Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media Marketing, Social Media, Collaborative Software, Social Media Content, Content Creation, Editing, Marketing Materials, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Text Mining, Statistical Analysis, Data Visualization, Descriptive Statistics, Data Analysis, Computer Programming, Mathematical Software, Data Preprocessing, Data Manipulation, Linear Algebra, Software Installation
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Storyboarding, Storytelling, Collaborative Software, Graphic and Visual Design, Team Oriented, Content Creation, Organizational Skills, Presentations
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Statistical Modeling, Microsoft Azure, Statistical Methods, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, MLOps (Machine Learning Operations), Azure Synapse Analytics, Cloud Computing, Data Preprocessing, Data Management, Model Deployment, Model Evaluation, Development Environment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Product Promotion, Social Media Management, Inventory Control, Inventory Management System, Social Media, Promotional Strategies, Social Media Marketing, Product Knowledge, Marketing, Merchandise Displays, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Gemini, Image Analysis, LLM Application, Multimodal Prompts, Large Language Modeling, Text Mining, Google Cloud Platform, Computer Vision, Data Processing
Beginner · Project · Less Than 2 Hours
Universitat Autònoma de Barcelona
Skills you'll gain: Research Design, Experimentation, Research Reports, Research, Scientific Methods, Design Research, Usability Testing, Research Methodologies, UI/UX Research, Data Analysis, Report Writing, Data Ethics, User Research, Usability, Data Collection, Psychology
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Natural Language Processing, Google Cloud Platform, Verification And Validation, Data Analysis, Machine Learning
Intermediate · Project · Less Than 2 Hours

IESE Business School
Skills you'll gain: Entrepreneurship, Business Valuation, Fundraising, Innovation, Presentations, Financial Management, Competitive Analysis, New Business Development, Business Strategy, Financial Analysis, Strategic Partnership, Investments, Market Analysis, Negotiation, Market Trend
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Visualization, Network Analysis, Relational Databases, Data Visualization Software, Social Network Analysis, Data Storytelling, Data Analysis, Data Manipulation, Social Impact, Human Factors, Innovation
Intermediate · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Statistical Inference, Sampling (Statistics), Descriptive Statistics, Probability Distribution, Statistics, Statistical Analysis, Data Analysis, Probability & Statistics, Microsoft Excel, Statistical Visualization, Graphing, Influencing
Beginner · Course · 1 - 3 Months