• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Michigan

    Understanding Psychosis

    Skills you'll gain: Health Disparities, Psychiatry, Patient Education And Counseling, Community Mental Health Services, Social Determinants Of Health, Patient Communication, Psychiatric Assessments, Mental Health Diseases and Disorders, Rehabilitation, Trauma Care, Mental and Behavioral Health, Pharmacology, Mental Health

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Global Public Procurement

    Skills you'll gain: Bidding, Procurement, Business Development, Registration, Vendor Management, Request For Quotation (RFQ), Request for Proposal, Global Marketing, Law, Regulation, and Compliance, Contract Management, Regulatory Requirements, Market Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    93 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Environmental Hazards and Global Public Health

    Skills you'll gain: Demography, Environmental Regulations, Environmental Policy, Environment Health And Safety, Pollution Prevention, Environment, Public Health, Environmental Science, Occupational Health, Hazardous Waste Operations And Emergency Response Standard (HAZWOPER), Radiation Protection, Water Quality, Community Health

    4.8
    Rating, 4.8 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: Step 1 - Think Like a High-Performer

    Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Grabación y postproducción musical dentro y fuera del estudio

    Skills you'll gain: Musical Composition, Post-Production, Music, Media Production, Instrumental Music, Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    80 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Evolution of Video Editing Techniques

    Skills you'll gain: Video Editing, Post-Production, Storyboarding, Editing, Video Production, Cinematography, Animations, Storytelling, Writing and Editing, Music, Typography, Creative Problem-Solving, Communication

    4.2
    Rating, 4.2 out of 5 stars
    ·
    15 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Comment analyser l'engagement des Tweets avec Twitter Analytics

    Skills you'll gain: Social Media Marketing, Drive Engagement, Social Media, Customer Engagement, Social Media Campaigns, Advertising Campaigns, Content Performance Analysis, Web Analytics, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Roadmap para a Estratégia

    Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Business Strategies, Marketing, Leadership, Leadership Development, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Strategy, Business Ethics, Market Dynamics, Strategic Thinking, Organizational Strategy, Corporate Strategy, Financial Analysis, Financial Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Public Speaking and Presentations

    Skills you'll gain: Public Speaking, Lecturing, Presentations, Storytelling, Communication, Verbal Communication Skills, Communication Strategies, Verbal Strategic Communication, Concision, Goal-Oriented, Planning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Design Thinking and Global Startup

    Skills you'll gain: Design Thinking, Business Modeling, Entrepreneurship, Product Development, Prototyping, Presentations, Lean Methodologies, Human Centered Design, Value Propositions, Ideation, Innovation, Emerging Technologies, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    146 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    DaVinci Resolve 19 Masterclass: Video Editing Basics

    Skills you'll gain: Video Editing, Animations, Timelines, Motion Graphics, Post-Production, Video Production, Editing, Configuration Management, Data Import/Export, Color Matching, File Management, Typography

    4.3
    Rating, 4.3 out of 5 stars
    ·
    24 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Understanding China, 1700-2000: A Data Analytic Approach, Part 2

    Skills you'll gain: Social Sciences, Big Data, Sociology, Demography, Socioeconomics, Anthropology, Economics, Data Analysis, Analytics, Cultural Diversity, World History, Quantitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    61 reviews

    Mixed · Course · 1 - 4 Weeks

1…273274275…507

In summary, here are 10 of our most popular social media marketing courses

  • Understanding Psychosis: University of Michigan
  • Global Public Procurement: Korea Advanced Institute of Science and Technology(KAIST)
  • Environmental Hazards and Global Public Health: University of Michigan
  • Professional Selling: Step 1 - Think Like a High-Performer: Kennesaw State University
  • Grabación y postproducción musical dentro y fuera del estudio: Universidad Nacional Autónoma de México
  • The Evolution of Video Editing Techniques: University of Colorado Boulder
  • Comment analyser l'engagement des Tweets avec Twitter Analytics: Coursera
  • Roadmap para a Estratégia: Fundação Instituto de Administração
  • Public Speaking and Presentations : Arizona State University
  • Design Thinking and Global Startup: Korea Advanced Institute of Science and Technology(KAIST)

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok