Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: TikTok, Drive Engagement, Content Strategy, Social Media Management, Social Media Content, Strategic Partnership, Social Media Strategy, Content Management, Community Development, Content Creation, Video Editing, Scheduling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: HubSpot CRM, Dashboard, Customer Relationship Management, Marketing Analytics, Marketing Automation, Marketing, Customer Data Management, Marketing Management, Business, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Goal Setting, Interviewing Skills, Negotiation, Workforce Planning, Professional Development, Compensation and Benefits, Recruitment, Technical Consulting, Communication, Verbal Communication Skills
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Team Motivation, People Management, Team Management, Recognizing Others, Organizational Leadership, Leadership and Management, Virtual Teams, Communication, Team Building, Motivational Skills, Leadership, Emotional Intelligence, Creativity
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Organizational Leadership, Organizational Change, Corporate Sustainability, Business Transformation, Sustainable Development, Performance Measurement, Waste Minimization, Business Modeling, Innovation, Product Lifecycle Management, Resource Management, Environmental Social And Corporate Governance (ESG), Key Performance Indicators (KPIs), Packaging and Labeling, Case Studies
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Market Research, Customer Insights, Big Data, Analytics, Target Market, Data Analysis, Target Audience, R Programming, Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Statistical Modeling, Consumer Behaviour, Data Visualization
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Conflict Management, Communication, Relationship Building, Influencing, Decision Making, Sales Process, Planning
Mixed · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Emotional Intelligence, Conflict Management, Empathy & Emotional Intelligence, Cognitive flexibility, Dealing With Ambiguity, Team Leadership, Team Performance Management, Leadership and Management, Communication, Team Management, Resilience, Growth Mindedness, Team Building, Decision Making, Stress Management, Team Motivation, Psychology, Performance Management, Behavioral Management, Critical Thinking
Beginner · Specialization · 3 - 6 Months

Arizona State University
Skills you'll gain: Curiosity, Design Thinking, Innovation, Customer Analysis, Creative Thinking, Target Audience, Customer Insights, Market Research, Entrepreneurship, Problem Solving, Communication
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Food Quality Assurance And Control, Consumer Behaviour, Environmental Issue, Sustainable Development, Sustainability Standards, Climate Change Adaptation, Economics, Public Policies, Emerging Technologies, Policy Analysis, Biotechnology, Technology Solutions
Intermediate · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Stakeholder Engagement, Community Outreach, Cultural Diversity, Policy Analysis, Social Sciences, Cultural Sensitivity, Environment and Resource Management, Case Studies, Environmental Issue, Natural Resource Management, Water Resources, Driving engagement, Diversity Equity and Inclusion Initiatives, Governance, Conflict Management, Critical Thinking
Intermediate · Course · 1 - 4 Weeks

MedCerts
Skills you'll gain: Working With Children, Applied Behavior Analysis, Communication Disorders, Language Disorders, Non-Verbal Communication, Human Learning
Beginner · Course · 1 - 4 Weeks