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    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

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    Explore the Content Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Strategic Sales Management

      Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales Enablement, Sales Training, Case Studies, Sales, Business Planning, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Market Intelligence, Product Planning, Competitive Intelligence, Business Marketing, Customer Relationship Building, Sales Development, Business Strategy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      511 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google UX Design

      Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, Mobile Development, User Story, Data Ethics, Usability, User Centered Design, Interviewing Skills, Professional Development

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      94K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Introduction to Google SEO

      Skills you'll gain: Persona Development, Search Engine Optimization, Web Analytics and SEO, Target Audience, Keyword Research, Google Analytics, Digital Marketing, User Research, Content Strategy, Web Content, Content Performance Analysis, Data Analysis, Algorithms, Business Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM AI Product Manager

      Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, Product Roadmaps, Usability Testing, Product Planning, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle, OpenAI, Stakeholder Engagement, Stakeholder Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI Fundamentals

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Generative Model Architectures, Responsible AI, OpenAI, ChatGPT, AI Product Strategy, Data Ethics, Large Language Modeling, Leadership and Management, LLM Application, Strategic Leadership, Risking, Business Ethics, Legal Risk, Artificial Intelligence and Machine Learning (AI/ML), Business Development, Deep Learning, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Project Management

      Skills you'll gain: Project Management Life Cycle, Change Management, Organizational Structure, Project Management, Project Coordination, Organizational Change, Agile Methodology, Project Planning, Waterfall Methodology, Interpersonal Communications, Strategic Thinking

      4.9
      Rating, 4.9 out of 5 stars
      ·
      98K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Intellectual Property Law

      Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Case Law, Regulation and Legal Compliance, Packaging and Labeling, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Business Valuation, Creativity, Legal Risk, Strategic Planning, Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.6K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Branding: The Creative Journey

      Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Content Marketing, Target Audience, Advertising Campaigns, Target Market, Content Creation, Advertising, Marketing Design, Creative Design, Marketing Communications, Brand Management, Journalism, Creativity, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Digital Marketing and E-commerce

      Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      30K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Social Media Marketing

      Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Business Analysts

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, Business Analysis, Data-Driven Decision-Making, Data Analysis, ChatGPT, Artificial Intelligence, Business Process Automation, Stakeholder Communications, Business Requirements, Requirements Elicitation, Requirements Analysis, Data Presentation, Artificial Intelligence and Machine Learning (AI/ML), Workflow Management, Business Strategy, Image Quality, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.9K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Patterns, Generative AI, Digital Advertising, Email Marketing, ChatGPT, Digital Marketing, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Social Media Marketing, Artificial Intelligence and Machine Learning (AI/ML), Search Engine Optimization, Image Quality, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.9K reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular content strategy courses

    • Strategic Sales Management: Fundação Instituto de Administração
    • Google UX Design: Google
    • Introduction to Google SEO: University of California, Davis
    • IBM AI Product Manager: IBM
    • Generative AI Fundamentals: IBM
    • Foundations of Project Management: Google
    • Intellectual Property Law: University of Pennsylvania
    • Branding: The Creative Journey: IE Business School
    • Foundations of Digital Marketing and E-commerce: Google
    • Social Media Marketing: Northwestern University

    Skills you can learn in Data Management

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