• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Create an Employee Feedback Survey with TypeForm

    Skills you'll gain: Employee Surveys, Surveys, User Feedback, Security Awareness, Cloud Security, Business Software, Data Sharing, Email Automation, Collaborative Software, Business Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Pearson

    PMP Certification: Unit 4

    Skills you'll gain: Risk Management, Team Motivation, Project Management, Conflict Management, Project Risk Management, Resource Management, Communication, Team Management, Leadership, Resource Allocation, Stakeholder Communications, Active Listening

    Beginner · Course · 1 - 4 Weeks

  • Y

    Yonsei University

    Valuation and Financial Analysis For Startups Capstone

    Skills you'll gain: Capital Budgeting, Financial Statement Analysis, Business Valuation, Strategic Decision-Making, Financial Analysis, Entrepreneurial Finance, Financial Management, Financial Modeling, Market Analysis, Competitive Analysis, Cash Flow Forecasting, Business Research, Business Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Arizona State University

    Modern Statistics for Data-Driven Decision-Making

    Skills you'll gain: Statistical Methods, Bayesian Statistics, Statistics, Probability & Statistics, Data Storage Technologies, Analytical Skills, Exploratory Data Analysis, Data Storage, Database Software, Estimation, Data-Driven Decision-Making, Applied Machine Learning, Supervised Learning, Markov Model, Logistic Regression, Statistical Hypothesis Testing, Predictive Modeling, Simulations, Simulation and Simulation Software, Regression Testing

    Intermediate · Specialization · 3 - 6 Months

  • M

    Microsoft

    Beyond the Basics: Expand Your Copilot for Sales Expertise

    Skills you'll gain: Microsoft Copilot, Forecasting, Responsible AI, Sales Pipelines, Sales Strategy, Sales, Sales Enablement, Enterprise Sales, Sales Management, Microsoft Power Platform, Solution Selling, AI Enablement, Customer Relationship Management (CRM) Software, Microsoft 365, Microsoft Teams, Prompt Engineering, Data Integration, Data Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    What are GPTs and How can they work for my business?

    Skills you'll gain: ChatGPT, AI Enablement, Market Research, Financial Forecasting, AI Personalization, Business Solutions, LLM Application, Generative AI, Strategic Decision-Making, Supply Chain Management, Innovation, Forecasting, Customer Support, Artificial Intelligence

    3.8
    Rating, 3.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Get Started with Procreate Dreams: Animation for Everyone

    Skills you'll gain: Animations, Multimedia, Motion Graphics, Storyboarding, Photo/Video Production and Technology, Timelines, Storytelling

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Transforming Exploratory Data Analysis with AI

    Skills you'll gain: Responsible AI, Generative AI, Artificial Intelligence, Exploratory Data Analysis, Data Cleansing, Data-Driven Decision-Making, Real Time Data, Data Analysis, AI Workflows, Data Processing, Pandas (Python Package), Automation, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • U

    Università Bocconi

    Financing the development and evolution of infrastructure

    Skills you'll gain: Project Finance, Environmental Social And Corporate Governance (ESG), Investments, Contract Management, Risk Analysis, Finance, Corporate Finance, Risk Management, Sustainable Development, Economics, Public Policies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Business Interviews: Communication, Research & Tips

    Skills you'll gain: Interviewing Skills, Business Communication, Verbal Communication Skills, Business Research, Interpersonal Communications, Communication, Professionalism, Non-Verbal Communication, Professional Development, Branding, Virtual Teams, Company, Product, and Service Knowledge, Self-Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Productivity in Remote Work

    Skills you'll gain: Telecommuting, Virtual Teams, Collaborative Software, Productivity, Team Performance Management, Leadership, Meeting Facilitation, Employee Engagement, Collaboration, Leadership Development, Business Correspondence, People Management, Time Management, Communication, Business Writing, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • V

    Vanderbilt University

    Qualitative Methods for Quantitative People (with GenAI)

    Skills you'll gain: Large Language Modeling, Responsible AI, Decision Making, Team Management, Resource Allocation, Generative AI, Qualitative Research, Prompt Engineering, Analysis, Communication, Project Management, Data Ethics, Data-Driven Decision-Making, Data Storytelling, Data Visualization

    2.8
    Rating, 2.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

1…424425426…504

In summary, here are 10 of our most popular social media marketing courses

  • Create an Employee Feedback Survey with TypeForm: Coursera
  • PMP Certification: Unit 4: Pearson
  • Valuation and Financial Analysis For Startups Capstone: Yonsei University
  • Modern Statistics for Data-Driven Decision-Making: Arizona State University
  • Beyond the Basics: Expand Your Copilot for Sales Expertise: Microsoft
  • What are GPTs and How can they work for my business?: Coursera
  • Get Started with Procreate Dreams: Animation for Everyone: Skillshare
  • Transforming Exploratory Data Analysis with AI: Coursera
  • Financing the development and evolution of infrastructure: Università Bocconi
  • Business Interviews: Communication, Research & Tips: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok