• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Customer Support digital transformation with HubSpot

    Skills you'll gain: HubSpot CRM, Digital Transformation, Customer Relationship Management, Customer Support, Business Transformation, Process Analysis, Business Systems, Technology Strategies, Process Improvement, Business Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnKartS

    Salesforce Admin & App Builder Certification Prep

    Skills you'll gain: Salesforce, Salesforce Development, Application Deployment, Dashboard, Cloud Deployment, Customer Relationship Management, Change Control, Analytics, Continuous Deployment, Data Import/Export, Authentications, Customer Relationship Management (CRM) Software, Data Migration, Configuration Management, Data Presentation, Data Access, Responsive Web Design, System Configuration, Data Management, Business Logic

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 3 Months

  • R

    Rutgers the State University of New Jersey

    Rutgers MBS: Introduction to Personal Care Science

    Skills you'll gain: Manufacturing and Production, Manufacturing Processes, Product Testing, Regulatory Compliance, Regulatory Affairs, Personal Care, Product Development, Laboratory Testing, Materials science, Workforce Development, Packaging and Labeling, New Product Development, Quality Control, Entrepreneurship, Consumer Behaviour, Chemistry, Business, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Applying GenAI Tools for Process Automation

    Skills you'll gain: Prompt Engineering, AI Workflows, Automation, AI Enablement, AI Orchestration, Performance Measurement, Responsible AI, Generative AI, Process Optimization, Project Scoping, Scalability, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Impacts of Sustainable Operations and Supply Chains

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Business, Sustainable Development, Business Ethics, Supply Chain, Strategic Sourcing, Procurement, Supplier Relationship Management, Labor Compliance, Compliance Management, Regulatory Compliance, Waste Minimization, Product Lifecycle Management, Stakeholder Engagement

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • X

    Xi'an Jiaotong University

    《论语》的智慧

    Skills you'll gain: Teaching, Human Learning, Leadership, Business Ethics, Ethical Standards And Conduct, Governance, Social Studies, Culture, Human Development, Interpersonal Communications

    4.4
    Rating, 4.4 out of 5 stars
    ·
    45 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Typography and Color Theory in Design with Canva

    Skills you'll gain: Canva (Software), Color Theory, Typography, Creative Design, Design, Graphic and Visual Design, Graphic Design, Visual Design, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    東亞儒家:人文精神二(East Asian Confucianisms: Humanism (2))

    Skills you'll gain: Political Sciences, Ancient History, World History, Governance, Culture, Social Studies, Cultural Diversity, Intercultural Competence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create and Edit a Pinterest Ad Account

    Skills you'll gain: Pinterest, User Accounts, Social Media, Account Management, User Provisioning, Information Privacy, Online Advertising, System Configuration, Payment Systems

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    After Effects Motion Graphics and Keying Mastery

    Skills you'll gain: Adobe After Effects, Motion Graphics, Animations, Graphic and Visual Design, Storyboarding, Adobe Photoshop, Video Editing, Photo/Video Production and Technology, 3D Assets, Layout Design, Timelines, Color Matching

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Favoriser les interactions dans les groupes sur Facebook

    Skills you'll gain: Drive Engagement, Facebook, Community Organizing, Discussion Facilitation, Collaboration, Education Software and Technology, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    LLM SEO, GEO, AEO: Get Traffic From ChatGPT And Other AI SEO

    Skills you'll gain: Google Gemini, Search Engine Optimization, Anthropic Claude, Large Language Modeling, Generative AI, ChatGPT, Prompt Engineering, Web Analytics and SEO, Keyword Research, Artificial Intelligence, Content Creation, Content Strategy, Product Promotion, Brand Strategy

    Mixed · Course · 1 - 3 Months

1…421422423…504

In summary, here are 10 of our most popular social media marketing courses

  • Customer Support digital transformation with HubSpot: Coursera
  • Salesforce Admin & App Builder Certification Prep: LearnKartS
  • Rutgers MBS: Introduction to Personal Care Science: Rutgers the State University of New Jersey
  • Applying GenAI Tools for Process Automation: SkillUp
  • Impacts of Sustainable Operations and Supply Chains: University of Colorado Boulder
  • 《论语》的智慧: Xi'an Jiaotong University
  • Typography and Color Theory in Design with Canva: Coursera
  • 東亞儒家:人文精神二(East Asian Confucianisms: Humanism (2)): National Taiwan University
  • Create and Edit a Pinterest Ad Account: Coursera
  • After Effects Motion Graphics and Keying Mastery: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok