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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • F

    Fractal Analytics

    Foundations of Machine Learning

    Skills you'll gain: Model Evaluation, Model Deployment, Machine Learning, Supervised Learning, Regression Analysis, Decision Tree Learning, Feature Engineering, Data Preprocessing, Unsupervised Learning, Predictive Modeling, Logistic Regression, Anomaly Detection, Classification Algorithms

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    Microsoft Account Manager with Generative AI

    Skills you'll gain: Key Performance Indicators (KPIs), Budget Management, Productivity Software, Performance Analysis, Financial Management, Administrative Support, Sales Process, Account Strategy, Customer Relationship Management (CRM) Software, Data Analysis, Account Management, Customer Service, Microsoft Copilot, Client Services, Content Management, AI Personalization, Microsoft 365, Relationship Building, Customer Insights, Generative AI

    Advanced · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Advanced Data Analysis and Collaboration in Qlik Sense

    Skills you'll gain: Data Storytelling, Data Visualization Software, Dashboard, Data Analysis, Advanced Analytics, Interactive Data Visualization, Data Manipulation, Collaborative Software, Data Transformation, Data Sharing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Advanced · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Strategic Selling and Account Management

    Skills you'll gain: Account Management, Consultative Selling, Selling Techniques, Sales Process, Sales Enablement, Upselling, Business Metrics, Business Communication, Relationship Building, Sales Presentation, Sales Pipelines, Solution Selling, Customer Engagement, Strategic Thinking, Stakeholder Engagement, Innovation, Strategic Communication, Stakeholder Analysis, Value Propositions, Business Analytics

    Beginner · Specialization · 1 - 3 Months

  • F

    Fudan University

    游戏产业概论

    Skills you'll gain: Game Design, Intellectual Property, Video Game Development, Production Process, Business, Company, Product, and Service Knowledge, Regulation and Legal Compliance, Innovation, Product Marketing, Case Studies

    3.6
    Rating, 3.6 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • L

    LearnQuest

    Foundations of IoT Systems and Industrial Automation

    Skills you'll gain: Internet Of Things, Automation, Data Management, Control Systems, Hardware Architecture, Manufacturing Processes, Manufacturing and Production, Network Protocols, Systems Integration, Information Systems Security, Communication Systems, Systems Design, Analytics, Real Time Data

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Technology, Influence & Sustained Success in Modern Sales

    Skills you'll gain: Technical Sales, Sales, Sales Pipelines, Sales Strategy, Sales Process, AI Personalization, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Influencing, Consultative Approaches, Account Strategy, Customer Relationship Management, Performance Analysis, Continuous Improvement Process, Customer Success Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Fundamentals of Big Data

    Skills you'll gain: Big Data, Analytics, Data Processing, Data Analysis, Data Strategy, Data Storage, Data Management, Data Infrastructure, Unstructured Data, Real Time Data

    3.9
    Rating, 3.9 out of 5 stars
    ·
    31 reviews

    Mixed · Course · 1 - 4 Weeks

  • S

    Starweaver

    Understanding Corporate Communications

    Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Crisis Management, Business Communication, Business Ethics, Stakeholder Communications, Public Relations, Cross-Functional Collaboration, Media Relations, Communication Strategies, Employee Engagement, Social Media

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IBM

    AI Workflow: Feature Engineering and Bias Detection

    Skills you'll gain: Feature Engineering, Data Ethics, Unsupervised Learning, Dimensionality Reduction, Responsible AI, Text Mining, Data Preprocessing, Data Transformation, MLOps (Machine Learning Operations), Anomaly Detection, Exploratory Data Analysis, Machine Learning Methods, Machine Learning, Model Evaluation, Natural Language Processing, Data Science, Quality Assurance, Data Pipelines, Data Visualization, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    79 reviews

    Advanced · Course · 1 - 4 Weeks

  • E

    EDUCBA

    TQM Excellence: Lean Six Sigma & Quality Systems

    Skills you'll gain: Statistical Process Controls, Kaizen Methodology, Customer Relationship Management, Six Sigma Methodology, Quality Management, Lean Six Sigma, Lean Methodologies, Quality Management Systems, Continuous Improvement Process, Operational Excellence, Process Improvement, Software Quality Assurance, Quality Control, Supplier Quality Management, Quality Improvement, Brainstorming, Benchmarking, Quality Assurance and Control, Change Management, Organizational Change

    4.8
    Rating, 4.8 out of 5 stars
    ·
    70 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Business Model Canvas

    Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    58 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Foundations of Machine Learning : Fractal Analytics
  • Microsoft Account Manager with Generative AI: Microsoft
  • Advanced Data Analysis and Collaboration in Qlik Sense : Coursera
  • Strategic Selling and Account Management: LearnQuest
  • 游戏产业概论: Fudan University
  • Foundations of IoT Systems and Industrial Automation: LearnQuest
  • Technology, Influence & Sustained Success in Modern Sales: LearnQuest
  • Fundamentals of Big Data: LearnQuest
  • Understanding Corporate Communications: Starweaver
  • AI Workflow: Feature Engineering and Bias Detection: IBM

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Social Media Marketing (9)
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