• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    Y

    Yale University

    The Science of Well-Being for Parents

    Skills you'll gain: Stress Management, Mindfulness, Time Management, Productivity, Parent Communication, Emotional Intelligence, Resilience, Working With Children, Personal Development, Family Support, Child Development, Self-Awareness

    5
    Rating, 5 out of 5 stars
    ·
    103 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Business Modeling, Resource Management, Sales Strategy, Plan Execution, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing, Innovation, Fundraising and Crowdsourcing, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    131 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Building Test Automation Framework using Selenium and TestNG

    Skills you'll gain: Test Automation, Test Case, Selenium (Software), Software Testing, Test Tools, Maintainability, Test Data, Debugging, Configuration Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    160 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    M

    MongoDB Inc.

    Introduction to MongoDB

    Skills you'll gain: MongoDB, Database Management, Databases, NoSQL, Data Modeling, Database Design, Data Integrity, Data Storage, Cloud Deployment, Cloud Platforms, Scalability, Application Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    108 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Marketing Trends

    Skills you'll gain: Social Media Campaigns, Digital Advertising, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Strategic Marketing, Social Media Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Trend Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    104 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Davis

    ممارسات التدريب

    Skills you'll gain: Train The Trainer, Management Training And Development, Employee Training, Training and Development, Employee Coaching, Employee Performance Management, Staff Management, Performance Management, Team Performance Management, Performance Review, Accountability, Coaching, Meeting Facilitation, Key Performance Indicators (KPIs), Planning, Goal Setting, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    199 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Tables and Forms in HTML

    Skills you'll gain: Hypertext Markup Language (HTML), Web Development, Web Design and Development, Web Development Tools, Web Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    191 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Alfaisal University | KLD

    إدارة ضغوط الحياة | Stress Management

    Skills you'll gain: Stress Management, Time Management, Self-Motivation, Mindfulness, Personal Development, Prioritization, Resilience, Optimism, Behavioral Management, Mental Health, Self-Awareness, Adaptability, Assertiveness, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    164 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT & Zapier: Agentic AI for Everyone

    Skills you'll gain: Generative AI Agents, Agentic systems, Agentic Workflows, Generative AI, Email Automation, Prompt Engineering, Make.com, AI Workflows, ChatGPT, Expense Management, Expense Reports, Workflow Management, Artificial Intelligence, Google Sheets, Travel Arrangements, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    131 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Bases y primeros pasos en latex

    Skills you'll gain: Technical Documentation, Technical Communication, Technical Writing, Document Management, Code Review

    4.7
    Rating, 4.7 out of 5 stars
    ·
    202 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Managing Supply Chain Disruption During COVID-19

    Skills you'll gain: Supply Chain Management, Supply Chain, Supply Management, Supplier Management, Transportation, Supply Chain, and Logistics, Materials Management, Risk Management, Risk Mitigation, Logistics Management, Logistics, Crisis Management, Supplier Relationship Management, Contingency Planning, Manufacturing Operations, Demand Planning, Case Studies, Personal protective equipment, Operational Efficiency, Capacity Management, Business Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    140 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Estimación de la línea base de tiempos y costos

    Skills you'll gain: Project Estimation, Work Breakdown Structure, Cost Estimation, Project Schedules, Case Studies, Scheduling, Timelines, Project Planning, Scope Management, Project Management, Budget Management, Resource Allocation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    220 reviews

    Intermediate · Course · 1 - 3 Months

1…317318319…834

In summary, here are 10 of our most popular brand management courses

  • The Science of Well-Being for Parents: Yale University
  • Launch Strategy: 5 Steps to Capstone Experience: Michigan State University
  • Building Test Automation Framework using Selenium and TestNG: Coursera
  • Introduction to MongoDB: MongoDB Inc.
  • Digital Marketing Trends: Coursera
  • ممارسات التدريب: University of California, Davis
  • Tables and Forms in HTML: Coursera
  • إدارة ضغوط الحياة | Stress Management: Alfaisal University | KLD
  • ChatGPT & Zapier: Agentic AI for Everyone: Vanderbilt University
  • Bases y primeros pasos en latex: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok