• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Cash Flow Management

      Skills you'll gain: Return On Investment, Accounts Receivable, Cash Flows, Financial Analysis, Cash Management, Accounts Payable, Working Capital, Business Metrics, Inventory Management System, Financial Acumen, Financial Statements, Operational Efficiency, Strategic Decision-Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      49 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Fundamentos del Management

      Skills you'll gain: Business Leadership, Organizational Strategy, Decision Making, Business Management, Strategic Leadership, Leadership, Strategic Decision-Making, Agile Project Management, Business, Team Leadership, Business Planning, Constructive Feedback, Goal Setting, Business Strategy, Digital Transformation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      161 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Vector Databases for RAG: An Introduction

      Skills you'll gain: LLM Application, Databases, Data Storage Technologies, NoSQL, Data Storage, Query Languages, Artificial Intelligence, Database Architecture and Administration, Applied Machine Learning, Information Management, Generative AI

      4.6
      Rating, 4.6 out of 5 stars
      ·
      33 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Animals, Self, and Society

      Skills you'll gain: Social Studies, Social Sciences, Sociology, Anthropology, Media and Communications, Cultural Diversity, Environment and Resource Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      142 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      GenAI in Business: Discover the Possibilities

      Skills you'll gain: Generative AI, Strategic Thinking, Artificial Intelligence, Business Transformation, Prompt Engineering, Solution Design, Automation, Case Studies, Technology Strategies, ChatGPT, Innovation, Responsible AI, Business Workflow Analysis, Digital Transformation, Large Language Modeling, Business Process Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      51 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Implementing Supply Chain Analytics

      Skills you'll gain: Descriptive Analytics, Supply Chain Management, Supply Chain Systems, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Predictive Analytics, Forecasting, Inventory Management System, Data-Driven Decision-Making, Business Analytics, Advanced Analytics, Analytics, Agile Methodology, SQL, Data Presentation, Data Analysis, Technical Communication, Python Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      54 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Cross-Functional Collaboration

      Skills you'll gain: Product Roadmaps, Cross-Functional Collaboration, Product Development, Cross-Functional Team Leadership, Team Building, Collaboration, Meeting Facilitation, Teamwork, Empathy, Team Management, Team Motivation, Cooperation, Personal Development, Product Management, Team Leadership, Strategic Leadership, Discussion Facilitation, Self-Awareness, Leadership, Conflict Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      41 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Leadership

      Skills you'll gain: Leadership and Management, Business Leadership, Organizational Leadership, Decision Making, Emotional Intelligence, Business Ethics, Leadership, Teamwork, Relationship Building, Waterfall Methodology, Project Management, Project Management Life Cycle, Self-Awareness, Business Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      96 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Facebook, Instagram, and Snapchat Marketing

      Skills you'll gain: Social Media Marketing, Social Media Management, Facebook, Instagram, Target Audience, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Web Analytics, Digital Advertising, Brand Awareness, Performance Measurement, Content Creation

      4.1
      Rating, 4.1 out of 5 stars
      ·
      80 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      McMaster University

      Finance For Everyone: Value

      Skills you'll gain: Financial Analysis, Financial Market, Cash Flows, Financial Modeling, Investments, Business Valuation, Financial Data, Risk Management, Market Dynamics, Decision Making, Analytical Skills, Case Studies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      249 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of New Mexico

      Entrepreneurial Strategic Management

      Skills you'll gain: Strategic Decision-Making, Business Strategy, Business Metrics, Organizational Strategy, Entrepreneurship, Competitive Analysis, Performance Measurement, Market Dynamics, Innovation, Business Economics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      324 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Generative AI: Impact on Business and Society

      Skills you'll gain: Consumer Behaviour, Responsible AI, Business Risk Management, Business Operations, Risk Analysis, Generative AI, Social Sciences, Safety Standards, Environmental Issue, Governance, Leadership and Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      47 reviews

      Beginner · Course · 1 - 4 Weeks

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…309310311…799

    In summary, here are 10 of our most popular brand management courses

    • Cash Flow Management: Duke University
    • Fundamentos del Management: Universidad de Palermo
    • Vector Databases for RAG: An Introduction: IBM
    • Animals, Self, and Society: University of Colorado Boulder
    • GenAI in Business: Discover the Possibilities: University of Michigan
    • Implementing Supply Chain Analytics: Unilever
    • Cross-Functional Collaboration: University of Colorado System
    • Leadership: University of Illinois Urbana-Champaign
    • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
    • Finance For Everyone: Value: McMaster University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok