• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    P

    Packt

    Delivering Bad News to Customers

    Skills you'll gain: Relationship Management, Professional Development, Customer Relationship Management, Interpersonal Communications, Service Recovery, Business Communication, Strategic Communication, Compassion, Solution Delivery

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Technology, Influence & Sustained Success in Modern Sales

    Skills you'll gain: Technical Sales, Sales, Sales Pipelines, Sales Strategy, Sales Process, AI Personalization, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Influencing, Consultative Approaches, Account Strategy, Customer Relationship Management, Performance Analysis, Continuous Improvement Process, Customer Success Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Sales Techniques: Build, Persuade, and Succeed

    Skills you'll gain: Sales, General Sales Practices, Selling Techniques, Persuasive Communication, Oral Expression, Sales Process, Overcoming Objections, Trustworthiness, Closing (Sales), Professionalism, Non-Verbal Communication, Customer Relationship Building, Personal Development, Adaptability, Communication, Professional Development, Growth Mindedness, Personal Attributes, Rapport Building, Active Listening

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    CSS Mastery: Responsive Design & Web Styling

    Skills you'll gain: Cascading Style Sheets (CSS), Responsive Web Design, HTML and CSS, LESS, UI Components, Web Design, Bootstrap (Front-End Framework), Web Design and Development, Front-End Web Development, User Interface (UI), Web Content Accessibility Guidelines, Typography, Web Components, Interactive Design, Animations, Web Development, Browser Compatibility, Maintainability, Web Analytics and SEO, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Extracting Value from Dark Data: ULEADD

    Skills you'll gain: Exploratory Data Analysis, Data Strategy, Unstructured Data, Data-Driven Decision-Making, Data Literacy, Solution Design, Data Analysis, Needs Assessment, Gap Analysis, Requirements Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Preparing for Professional Data Engineer Journey - Español

    Skills you'll gain: Data Pipelines, Google Cloud Platform, Data Processing, Systems Design, Data Storage, Data Architecture, Data Warehousing, Data Migration, Data Analysis, Data Transformation, Data Management, Data Preprocessing, Automation, Data Security

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Google Cloud

    Attention Mechanism - בעברית

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Large Language Modeling, Text Mining

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Cloud 資料分析簡介

    Skills you'll gain: Data Storytelling, Looker (Software), Data Visualization Software, Data Preprocessing, Data Analysis, Big Data, Analytics, Google Cloud Platform, Cloud Storage, Data Warehousing, Applied Machine Learning, Data Storage, SQL, Data Manipulation

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Getting Started with Vertex AI Gemini 1.5 Flash

    Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Data Analysis, Image Analysis, Multimodal Prompts, Data Processing, Text Mining

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Data Publishing on BigQuery using Authorized Views for Data Sharing Partners

    Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Predictive Modeling with Python: Apply & Evaluate

    Skills you'll gain: Predictive Modeling, Model Evaluation, Data Preprocessing, Predictive Analytics, Logistic Regression, Risk Modeling, Statistical Modeling, Feature Engineering, Regression Analysis, Correlation Analysis, Classification Algorithms, Data Manipulation, Scikit Learn (Machine Learning Library), Data Transformation, Pandas (Python Package), NumPy

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Explore and Visualize Data the Python Way

    Skills you'll gain: Data Storytelling, Plotly, Matplotlib, Exploratory Data Analysis, Data Visualization, Interactive Data Visualization, Data Visualization Software, Statistical Visualization, Seaborn, Scatter Plots, Data Analysis, Box Plots, Descriptive Statistics, Jupyter, Data Science, Anomaly Detection, Python Programming, GitHub

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics free
marketing analytics specialization
marketing analytics – university of virginia
marketing analytics wharton
1…402403404…415

In summary, here are 10 of our most popular marketing analytics courses

  • Delivering Bad News to Customers: Packt
  • Technology, Influence & Sustained Success in Modern Sales: LearnQuest
  • Master Sales Techniques: Build, Persuade, and Succeed: EDUCBA
  • CSS Mastery: Responsive Design & Web Styling: EDUCBA
  • Extracting Value from Dark Data: ULEADD: Arizona State University
  • Preparing for Professional Data Engineer Journey - Español: Google Cloud
  • Attention Mechanism - בעברית: Google Cloud
  • Google Cloud 資料分析簡介: Google Cloud
  • Getting Started with Vertex AI Gemini 1.5 Flash: Google Cloud
  • Data Publishing on BigQuery using Authorized Views for Data Sharing Partners: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok