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Business Plan Courses

Business plan courses can help you learn market analysis, financial forecasting, operational planning, and effective pitching techniques. You can build skills in identifying target audiences, crafting value propositions, and developing marketing strategies. Many courses introduce tools like SWOT analysis, business model canvases, and financial modeling software, which can enhance your ability to create comprehensive and persuasive business plans.


Popular Business Plan Courses and Certifications


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    Coursera

    Accounting: Balance Books & Beyond

    Skills you'll gain: Bookkeeping, Accounting Records, Ledgers (Accounting), General Ledger, Financial Reporting, Balance Sheet, Record Keeping, Income Statement, Financial Statements

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Calculate WACC: Capital Costs

    Skills you'll gain: Financial Analysis, Capital Expenditure, Return On Investment, Business Strategy, Data-Driven Decision-Making, Capital Budgeting, Financial Modeling, Financial Statements, Corporate Finance, Risk Analysis, Presentations

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    User Retention Analytics

    Skills you'll gain: Dashboard, Data Storytelling, Marketing Budgets, Heat Maps, Looker (Software), Process Mapping, Customer Retention, SQL, Data Visualization, Marketing Analytics, Customer Insights, Tableau Software, Statistical Analysis, Predictive Analytics, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Data-Driven Decision-Making, R Programming, Python Programming

    Intermediate · Specialization · 3 - 6 Months

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    University of Illinois Urbana-Champaign

    Developing a Winning Marketing Strategy

    Skills you'll gain: Marketing, Product Strategy, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Brand Management, Product Lifecycle Management, Business Analysis, Value Propositions, Target Market, Consumer Behaviour, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Salesforce Agents: Building AI-Powered Automations

    Skills you'll gain: Salesforce, Business Process Automation, Agentic Workflows, Generative AI Agents, AI Enablement, Salesforce Development, Automation, AI Product Strategy, Business Workflow Analysis, Process Optimization, Responsible AI, Customer experience improvement, Case Studies, Scalability, Organizational Change, Performance Measurement

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Brand Identity Design in Canva

    Skills you'll gain: Canva (Software), Brand Strategy, Logo Design, Branding, Style Guides, Brand Awareness, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    RFQs: Solicit and Track Pricing

    Skills you'll gain: Request For Quotation (RFQ), Procurement, Strategic Sourcing, Proposal Development, Purchasing, Vendor Management, Bidding, Supplier Management, Cost Estimation, Standard Operating Procedure, Process Analysis

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    AI+ Policy Maker

    Skills you'll gain: Policy Development, Cyber Governance, Governance, Policty Analysis, Research, and Development, Data Governance, Public Policies, Regulation and Legal Compliance, Policy Analysis, Artificial Intelligence, Governance Risk Management and Compliance, Artificial Intelligence and Machine Learning (AI/ML), Business Ethics, Economics, Policy, and Social Studies, Social Impact, Generative AI Agents, Generative AI, Business Economics

    Beginner · Course · 1 - 3 Months

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    Coursera

    Visualize Retention: Heatmaps & Clarity Unlocked

    Skills you'll gain: Data Storytelling, Heat Maps, Data Presentation, Statistical Visualization, Web Content Accessibility Guidelines, Customer Retention, Plot (Graphics), Timelines, Data Visualization Software, Tableau Software, Stakeholder Communications

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Illinois Urbana-Champaign

    Digital Marketing Strategy: Navigating Emerging Media and AI

    Skills you'll gain: Digital Media Strategy, Strategic Communication, Marketing Communications, Marketing Strategies, Marketing Channel, Digital Marketing, Marketing, Integrated Marketing Communications, Advertising, Media Planning, Market Research, Social Media, Emerging Technologies, Presentations

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
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    2.9K reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Accounting Operations & Automation

    Skills you'll gain: Cash Flow Forecasting, Variance Analysis, Bookkeeping, Reconciliation, QuickBooks (Accounting Software), Invoicing, Cash Flows, Financial Analysis, Auditing, Process Optimization, Document Management, Microsoft Excel, Data Transformation, Financial Reporting, Compliance Reporting, Compliance Management, AI Enablement, Automation, Data Validation, Process Engineering

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    IE Business School

    Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Marketing Budgets, Brand Marketing, Communication Planning, Marketing Planning, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing Management, Campaign Management, Marketing Strategy and Techniques, Media Planning, Brand Awareness, Promotional Strategies, Consumer Behaviour, Communication

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    2.5K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular business plan courses

  • Accounting: Balance Books & Beyond: Coursera
  • Calculate WACC: Capital Costs: Coursera
  • User Retention Analytics: Coursera
  • Developing a Winning Marketing Strategy: University of Illinois Urbana-Champaign
  • Salesforce Agents: Building AI-Powered Automations: Coursera
  • Brand Identity Design in Canva: Coursera
  • RFQs: Solicit and Track Pricing: Coursera
  • AI+ Policy Maker: AI CERTs
  • Visualize Retention: Heatmaps & Clarity Unlocked: Coursera
  • Digital Marketing Strategy: Navigating Emerging Media and AI: University of Illinois Urbana-Champaign

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Investment (15)
Market (economics) (15)
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Strategic Management (10)
Business Plan (9)
Business Strategy (6)

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