• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Vieses Inconscientes e Comportamentos

    Skills you'll gain: Diversity and Inclusion, Diversity Awareness, Workplace inclusivity, Cultural Diversity, Self-Awareness, Social Justice, Critical Thinking, Mitigation, Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    إتقان فن الإيجاز في الحديث | Mastering The Art of Briefing

    Skills you'll gain: Concision, Business Correspondence, Communication, Business Writing, Public Speaking, Verbal Communication Skills, Writing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Customer-Centric Enterprise: Product Lifecycle Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, Innovation, Product Roadmaps, Product Marketing, Organizational Structure, Business Strategy, Enterprise Risk Management (ERM), Customer experience strategy (CX), Value Propositions, Business Metrics, Customer Insights, Performance Metric

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Creating Horizontal and Vertical Timelines in PowerPoint

    Skills you'll gain: Timelines, Microsoft PowerPoint, Presentations, Project Schedules, Diagram Design, Data Visualization, Project Management, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Essential Dashboarding & Storytelling Techniques

    Skills you'll gain: Dashboard, Tableau Software, Interactive Data Visualization, Data Storytelling, Data Visualization Software, Data Presentation, Histogram, Scatter Plots, Business Analytics, Marketing Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Uma Perspectiva Prática da Transformação Digital

    Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer une présentation d’entreprise avec Piktochart

    Skills you'll gain: Presentations, Sales Presentation, User Accounts, Account Management, Data Visualization, Business Communication, Data Storytelling, Content Creation, Entrepreneurship, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Feedback Loops: Horizontal Feedback

    Skills you'll gain: Constructive Feedback, Cooperation, Independent Thinking, Empathy, Rapport Building, Teamwork, Collaboration, Relationship Building, Diversity and Inclusion, Emotional Intelligence, Cognitive flexibility, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Sourcing and Screening Applicants

    Skills you'll gain: Talent Pipelining, Talent Sourcing, Recruitment, Talent Acquisition, Recruitment Strategies, Talent Management, Strategic Sourcing, Professional Networking, Interviewing Skills, LinkedIn, Market Research, Communication

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    JavaScript Essentials For Beginners

    Skills you'll gain: Javascript, Event-Driven Programming, Web Design and Development, Web Applications, Interaction Design, Scripting, Web Development, Data Validation

    3.8
    Rating, 3.8 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Connectez vos outils à Slack

    Skills you'll gain: Slack (Software), Collaborative Software, Productivity Software, Business Software, Systems Integration, Business Communication, Team Management, User Accounts, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Setting Clear Expectations

    Skills you'll gain: Recognizing Others, Team Leadership, Employee Coaching, Team Motivation, Constructive Feedback, Team Management, Expectation Management, Leadership, Professional Development, Internal Communications, Employee Engagement, Communication Strategies, Storytelling, Mindfulness

    Beginner · Course · 1 - 4 Weeks

1…385386387…444

In summary, here are 10 of our most popular social media marketing courses

  • Vieses Inconscientes e Comportamentos: Fundação Instituto de Administração
  • إتقان فن الإيجاز في الحديث | Mastering The Art of Briefing: Alfaisal University | KLD
  • Customer-Centric Enterprise: Product Lifecycle Management: University of Maryland, College Park
  • Creating Horizontal and Vertical Timelines in PowerPoint: Coursera
  • Essential Dashboarding & Storytelling Techniques: University of Colorado Boulder
  • Uma Perspectiva Prática da Transformação Digital: Fundação Instituto de Administração
  • Créer une présentation d’entreprise avec Piktochart: Coursera
  • Feedback Loops: Horizontal Feedback : University of Michigan
  • Sourcing and Screening Applicants : Automatic Data Processing, Inc. (ADP)
  • JavaScript Essentials For Beginners : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok