• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Coursera Plus
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "brand management"

    • Status: Free
      Free

      Yale University

      Everyday Parenting: The ABCs of Child Rearing

      Skills you'll gain: Behavior Management, Positive Behavior Support, Parent Communication, Mental Health Diseases and Disorders, Communication, Child Development, Stress Management, Conflict Management, Problem Solving

      4.9
      Rating, 4.9 out of 5 stars
      ·
      3.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: New AI skills
      New AI skills

      Adobe

      Adobe Graphic Designer

      Skills you'll gain: Photo Editing, Adobe Illustrator, Color Theory, Adobe Photoshop, Adobe Acrobat, Typography, Color Matching, Generative AI, Document Management, Graphic and Visual Design, Visual Design, Design, Graphic Design, Web Content Accessibility Guidelines, Photography, Prompt Engineering, Workflow Management, Collaborative Software, Adobe Creative Cloud, Data Ethics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      728 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free

      Universidad de los Andes

      Fundamentos de Finanzas Empresariales

      Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Balance Sheet, Financial Management, Corporate Finance, Return On Investment, Microsoft Excel, Investment Management, Cash Flows, Loans

      4.9
      Rating, 4.9 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 3 Months

    • Microsoft

      Work Smarter with Microsoft Word

      Skills you'll gain: Microsoft Word, Microsoft 365, Productivity Software, Proofreading, Document Management, Technical Documentation, Microsoft Windows, Presentations, Writing, Editing, Data Entry, Data Visualization, Grammar

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New AI skills
      New AI skills

      Adobe

      Adobe Content Creator

      Skills you'll gain: Color Theory, Social Media Content, Target Audience, Video Production, Typography, Color Matching, Multimedia, Content Creation, Generative AI, Graphic and Visual Design, Social Media Strategy, Content Performance Analysis, Social Media Marketing, Visual Design, Storyboarding, Design, Prompt Engineering, Adobe Creative Cloud, Data Ethics, Artificial Intelligence

      4.7
      Rating, 4.7 out of 5 stars
      ·
      755 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • IBM

      Introduction to Software Engineering

      Skills you'll gain: Software Development Life Cycle, Development Environment, Software Engineering, Software Development Tools, Software Architecture, Software Design, Programming Principles, Unified Modeling Language, Agile Methodology, Software Development, Scrum (Software Development), Cloud Development, Integrated Development Environments, Back-End Web Development, Front-End Web Development, Python Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 3 Months

    • University of Illinois Urbana-Champaign

      Leading Teams: Developing as a Leader

      Skills you'll gain: Conflict Management, Leadership Development, Trustworthiness, Strategic Leadership, Decision Making, Emotional Intelligence, Business Leadership, Leadership, Team Leadership, Ethical Standards And Conduct, Courage, Self-Awareness, Professional Development, Negotiation, Growth Mindedness, Curiosity

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.3K reviews

      Beginner · Course · 1 - 3 Months

    • Google

      Foundations of Business Intelligence

      Skills you'll gain: Business Intelligence, Data Integration, Stakeholder Engagement, Dashboard, Data Modeling, Business Analytics, Real Time Data, Requirements Elicitation, Data Warehousing, Data-Driven Decision-Making, Data Analysis, Key Performance Indicators (KPIs), Data Pipelines, Project Implementation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Advanced · Course · 1 - 4 Weeks

    • University of Colorado Boulder

      Everyday Excel

      Skills you'll gain: Data Import/Export, Microsoft Excel, Regression Analysis, Data Validation, Data Visualization, Depreciation, Data Management, Excel Macros, Excel Formulas, Statistical Modeling, Financial Analysis, Cash Flows, Predictive Modeling, Financial Modeling, Analysis, Microsoft Word, Business Mathematics, Mathematical Modeling, Complex Problem Solving, Financial Forecasting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.9K reviews

      Beginner · Specialization · 3 - 6 Months

    • University of California, Davis

      Fundamentals of GIS

      Skills you'll gain: ArcGIS, GIS Software, Spatial Data Analysis, Data Sharing, Spatial Analysis, Geographic Information Systems, Geospatial Mapping, Metadata Management, Data Quality, Data Mapping, File Management, Data Presentation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • University of Illinois Urbana-Champaign

      Managerial Economics and Business Analysis

      Skills you'll gain: Descriptive Statistics, Supply And Demand, Market Dynamics, Sampling (Statistics), Statistical Inference, Business Analytics, Financial Systems, Financial Policy, Banking, Probability Distribution, Analytics, Statistical Analysis, Statistical Hypothesis Testing, Statistics, Regression Analysis, Microsoft Excel, Economics, Financial Market, Business Economics, Risk Management

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Berklee

      Music Production

      Skills you'll gain: Music, Musical Composition, Post-Production, Peer Review, Media Production, Active Listening, Music Performance, Constructive Feedback, Performing Arts, Editing, Instrumental Music, Music Theory, Timelines, Creativity, File Management, Self-Awareness

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3K reviews

      Beginner · Specialization · 3 - 6 Months

    Searches related to brand management

    brand management: aligning business, brand and behaviour
    brand management: strategies for a strong brand
    luxury brand management
    strategic brand management
    hospitality luxury brand management
    brand and product management
    introduction to strategic brand management
    1…383940…681

    In summary, here are 10 of our most popular brand management courses

    • Everyday Parenting: The ABCs of Child Rearing: Yale University
    • Adobe Graphic Designer: Adobe
    • Fundamentos de Finanzas Empresariales : Universidad de los Andes
    • Work Smarter with Microsoft Word: Microsoft
    • Adobe Content Creator: Adobe
    • Introduction to Software Engineering: IBM
    • Leading Teams: Developing as a Leader: University of Illinois Urbana-Champaign
    • Foundations of Business Intelligence: Google
    • Everyday Excel: University of Colorado Boulder
    • Fundamentals of GIS: University of California, Davis

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok