Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

University of New Mexico
Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market
Mixed · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Hypertext Markup Language (HTML), Web Design, Web Content Accessibility Guidelines, Web Design and Development, Usability, Semantic Web, Cascading Style Sheets (CSS), Cloud Hosting, Web Servers, Data Validation, Web Development Tools
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Adobe Firefly, Prompt Engineering, Adobe Express, Collaborative Software, Adobe Creative Cloud, Generative AI, Adobe Photoshop, Generative AI Agents, AI Personalization, Content Creation, Data Import/Export, Responsible AI, Data Ethics, Creative Design, Storytelling, Brand Strategy, Branding
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Generative AI Agents, Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, Agentic systems, Agentic Workflows, LLM Application, Productivity, Email Automation, AI Personalization, Make.com, AI Enablement, AI Workflows, OpenAI, Expense Management, Expense Reports, Large Language Modeling, Artificial Intelligence, Automation
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Canva (Software), Graphic Design, User Accounts, Design Software, Shared Media, Presentations, Organizational Skills, Account Management, Content Creation, Marketing
Beginner · Guided Project · Less Than 2 Hours

Università Bocconi
Skills you'll gain: Food and Beverage, Hospitality Management, Growth Strategies, Global Marketing, Product Marketing, Business Strategy, Consumer Behaviour, Product Management, Brand Management, Innovation, Market Dynamics, Marketing
Mixed · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Balance Sheet, Financial Accounting, Product Marketing, Financial Acumen, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Working Capital, Financial Analysis, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Case Studies, Market Share
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Generative AI, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Innovation, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: HTML and CSS, Cascading Style Sheets (CSS), Ajax, Javascript, Responsive Web Design, Front-End Web Development, Web Design, Bootstrap (Front-End Framework), Web Development, Development Environment, Web Development Tools, Web Design and Development, JSON, Web Applications, Web Content Accessibility Guidelines, Scripting, Browser Compatibility, Hypertext Markup Language (HTML), Object Oriented Programming (OOP), Event-Driven Programming
Beginner · Specialization · 1 - 3 Months

CertNexus
Skills you'll gain: Customer experience improvement, Data Strategy, Data Modeling, Marketing Analytics, Customer Insights, Business Analytics, Business Intelligence, Marketing Strategies, Data Science, Operational Efficiency, Marketing, Data Ethics, Analytics, Customer Service, Big Data, Descriptive Analytics, Business Strategy, Data Collection, Predictive Analytics, Governance
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Customer Communications Management, Content Management Systems, Payment Processing, E-Commerce, Web Content, Product Management, Shipping and Receiving, Marketing, Tax Management, Business
Beginner · Guided Project · Less Than 2 Hours