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    Results for "digital marketing"

    • Northwestern University

      Content, Advertising & Social IMC

      Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Communications, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Google

      Цифровий маркетинг і електронна комерція від Google

      Skills you'll gain: Email Marketing, Order Fulfillment, Media Planning, Social Media Campaigns, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Order Processing, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Content Creation, Target Audience, Search Engine Optimization, Customer Relationship Management, Customer Retention, E-Commerce, Marketing Analytics, Campaign Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.8K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • University of Illinois Urbana-Champaign

      VLSI CAD Part I: Logic

      Skills you'll gain: Computational Logic, Application Specific Integrated Circuits, Theoretical Computer Science, Data Structures, Verification And Validation, Computer Architecture, Algorithms, Computer Engineering, Programming Principles, Mathematical Software, Graph Theory, Software Development Tools

      4.7
      Rating, 4.7 out of 5 stars
      ·
      551 reviews

      Intermediate · Course · 1 - 3 Months

    • University of California, Irvine

      Interfacing with the Arduino

      Skills you'll gain: Internet Of Things, Hardware Design, Electronic Hardware, Basic Electrical Systems, Electronics, Electrical Wiring, Electronic Components, Embedded Systems, Peripheral Devices, General Networking, Wireless Networks

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.9K reviews

      Mixed · Course · 1 - 4 Weeks

    • IESE Business School

      Finance for Managers

      Skills you'll gain: Financial Statement Analysis, Operational Analysis, Balance Sheet, Financial Analysis, Income Statement, Operating Expense, Profit and Loss (P&L) Management, Forecasting, Financial Modeling, Working Capital, Cash Flow Forecasting, Return On Investment, Risk Analysis, Business Analysis, Growth Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Yonsei University

      Intro to International Marketing

      Skills you'll gain: Global Marketing, Marketing, Brand Management, Marketing Strategies, Innovation, Consumer Behaviour, Corporate Strategy, Market Analysis, Product Development, Market Intelligence, Competitive Analysis, Business Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1K reviews

      Mixed · Course · 1 - 4 Weeks

    • EIT Digital

      Embedded Hardware and Operating Systems

      Skills you'll gain: Embedded Systems, Embedded Software, Internet Of Things, Operating Systems, Real-Time Operating Systems, Wireless Networks, System Programming, Hardware Architecture, Simulations, C (Programming Language), Network Protocols

      4.1
      Rating, 4.1 out of 5 stars
      ·
      625 reviews

      Intermediate · Course · 1 - 4 Weeks

    • University of Michigan

      The Future of Payment Technologies

      Skills you'll gain: Payment Systems, Payment Processing, Mobile Banking, FinTech, Credit/Debit Card Processing, Payment Processing and Collection, Point of Sale, Transaction Processing, Emerging Technologies, Digital Assets

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free

      UNSW Sydney (The University of New South Wales)

      Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

      Skills you'll gain: Storytelling, User Experience Design, Content Creation, Storyboarding, Multimedia, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Design Research, Creativity, Emerging Technologies, Qualitative Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      927 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free

      University of London

      Foundations of Data Science: K-Means Clustering in Python

      Skills you'll gain: Data Visualization, Matplotlib, Probability & Statistics, Data Science, Unsupervised Learning, Statistics, NumPy, Python Programming, Pandas (Python Package), Data Analysis, Machine Learning Algorithms, Descriptive Statistics, Data Manipulation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      716 reviews

      Beginner · Course · 1 - 3 Months

    • University of Pennsylvania

      Effective Compliance Programs

      Skills you'll gain: Compliance Training, Compliance Management, Regulatory Compliance, Compliance Reporting, Compliance Auditing, Internal Communications, Procedure Development, Continuous Monitoring, Culture Transformation, Disciplinary Procedures, Industrial and Organizational Psychology, Ethical Standards And Conduct, Psychology

      4.9
      Rating, 4.9 out of 5 stars
      ·
      793 reviews

      Mixed · Course · 1 - 4 Weeks

    • University of California, Davis

      GIS Data Formats, Design and Quality

      Skills you'll gain: Spatial Data Analysis, Spatial Analysis, ArcGIS, Geographic Information Systems, Geospatial Mapping, Data Quality, Data Mapping, Data Modeling, Data Storage, Data Sharing, Data Manipulation, Relational Databases, Query Languages

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.1K reviews

      Intermediate · Course · 1 - 4 Weeks

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    1…394041…272

    In summary, here are 10 of our most popular digital marketing courses

    • Content, Advertising & Social IMC: Northwestern University
    • Цифровий маркетинг і електронна комерція від Google: Google
    • VLSI CAD Part I: Logic: University of Illinois Urbana-Champaign
    • Interfacing with the Arduino: University of California, Irvine
    • Finance for Managers: IESE Business School
    • Intro to International Marketing: Yonsei University
    • Embedded Hardware and Operating Systems: EIT Digital
    • The Future of Payment Technologies: University of Michigan
    • Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences: UNSW Sydney (The University of New South Wales)
    • Foundations of Data Science: K-Means Clustering in Python: University of London

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.‎

    Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape:

    • Strategies for effective online marketing across various digital platforms
    • Techniques for search engine optimization (SEO) and search engine marketing (SEM)
    • Skills in social media marketing and content creation
    • Understanding of email marketing, affiliate marketing, and display advertising
    • Data analysis and conversion rate optimization to measure campaign effectiveness
    • Digital branding and reputation management‎

    Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience:

    • Beginners can start with introductory courses that cover the basics of digital marketing.
    • Those with some marketing background can deepen their expertise in specific digital marketing channels or tools.
    • Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.‎

    Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing
    • Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing
    • Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise‎

    Skills gained from Digital Marketing courses can lead to various roles within the marketing field:

    • Digital Marketing Manager, planning and executing digital marketing campaigns
    • SEO Specialist, optimizing website content for search engines
    • Social Media Manager, managing a brand’s presence on social media platforms
    • Content Strategist, developing engaging content aligned with business goals
    • PPC Analyst, managing pay-per-click advertising campaigns

    Discover which digital marketing role suits you best by taking our career quiz!‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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