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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Entertainment and Sports Marketing

    Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Marketing Strategies, Innovation, Brand Strategy, Business Strategies, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    497 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
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    A

    Arizona State University

    AI-Driven Learning Analytics for Workforce

    Skills you'll gain: Training and Development, HR Tech, Diversity and Inclusion, Employee Retention, Performance Management, Gap Analysis, AI Integrations, Emerging Technologies, Ethical Standards And Conduct, Data Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Data Analytics and Deep Learning

    Skills you'll gain: NoSQL, Machine Learning Algorithms, Big Data, Model Evaluation, Apache Hadoop, Recurrent Neural Networks (RNNs), Deep Learning, Statistical Analysis, Data Visualization, Data Analysis, Exploratory Data Analysis, Apache Spark, Statistical Methods, Data Presentation, Generative AI, Convolutional Neural Networks, Transfer Learning, Analysis, Data Infrastructure, Machine Learning

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
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    41 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Sports Marketing Strategies & Innovation

    Skills you'll gain: Event Planning, Customer Engagement, Marketing, Storytelling, Marketing Strategy and Techniques, Corporate Strategy, Global Marketing, Brand Management, Strategic Communication, Digital Marketing, Sustainability Reporting, Contract Management, E-Commerce, Customer experience improvement, Virtual Teams, Augmented and Virtual Reality (AR/VR), Game Theory, Blockchain, Cross Platform Development, Influencing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Marketing Entry and Execution

    Skills you'll gain: Global Marketing, Diversity Marketing, Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Marketing Management, Business-To-Consumer, Marketing Strategies, Innovation, Marketing Planning, Promotional Strategies, Marketing Channel, Marketing Strategy and Techniques, Go To Market Strategy, Market Opportunities, Target Audience, Product Marketing, Market Analysis, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    342 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Wearable Technologies and Sports Analytics

    Skills you'll gain: Exercise Science, Injury Prevention, Athletic Training, Physiology, Analytics, Data Analysis, Data-Driven Decision-Making, Applied Machine Learning, Vital Signs, Health Technology, Python Programming, Sensory Systems Analysis, Data Integration, Data Validation

    4.5
    Rating, 4.5 out of 5 stars
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    46 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Planning a Digital Marketing Strategy

    Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data-Driven Marketing, Data Ethics, Data Strategy, Customer experience strategy (CX), Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Customer Analysis, Customer experience improvement, Digital Analysis, Cross-Channel Marketing, Marketing Automation, Marketing Analytics, Strategic Thinking

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Marketing: Building Iconic Brands

    Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing, Branding, Marketing Strategies, Promotional Strategies, Integrated Marketing Communications, Brand Strategy, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Customer Analysis, Cultural Responsiveness, Market Opportunities, Strategic Planning, Advertising

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    124 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Investment Portfolio Analytics and Risk Management

    Skills you'll gain: Portfolio Risk, Portfolio Management, Derivatives, Investment Management, Asset Management, Investments, Equities, Risk Management, Securities (Finance), Financial Management, Financial Market, Financial Trading, Risk Mitigation, Market Data, Data Import/Export, Securities Trading, Financial Data, Return On Investment, Data Entry, Financial Analysis

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Connect Google Ads & Analytics Data

    Skills you'll gain: Data-Driven Marketing, Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing: Audience, Campaigns, and Metrics

    Skills you'll gain: Marketing Analytics, Strategic Marketing, Digital Marketing Campaigns, Web Analytics and SEO, MarTech, Social Media Campaigns, Web Content, Cross-Channel Marketing, Social Media Marketing, Search Engine Optimization, Marketing Automation, Marketing Channel, AI Personalization, Media and Communications, Marketing Planning, Content Management Systems, Content Performance Analysis, Integrated Marketing Communications, Media Planning, Key Performance Indicators (KPIs)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Comportamento e Marketing Digital

    Skills you'll gain: Integrated Marketing Communications, Digital Analysis, Marketing Strategies, Digital Marketing, Consumer Behaviour, Customer Analysis, Data-Driven Marketing, Strategic Marketing, Digital Marketing Campaigns, Digital Marketing Tools, Journey Mapping, Persona Development, Target Market, Target Audience, Decision Making

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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