• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Anticorrupción: Introducción a conceptos y perspectiva práctica

    Skills you'll gain: Ethical Standards And Conduct, Business Ethics, Social Network Analysis, Public Administration, Accountability, Policy Analysis, Law, Regulation, and Compliance, Analysis, Social Sciences, Systems Thinking, Case Studies, Regulation and Legal Compliance, Governance, Social Justice, Disciplinary Procedures, Legal Proceedings, Compliance Training, Political Sciences, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Introduction to Economic Theories

    Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Market Analysis, Tax, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    376 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    S

    Sciences Po

    Cities are back in town : urban sociology for a globalizing urban world

    Skills you'll gain: Sociology, Sustainable Development, Social Sciences, Demography, Social Justice, International Relations, Cultural Diversity, World History, Technology Strategies, Governance, Policy Analysis, Economics, Innovation, European History

    4.4
    Rating, 4.4 out of 5 stars
    ·
    190 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Negociar con sentido: ¿Competir, colaborar o ceder?

    Skills you'll gain: Negotiation, Game Theory, Strategic Thinking, Strategic Decision-Making, Influencing, Conflict Management, Communication, Cultural Diversity, Decision Making, Cultural Sensitivity, Behavioral Economics, Ethical Standards And Conduct, Empathy & Emotional Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    An Introduction to American Law

    Skills you'll gain: Civil Procedures, Civil Law, Commercial Laws, Lawsuits, Court Systems, Legal Proceedings, Legal Strategy, Legal Research, Case Law, Law, Regulation, and Compliance, Criminal Investigation and Forensics, Case Studies, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Emory University

    Understanding Violence

    Skills you'll gain: Substance Abuse, Public Health, Conflict Management, International Relations, Cultural Diversity, Mental and Behavioral Health, Social Sciences, Economics, Policy, and Social Studies, Media and Communications, Child Welfare

    4.6
    Rating, 4.6 out of 5 stars
    ·
    292 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Global Diplomacy – Diplomacy in the Modern World

    Skills you'll gain: Diplomacy, International Relations, Political Sciences, Cultural Diversity, Mediation, Intercultural Competence, Public Affairs, World History, Conflict Management, Policy Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    Utrecht University

    Human Rights for Open Societies

    Skills you'll gain: Social Justice, Court Systems, Political Sciences, Immigration Law, Law, Regulation, and Compliance, Diversity Awareness, European History, Cultural Diversity, Social Sciences, Civil Law, Case Law, Media and Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    616 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Transversalización de género en la Educación Superior

    Skills you'll gain: Pedagogy, Curriculum Development, Cultural Diversity, Policy Development

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sciences Po

    Politics and Economics of International Energy

    Skills you'll gain: Oil and Gas, Energy and Utilities, Climate Change Mitigation, International Relations, Environmental Issue, Electric Power Systems, Natural Resource Management, Environmental Policy, Economics, Political Sciences, Market Dynamics, Sustainable Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    L

    Lund University

    Artificial Intelligence: Ethics & Societal Challenges

    Skills you'll gain: Responsible AI, Artificial Intelligence, Social Impact, Social Justice, Algorithms, Ethical Standards And Conduct, Information Privacy, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    341 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    Economics of Money and Banking

    Skills you'll gain: International Finance, Derivatives, Financial Systems, Balance Sheet, Financial Market, Payment Systems, Banking, Capital Markets, Economics, Market Liquidity, Financial Regulation, Finance, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 3 - 6 Months

1…585960…438

In summary, here are 10 of our most popular social media marketing courses

  • Anticorrupción: Introducción a conceptos y perspectiva práctica: Universidad Nacional Autónoma de México
  • Introduction to Economic Theories: Erasmus University Rotterdam
  • Cities are back in town : urban sociology for a globalizing urban world : Sciences Po
  • Negociar con sentido: ¿Competir, colaborar o ceder?: Universidad Nacional Autónoma de México
  • An Introduction to American Law: University of Pennsylvania
  • Understanding Violence: Emory University
  • Global Diplomacy – Diplomacy in the Modern World: University of London
  • Human Rights for Open Societies: Utrecht University
  • Transversalización de género en la Educación Superior: Universidad Nacional Autónoma de México
  • Politics and Economics of International Energy: Sciences Po

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok