• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    GenAI for Execs & Business Leaders: Formulate Your Use Case

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, Risk Analysis, Risk Mitigation, Strategic Thinking, IBM Cloud, AI Enablement, Brainstorming, LLM Application, New Business Development, Business Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    134 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Foundations of Computer Science

    Skills you'll gain: Visual Basic (Programming Language), Database Management, System Software, Databases, Relational Databases, Algorithms, Computer Architecture, Network Security, Computer Hardware, SQL, Computer Science, Computer Networking, Computer Programming, Network Protocols, Programming Principles, Software Development, Automation, Analysis, Cloud Computing, Debugging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    113 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Be Your Best Creative Self

    Skills you'll gain: Brainstorming, Interpersonal Communications, Creativity, Personal Development, Professional Development, Creative Thinking, Branding, Collaboration, Constructive Feedback, Reliability, Productivity, Communication, Graphic Design, Adaptability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Amazon Web Services

    Developing Applications in Python on AWS

    Skills you'll gain: Software Architecture, Amazon DynamoDB, Database Management, Cloud Applications, Amazon Web Services, Event-Driven Programming, API Gateway, Relational Databases, Cloud Development, Serverless Computing, Python Programming, Cloud API, Service Oriented Architecture, Microservices, NoSQL, Application Development, Web Development, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    105 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Fire and Life Safety Systems

    Skills you'll gain: Fire And Life Safety, Building Codes, Pump Stations, Blueprint Reading, Electrical Systems, Process Flow Diagrams, Construction, Safety Training, Hydraulics, Construction Inspection, Safety Assurance, Chemical Engineering, Building Services Engineering, Building Design, Facility Management and Maintenance, Hazard Analysis, Engineering Drawings, Safety Standards, System Requirements, Safety and Security

    4.6
    Rating, 4.6 out of 5 stars
    ·
    118 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    M

    Michigan State University

    Getting Your Film off the Ground

    Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Digital Media Strategy, Proposal Writing, Campaign Management, Social Media, Social Media Strategy, Stakeholder Engagement, Brand Marketing, Content Strategy, Content Creation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Self Publish Your Book on Amazon Kindle Direct Publishing

    Skills you'll gain: Keyword Research, Digital Publishing, Intellectual Property, Layout Design, Account Management, Tax Laws

    4.4
    Rating, 4.4 out of 5 stars
    ·
    97 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Agile Approaches for Modern Leadership

    Skills you'll gain: Culture Transformation, Strategic Thinking, Team Building, Team Leadership, Strategic Leadership, Organizational Change, Team Management, Visionary, Organizational Strategy, Strategic Decision-Making, Team Motivation, Cross-Functional Team Leadership, Organizational Leadership, Agile Methodology, Business Leadership, Cognitive flexibility, Leadership Development, Innovation, Corporate Strategy, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    129 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create a Simple Project Timeline in Google Sheets

    Skills you'll gain: Timelines, Project Schedules, Google Sheets, Presentations, Productivity Software, Scheduling, Project Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    107 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data for Analysis with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Business Mathematics, Power BI, Data Analysis, Pivot Tables And Charts, Data Transformation, Timelines, Data Cleansing, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Marketing & Cross Industry Growth Capstone Project

    Skills you'll gain: Peer Review, Innovation, Promotional Strategies, Marketing Management, Global Marketing, Marketing, Product Knowledge, Product Promotion, Company, Product, and Service Knowledge, Strategic Marketing, Competitive Analysis, Market Analysis, Benchmarking, Product Management, New Business Development, Brand Strategy, Growth Strategies, Case Studies, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    77 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Melbourne

    Essentials of Corporate Finance Capstone

    Skills you'll gain: Financial Analysis, Financial Statement Analysis, Financial Modeling, Financial Management, Financial Data, Investment Management, Strategic Decision-Making, Corporate Finance, Market Data, Risk Analysis, Business Valuation, Capital Markets

    4.8
    Rating, 4.8 out of 5 stars
    ·
    138 reviews

    Mixed · Course · 1 - 4 Weeks

1…340341342…834

In summary, here are 10 of our most popular brand management courses

  • GenAI for Execs & Business Leaders: Formulate Your Use Case: IBM
  • Foundations of Computer Science: LearnQuest
  • Be Your Best Creative Self: University of Colorado Boulder
  • Developing Applications in Python on AWS: Amazon Web Services
  • Fire and Life Safety Systems: L&T EduTech
  • Getting Your Film off the Ground : Michigan State University
  • Self Publish Your Book on Amazon Kindle Direct Publishing: Coursera
  • Agile Approaches for Modern Leadership: Duke University
  • Create a Simple Project Timeline in Google Sheets: Coursera
  • Data for Analysis with Microsoft Excel: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok