thinking, Data Analysis, Analytics, Business Analytics, Business Analysis, Sprint Planning, Unsupervised Learning, Case Studies, Anomaly Detection, Tree Maps

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    708 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    Y

    Yonsei University

    Marketing Internacional en Asia

    Skills you'll gain: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Strategy and Techniques, Cultural Sensitivity, Marketing Effectiveness, Market Research, Brand Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    194 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Sales Analytics

    Skills you'll gain: Sales Strategy, Customer Analysis, AI Personalization, Sales, Sales Pipelines, Sales Management, Generative AI, Customer Insights, Forecasting, Personalized Service, Data-Driven Decision-Making, Revenue Forecasting, Analytics, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    AI in Digital Marketing

    Skills you'll gain: Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, AI Enablement, Content Marketing, Generative AI, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Customer Insights, Brand Strategy, Business Ethics, Predictive Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    International Marketing and Management

    Skills you'll gain: Global Marketing, Organizational Structure, Target Market, Market Opportunities, Business Marketing, Intercultural Competence, Cultural Diversity, Human Resources Management and Planning, Cultural Sensitivity, B2B Sales, Marketing Strategies, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    123 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Marketing, Communication, and PR

    Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization, Marketing Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Commencer avec Facebook Analytics

    Skills you'll gain: Facebook, Web Analytics, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Data Analytics with Teradata

    Skills you'll gain: Teradata SQL, Exploratory Data Analysis, SQL, Data Modeling, Database Design, Database Administration, Database Architecture and Administration, Database Management, Database Management Systems, Data Store, JSON, Data Integration, Data Architecture, Advanced Analytics, Data Warehousing, Data Cleansing, Text Mining, Data Analysis, Business Intelligence, Data-Driven Decision-Making

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Marketing Channel Governance: Emory University
  • Marketing Material Design in Canva: Coursera
  • ChatGPT for Business & Marketing Content: LearnKartS
  • Exploratory Analytics Project Ideation: University of Minnesota
  • Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más: IE Business School
  • Marketing Internacional en Asia: Yonsei University
  • GenAI for Sales Analytics: Coursera
  • AI in Digital Marketing: University of Maryland, College Park
  • International Marketing and Management: University of Colorado Boulder
  • Marketing, Communication, and PR: Microsoft

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Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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