Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years

Universidad de los Andes
Skills you'll gain: Product Management, Organizational Strategy, Engineering Management, Technology Strategies, Business Modeling, Project Management, Prototyping, Project Management Life Cycle, Technical Product Management, Environmental Social And Corporate Governance (ESG), Project Management Institute (PMI) Methodology, Feasibility Studies, Financial Statements, Systems Thinking, Environmental Management Systems, Cyber Security Strategy, Asset Management, Project Risk Management, Operations Research, Team Management
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Financial Statement Analysis, Financial Statements, Peer Review, Descriptive Analytics, FinTech, Business Valuation, Derivatives, Gerontology, Social Determinants Of Health, Portfolio Management, Strategic Decision-Making, Customer Analysis, Risk Analysis, Credit Risk, Digital Transformation, Cloud Security, Object Oriented Programming (OOP), Assertiveness, Governance, Health Policy
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Data Sharing, Cloud Engineering, Data Pipelines, Data Migration, Google Cloud Platform, Data Infrastructure, Data Warehousing, Cloud Storage, Data Integration, Data Architecture, Data Lakes, Data Processing, Extract, Transform, Load, Data Storage, Big Data, Command-Line Interface, Cloud Solutions, Automation, Serverless Computing, Event-Driven Programming
Beginner · Course · 1 - 3 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Processing, Data Pipelines, Data Manipulation, Big Data, Google Cloud Platform, Data Visualization Software, Generative AI Agents, SQL, Debugging
Beginner · Course · 1 - 4 Weeks
Universidad de los Andes
Skills you'll gain: Continuous Integration, Supervised Learning, Unsupervised Learning, LLM Application, Cloud-Native Computing, Process Analysis, Software Testing, User Story, Deep Learning, Design Thinking, Infrastructure As A Service (IaaS), Security Requirements Analysis, API Design, Software Architecture, Agile Software Development, Video Game Development, Cost Management, Internet Of Things, Dashboard, Angular
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Prompt Engineering, Data Pipelines, Big Data, LLM Application, Google Cloud Platform, Responsible AI, Natural Language Processing
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, MLOps (Machine Learning Operations), Statistical Inference, Machine Learning Methods, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Data Processing, Exploratory Data Analysis, Big Data, Data Transformation, Google Cloud Platform, Interactive Data Visualization, Generative AI, Prompt Engineering, Debugging, SQL
Beginner · Course · 1 - 4 Weeks