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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      Introduction to Economic Theories

      Skills you'll gain: Market Dynamics, Consumer Behaviour, Economic Development, Economics, Financial Market, Market Analysis, Tax, Public Policies, Social Studies, Socioeconomics, Supply And Demand, Behavioral Economics, Social Sciences, Growth Strategies, Environmental Policy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      365 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Fundraising and Development

      Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Campaign Management, Tax Planning, Philanthropy, Marketing Materials, Marketing Planning, Direct Marketing, Business Writing, Prospecting and Qualification, Event Management, Sales Prospecting, Estate Planning, Administration, Telemarketing, Relationship Building, Email Marketing, Negotiation, Benefits Administration

      4.6
      Rating, 4.6 out of 5 stars
      ·
      380 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Analíticas de Marketing Digital

      Skills you'll gain: Web Analytics, Social Media, Competitive Analysis, Professional Networking, Social Media Marketing, Google Analytics, Analytics, Marketing Analytics, Target Audience, LinkedIn, Digital Marketing, Digital Advertising, Customer Relationship Management, Marketing Effectiveness, Search Engine Optimization, Social Media Strategy, Consumer Behaviour, Facebook, Instagram, Marketing Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      237 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Excel and Copilot Fundamentals

      Skills you'll gain: Microsoft Copilot, Excel Formulas, Prompt Engineering, Data Visualization, Microsoft Excel, Data Entry, Spreadsheet Software, Data Analysis, Data Manipulation, Automation

      4.2
      Rating, 4.2 out of 5 stars
      ·
      135 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Using Basic Formulas and Functions in Microsoft Excel

      Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft 365, Data Analysis, Business Mathematics, Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.3K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      DeepLearning.AI

      Data Analytics Foundations

      Skills you'll gain: Data Storytelling, Data Visualization, Analytics, Data Literacy, Data Analysis, Google Sheets, Spreadsheet Software, Data Visualization Software, Large Language Modeling, Data-Driven Decision-Making, Data Modeling, Business Analysis, Trend Analysis, Business Requirements, Data Processing, Time Series Analysis and Forecasting, Unstructured Data, Data Transformation, Stakeholder Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      119 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Spreadsheets for Beginners using Google Sheets

      Skills you'll gain: Data Visualization, Google Sheets, Spreadsheet Software, Data Analysis, Google Workspace

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Advanced Content and Social Tactics to Optimize SEO

      Skills you'll gain: Content Marketing, Social Media Marketing, Search Engine Optimization, Content Creation, Social Media Strategy, Target Audience, Content Strategy, Social Media, Keyword Research, Web Analytics and SEO, Strategic Partnership, Brand Awareness, Influencing, Relationship Building

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Data Science for Marketing

      Skills you'll gain: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, Statistical Methods, Customer Analysis, AI Personalization, Unsupervised Learning, Regression Analysis, Descriptive Statistics, Statistical Analysis, Data Analysis, Supervised Learning, Anomaly Detection, Statistical Software, Correlation Analysis, Data Visualization, Advanced Analytics, Bayesian Network, Marketing Strategies, Machine Learning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      11 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Michigan

      Data Science Ethics

      Skills you'll gain: Data Ethics, Information Privacy, Ethical Standards And Conduct, Data Integrity, General Data Protection Regulation (GDPR), Data Governance, Personally Identifiable Information, Social Sciences, Big Data, Data Analysis, Data-Driven Decision-Making, Diversity Awareness

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      The fundamentals of hotel distribution

      Skills you'll gain: Hospitality Management, Hospitality, Hotel Operations, Marketing Channel, Revenue Management, Direct Marketing, Booking (Sales), Online Advertising, E-Commerce, Cost Management, Strategic Partnership, Search Engine Optimization, Web Design and Development, Competitive Analysis, Search Engine Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Advanced Business Strategy

      Skills you'll gain: Competitive Analysis, Business Strategy, Stakeholder Management, Strategic Thinking, Business Ethics, Corporate Strategy, Market Analysis, Strategic Decision-Making, Global Marketing, Organizational Strategy, Product Lifecycle Management, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing analytics courses

    • Introduction to Economic Theories: Erasmus University Rotterdam
    • Fundraising and Development: University of California, Davis
    • Analíticas de Marketing Digital: Tecnológico de Monterrey
    • Excel and Copilot Fundamentals: Microsoft
    • Using Basic Formulas and Functions in Microsoft Excel: Coursera Project Network
    • Data Analytics Foundations: DeepLearning.AI
    • Spreadsheets for Beginners using Google Sheets: Coursera Project Network
    • Advanced Content and Social Tactics to Optimize SEO: University of California, Davis
    • Data Science for Marketing: University of Colorado System
    • Data Science Ethics: University of Michigan

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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