• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    S

    SkillUp

    Software Development on SAP HANA

    Skills you'll gain: SAP S/4HANA, Data Modeling, SAP Applications, Systems Architecture, Functional Requirement, Software Development Tools, Application Deployment, Cloud Deployment, Organizational Structure, Real Time Data, Compliance Reporting, User Interface (UI) Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    The Strategist's Challenge

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Decision-Making, Organizational Strategy, Market Analysis, Analysis, Business Analysis, Business Modeling, Value Propositions, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California San Diego

    Introduction to Seaweeds

    Skills you'll gain: Environmental Science, Biology, Environment and Resource Management, Biotechnology, Product Development, Food and Beverage, Sustainable Development, Cell Biology, Taxonomy, Molecular Biology, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
    ·
    77 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Adobe Premiere Pro for Beginners: Quickstart Video-Editing

    Skills you'll gain: Video Editing, Adobe Premiere, Storytelling, Post-Production, Content Creation, TikTok, Timelines, Color Matching, File Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    52 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    The Factors that Influence the Effectiveness of Boards and the Governance Process

    Skills you'll gain: Governance, Meeting Facilitation, Leadership and Management, Organizational Effectiveness, Leadership, Case Studies, Organizational Structure, Culture Transformation, People Development, Discussion Facilitation, Performance Improvement, Succession Planning, Business Ethics, Culture, Diversity and Inclusion, Recruitment Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    66 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Superar el estrés rompiendo mitos

    Skills you'll gain: Stress Management, Mindfulness, Resilience, Mental Health, Personal Development, Crisis Management, Conflict Management, Emotional Intelligence, Physiology, Cognitive flexibility, Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Clinical Data Models and Data Quality Assessments

    Skills you'll gain: Extract, Transform, Load, Data Modeling, Clinical Data Management, Database Design, Data Warehousing, Data Quality, Data Transformation, Data Integration, Health Informatics, Relational Databases, SQL

    4.2
    Rating, 4.2 out of 5 stars
    ·
    66 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Culminating Project in Health Informatics

    Skills you'll gain: Health Informatics, Informatics, Health Care, Healthcare Project Management, Systems Analysis, Business Systems Analysis, Technical Communication, Requirements Analysis, Data Access, User Centered Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    66 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Advanced Models for Decision Making

    Skills you'll gain: Operations Research, Supply Chain, Workforce Management, Business Analytics, Applied Mathematics, Mathematical Modeling, Process Optimization, Manufacturing Operations, Operations Management, Workforce Planning, Financial Modeling, Business Analysis, Microsoft Excel, Resource Allocation, Finance, Analytics, Production Planning, Portfolio Management, Investment Management, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    68 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Software Engineering Tools and Practices

    Skills you'll gain: Jest (JavaScript Testing Framework), CI/CD, Model View Controller, User Acceptance Testing (UAT), Continuous Integration, Cucumber (Software), Postman API Platform, Ansible, Software Testing, OAuth, Web Development Tools, Behavior-Driven Development, Application Performance Management, Prometheus (Software), Authentications, Test Driven Development (TDD), Package and Software Management, Cloud API, Javascript, Software Engineering

    4
    Rating, 4 out of 5 stars
    ·
    58 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Docker Certified Associate Exam Prep

    Skills you'll gain: Containerization, Microservices, Devops Tools, Hardening, Virtualization, Network Planning And Design, Data Persistence, Scalability, Application Lifecycle Management, Command-Line Interface

    3.7
    Rating, 3.7 out of 5 stars
    ·
    85 reviews

    Beginner · Specialization · 1 - 3 Months

1…378379380…834

In summary, here are 10 of our most popular brand management courses

  • Software Development on SAP HANA: SkillUp
  • The Strategist's Challenge: University of Virginia Darden School Foundation
  • Introduction to Seaweeds: University of California San Diego
  • Adobe Premiere Pro for Beginners: Quickstart Video-Editing: Coursera
  • The Factors that Influence the Effectiveness of Boards and the Governance Process: University at Buffalo
  • Superar el estrés rompiendo mitos: Universitat Autònoma de Barcelona
  • Clinical Data Models and Data Quality Assessments: University of Colorado System
  • Culminating Project in Health Informatics: Johns Hopkins University
  • Advanced Models for Decision Making: University of Minnesota
  • Marketing Channel Strategy & B2B2C Routes to Market: Emory University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok