• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Toronto

    Kommunikationsstrategien für ein virtuelles Zeitalter

    Skills you'll gain: Presentations, Communication, Business Communication, Influencing, Persuasive Communication, Communication Strategies, Virtual Teams, Interpersonal Communications, Meeting Facilitation, Public Speaking, Active Listening, Non-Verbal Communication, Negotiation, Digital Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Creating Service Innovation Culture in Public Sector

    Skills you'll gain: Service Improvement, Innovation, Continuous Improvement Process, Change Management, Organizational Change, Service Design, Customer experience improvement, Public Administration, Organizational Strategy, Policty Analysis, Research, and Development, Case Studies, Strategic Thinking, Technology Strategies, Leadership

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Business Model Canvas y Business Case en Miro

    Skills you'll gain: Business Modeling, Collaborative Software, Virtual Teams, Team Building, Business Process, Business Strategy, Project Design, New Business Development, Business Development, Business Planning, Feasibility Studies, Project Implementation, Case Studies

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Administración de clientes potenciales en Salesforce

    Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Boost Your Brand's SEO Visibility

    Skills you'll gain: Search Engine Marketing, Google Ads, Content Creation, Performance Metric, Key Performance Indicators (KPIs), Competitive Intelligence

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créez du contenu de sensibilisation sur Facebook avec Canva

    Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Facebook, Digital Content, Social Media Campaigns, Social Media, Marketing Materials, Graphic and Visual Design, Design, Graphic Design, Content Marketing, Social Impact

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Databricks Mosaic AI

    Skills you'll gain: AI Workflows, AI Enablement, Databricks, Scalability, AI Orchestration, Workflow Management, MLOps (Machine Learning Operations), Strategic Thinking, Responsible AI, Model Deployment, Business Strategy, Automation, Real Time Data

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Empathy-Driven Leadership and Innovation

    Skills you'll gain: Diversity and Inclusion, Empathy, Team Management, Non-Verbal Communication, Team Performance Management, Business Transformation, Emotional Intelligence, Strategic Leadership, Organizational Leadership, Leadership, Organizational Change, Leadership and Management, Sales Strategy, Conflict Management, Marketing Psychology, Communication, Sales, Recruitment, Marketing Strategies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Get going with short video in Adobe Express

    Skills you'll gain: Storyboarding, Video Production, Adobe Express, Storytelling, Video Editing, Social Media Strategy, Content Creation, Cinematography, Style Guides, Creativity

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Machine Learning Essentials for Business and Technical Decision Makers

    Skills you'll gain: Applied Machine Learning, Machine Learning, AI Enablement, MLOps (Machine Learning Operations), Technology Roadmaps, Data-Driven Decision-Making, Artificial Intelligence and Machine Learning (AI/ML), Business Analytics, Business Solutions, Organizational Strategy, AI Product Strategy, Organizational Change, Product Roadmaps, Feasibility Studies, System Requirements, Solution Design, Training Programs

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    D

    Duke University

    Negotiating with Impact Investors

    Skills you'll gain: Due Diligence, Contract Negotiation, Strategic Partnership, Negotiation, Social Impact, Environmental Social And Corporate Governance (ESG), Value Propositions, Fundraising, Entrepreneurship, Storytelling, Investments, Entrepreneurial Finance, Investment Management, Capital Markets, Financial Market, Finance, International Finance, Financial Management, Business Strategy, Business Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Разбираем отчет S-1 для IPO

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Data, Annual Reports, Regulatory Requirements, Analysis, Risk Analysis, Regulatory Documents, Market Analysis

    Intermediate · Guided Project · Less Than 2 Hours

1…352353354…417

In summary, here are 10 of our most popular marketing strategy courses

  • Kommunikationsstrategien für ein virtuelles Zeitalter: University of Toronto
  • Creating Service Innovation Culture in Public Sector: Coursera
  • Business Model Canvas y Business Case en Miro: Coursera
  • Administración de clientes potenciales en Salesforce: Salesforce
  • Boost Your Brand's SEO Visibility: Coursera
  • Créez du contenu de sensibilisation sur Facebook avec Canva: Coursera
  • Databricks Mosaic AI: Coursera
  • Empathy-Driven Leadership and Innovation: Packt
  • Get going with short video in Adobe Express: Adobe
  • Machine Learning Essentials for Business and Technical Decision Makers: Amazon Web Services

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok