• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      TikTok Storytelling: Write Compelling Stories

      Skills you'll gain: TikTok, Storytelling, Content Creation, Storyboarding, Video Production, Scripting, Writing

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      TikTok Videography: Visual Techniques

      Skills you'll gain: Video Editing, Video Production, Videography, TikTok, Photo/Video Production and Technology, Storytelling, Content Creation, Editing

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Editing: Enhance Videos

      Skills you'll gain: Storytelling, Video Editing, Video Production, Post-Production, Graphic and Visual Design, Writing and Editing, Editing, Music

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IESE Business School

      Parte 2: Design Thinking para la formulación de problemas

      Skills you'll gain: Design Thinking, User Research, Qualitative Research, Customer experience strategy (CX), Human Centered Design, Empathy, Problem Solving, Needs Assessment, Persona Development, Interviewing Skills

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Content Creation Essentials

      Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Video Editing, Copywriting, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI for HR Professionals

      Skills you'll gain: Human Resources, Technical Communication, Human Resource Strategy, Technical Documentation, AI Personalization, Prompt Engineering, Employee Training, Generative AI, Persona Development, Interviewing Skills, Performance Review, Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      AI in Sports: The Approach of a Club

      Skills you'll gain: Artificial Intelligence, Performance Analysis, Automation, Personalized Service, Digital Transformation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Innovation, Internet Of Things, Machine Learning, Big Data, Ethical Standards And Conduct, Deep Learning, Analytical Skills, Predictive Analytics, Health Technology, Data Analysis, Natural Language Processing, User Experience, Data Security

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Reels: Create Engaging Videos

      Skills you'll gain: Video Editing, Instagram, Video Production, Drive Engagement, Media Production, Content Creation

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      Evaluating Candidates and Managing the Offer Process

      Skills you'll gain: Compensation Management, Recruitment, Negotiation, Interviewing Skills, Constructive Feedback, Verbal Communication Skills, Professional Networking, Employee Onboarding, Relationship Building, Communication Strategies

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      生成 AI エージェント: 組織の変革

      Skills you'll gain: Generative AI Agents, Prompt Engineering, Generative AI, Google Cloud Platform, Digital Transformation, Organizational Strategy, Business Solutions, Artificial Intelligence, Strategic Leadership, Organizational Change, Innovation, Technology Strategies, Customer Engagement

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Prescriptive Analytics

      Skills you'll gain: Mathematical Modeling, Network Model, Business Modeling, Operations Research, Microsoft Excel, Process Optimization, Business Analytics, Predictive Modeling, Data-Driven Decision-Making, Analytical Skills, Machine Learning, Bayesian Statistics

      Build toward a degree

      Beginner · Course · 3 - 6 Months

    • Status: New
      New
      Status: Preview
      Preview
      U

      Universidad Nacional Autónoma de México

      Español para profesionales: comunicación en el trabajo

      Skills you'll gain: Spanish Language, Telephone Skills, Meeting Facilitation, Business Correspondence, Verbal Communication Skills, Negotiation, Writing, Business Communication, Communication, Grammar, Communication Strategies, Active Listening, Vocabulary, Conflict Management

      Intermediate · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…394041…311

    In summary, here are 10 of our most popular marketing strategy courses

    • TikTok Storytelling: Write Compelling Stories: Coursera
    • TikTok Videography: Visual Techniques: Coursera
    • YouTube Editing: Enhance Videos: Coursera
    • Parte 2: Design Thinking para la formulación de problemas: IESE Business School
    • Instagram Content Creation Essentials: Coursera
    • Generative AI for HR Professionals: Vanderbilt University
    • AI in Sports: The Approach of a Club: Real Madrid Graduate School Universidad Europea
    • Instagram Reels: Create Engaging Videos: Coursera
    • Evaluating Candidates and Managing the Offer Process: Automatic Data Processing, Inc. (ADP)
    • 生成 AI エージェント: 組織の変革: Google Cloud

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok