What are the best social media marketing courses on Coursera?

Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute . You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.

Can I learn social media marketing for free on Coursera?

Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.

What skills will I gain from a social media marketing course?

You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.

Do I need any experience to start learning social media marketing?

No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.

Can social media marketing courses on Coursera help me get a job?

Yes. Social media marketing skills are in high demand for roles in digital marketing , content creation, and brand management . Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.

Top Social Media Marketing Courses - Learn Social Media Marketing Online

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Find the Best Social Media Marketing Course for Your Goals

Status: New
Status: Free Trial
University of Colorado Boulder
Advanced Visualizations using Tableau
Skills you'll gain: Data Visualization Software, Tableau Software, Data Visualization, Data Analysis, Geospatial Mapping, Advanced Analytics, Spatial Analysis, Data Manipulation, Forecasting
Advanced · Course · 1 - 4 Weeks
Status: New
Knowledge Accelerators
Cybersecurity Awareness Essentials for Employees
Skills you'll gain: Security Awareness, Computer Security Awareness Training, Cybersecurity, Cyber Attacks, Threat Detection, Email Security, Malware Protection, Human Factors (Security)
Beginner · Course · 1 - 4 Weeks
Status: New
S.P. Jain Institute of Management and Research
Journey Towards Self Mastery
Skills you'll gain: Emotional Intelligence, Empathy, Self-Awareness, Personal Development, Mindfulness, Compassion, Composure, Cognitive flexibility, Stress Management, Creativity, Critical Thinking, Resilience, Adaptability, Decision Making
Beginner · Course · 1 - 3 Months
Status: New
Coursera
Prototype to Success: Figma Prototyping Essentials
Skills you'll gain: Figma (Design Software), Prototyping, Mockups, Interaction Design, Design Reviews, User Interface and User Experience (UI/UX) Design, Wireframing, Collaborative Software, UI Components, Usability Testing, Animations
Intermediate · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Johns Hopkins University
Drug Safety: Pharmacovigilance
Skills you'll gain: Patient Safety, Clinical Research, Pharmaceuticals, Pharmacology, Safety Assurance, Drug Interaction, Continuous Monitoring, Epidemiology, Risk Analysis, Big Data
Mixed · Course · 1 - 4 Weeks
Status: New
Coursera
Mapping the Mission: User Personas & Journey Design in Figma
Skills you'll gain: Persona (User Experience), Figma (Design Software), User Research, User Experience Design, User Centered Design, UI/UX Strategy, User Flows, Collaborative Software, Customer Insights
Intermediate · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Microsoft
Market Research and Competitive Analysis
Skills you'll gain: Competitive Analysis, Market Research, Persona Development, Market Analysis, Market Opportunities, Business Research, Consumer Behaviour, Target Market, Customer Insights, Data-Driven Decision-Making, Product Development, Product Strategy, Data Analysis, AI Personalization, Innovation, Regulatory Compliance
Beginner · Course · 1 - 4 Weeks
Status: New
Starweaver
Business Writing & Technical Writing Immersion
Skills you'll gain: Business Writing, Concision, Writing, Persuasive Communication, Technical Writing, Business Communication, Grammar, Target Audience, Writing and Editing, Report Writing, Editing, Technical Communication, Proofreading, Communication, Proposal Writing, Generative AI Agents
Beginner · Course · 1 - 4 Weeks
Status: New
Coursera
Interaction Architect: Dynamic Prototyping in Sketch
Skills you'll gain: Responsive Web Design, Prototyping, Cross Platform Development, User Interface (UI) Design, User Flows, Mockups, Interaction Design, User Experience Design
Intermediate · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Microsoft
Microsoft AI Product Manager
Skills you'll gain: Competitive Analysis, Market Research, User Story, Product Roadmaps, Usability, Persona Development, Product Development, Market Analysis, New Product Development, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Business Research, User Experience Design, Product Quality (QA/QC), Quality Assurance, Product Strategy, Agile Product Development
4.8
Rating, 4.8 out of 5 stars
29 reviews
Beginner · Professional Certificate · 3 - 6 Months
The University of Tokyo
Welcome to Game Theory
Skills you'll gain: Game Theory, Strategic Thinking, Socioeconomics, Social Sciences, Behavioral Economics, Economics, Strategic Decision-Making, Decision Making, Business Strategy, Probability
4.7
Rating, 4.7 out of 5 stars
2K reviews
Beginner · Course · 1 - 4 Weeks
Status: New
Board Infinity
Writing Effective Technical Documentation
Skills you'll gain: Technical Writing, Technical Documentation, Technical Communication, Software Documentation, Software Design Documents, Collaborative Software, Augmented and Virtual Reality (AR/VR), Typography, Multimedia, Proofreading, Design Elements And Principles, GitHub, Application Programming Interface (API), Version Control
Beginner · Course · 1 - 4 Weeks