• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • B

    Board Infinity

    Mindfulness at Work: Enhancing Focus and Well-Being

    Skills you'll gain: Stress Management, Mindfulness, Personal Development, Mental Concentration, Emotional Intelligence, Self-Awareness, Collaboration, Resilience, Communication, Productivity, Professional Development, Organizational Development, Leadership Studies

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Global Sodium Reduction Strategies

    Skills you'll gain: Social Determinants Of Health, Health Promotion, Food Safety and Sanitation, Public Health and Disease Prevention, Public Health, Epidemiology, Nutrition and Diet, Policy Development, Health Policy, Public Policies, Policy Analysis, Program Evaluation

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Esports: Leveling Up Teach-Out

    Skills you'll gain: Video Game Development, Game Design, Culture, Education and Training, Cultural Diversity, Economics, Policy, and Social Studies, Diversity Awareness, Social Impact, Electronic Media, Community Development, Emerging Technologies, Content Creation, Timelines

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Work with Gemini Models in BigQuery

    Skills you'll gain: Google Gemini, Generative AI, Predictive Modeling, Big Data, Artificial Intelligence and Machine Learning (AI/ML), SQL, Python Programming, Customer Relationship Management

    Intermediate · Course · 1 - 4 Weeks

  • S

    Salesforce

    Guía práctica para gestionar las relaciones profesionales

    Skills you'll gain: Active Listening, Enthusiasm, Interpersonal Communications, Cultural Diversity, Relationship Building, Professional Development, Business Communication, Empathy, Communication, Concision, Constructive Feedback, Business Writing, Branding

    3
    Rating, 3 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Uma Perspectiva Prática da Transformação Digital

    Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Commencer votre première réunion en ligne avec ZOOM

    Skills you'll gain: User Accounts, Collaborative Software, Virtual Environment, Display Devices, Safety and Security, Computer Displays

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Adobe

    Launching your podcast with Adobe Express and Adobe Podcast

    Skills you'll gain: Podcasting, Adobe Express, Media Production, Content Creation, Adobe Creative Cloud, Graphic Design, Creative Design, Storytelling, Branding, Editing

    Beginner · Course · 1 - 4 Weeks

  • I

    IESE Business School

    Mastering the Art of Scaling and Convincing Investors

    Skills you'll gain: Entrepreneurship, Business Valuation, Market Analysis, Competitive Analysis, Presentations, Fundraising, Market Research, Strategic Decision-Making, Strategic Thinking, New Business Development, Return On Investment, Due Diligence, Value Propositions, Mergers & Acquisitions, Negotiation, Investments, Financial Analysis, Innovation

    Beginner · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Qualitative Methods for Quantitative People (with GenAI)

    Skills you'll gain: Large Language Modeling, Responsible AI, Decision Making, Team Management, Resource Allocation, Generative AI, Qualitative Research, Prompt Engineering, Analysis, Communication, Project Management, Data Ethics, Data-Driven Decision-Making, Data Storytelling, Data Visualization

    2.8
    Rating, 2.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Apple Certified Support Professional macOS 11

    Skills you'll gain: Apple software proficiency, Mac OS, User Accounts, System Support, Software Installation, Apple Hardware proficiency, File Management, System Configuration, Technical Support, General Networking, Data Storage, Data Management, Network Administration, Computer Networking, Encryption

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Brand Styles: Audit & Apply

    Skills you'll gain: Collaborative Software, Style Guides, Brand Management, Version Control, Workflow Management, Compliance Auditing, Marketing Analytics, Branding, Marketing Design, Document Management, Quality Assurance, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

1…442443444…502

In summary, here are 10 of our most popular social media marketing courses

  • Mindfulness at Work: Enhancing Focus and Well-Being: Board Infinity
  • Global Sodium Reduction Strategies: Johns Hopkins University
  • Esports: Leveling Up Teach-Out: University of Michigan
  • Work with Gemini Models in BigQuery: Google Cloud
  • Guía práctica para gestionar las relaciones profesionales: Salesforce
  • Uma Perspectiva Prática da Transformação Digital: Fundação Instituto de Administração
  • Commencer votre première réunion en ligne avec ZOOM: Coursera
  • Launching your podcast with Adobe Express and Adobe Podcast: Adobe
  • Mastering the Art of Scaling and Convincing Investors: IESE Business School
  • Qualitative Methods for Quantitative People (with GenAI): Vanderbilt University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok