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    • Digital Marketing

    Digital Marketing Courses Online

    Master digital marketing for online brand promotion. Learn about SEO, social media marketing, email marketing, and content marketing.

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    Explore the Digital Marketing Course Catalog

    • Status: New
      New
      A

      Adobe

      Multichannel Content Marketing

      Skills you'll gain: Content Marketing, Marketing Strategies, Cross-Channel Marketing, Marketing Effectiveness, MarTech, Campaign Management, Marketing Automation, Diversity Marketing, Content Strategy, Lead Generation, Marketing Analytics, Market Research, Presentations, Competitive Analysis, Data-Driven Decision-Making, Business Ethics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad Nacional de Colombia

      Escritura académica. Estilos de citación y referenciación.

      Skills you'll gain: Student Engagement, Multimedia, Interactive Learning, Research, Scientific Methods, Writing, Research Reports, Writing and Editing, Style Guides, Proofreading, Editing, Ethical Standards And Conduct

      4.9
      Rating, 4.9 out of 5 stars
      ·
      174 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Instructor Network

      Introduction to Market Research

      Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Competitive Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      40 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of Washington

      Data Science at Scale

      Skills you'll gain: Feature Engineering, Unsupervised Learning, Data Ethics, Statistical Visualization, Data Storytelling, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Visualization Software, Data Science, Statistical Machine Learning, Predictive Analytics, Advanced Analytics, Data Governance, Data Analysis, Predictive Modeling, Data Processing, Data Wrangling

      4.2
      Rating, 4.2 out of 5 stars
      ·
      915 reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Codio

      Advanced Django: Mastering Django and Django Rest Framework

      Skills you'll gain: Django (Web Framework), Performance Tuning, Postman API Platform, Restful API, Application Programming Interface (API), Data Validation, Authentications, React.js, Authorization (Computing), Secure Coding, PostgreSQL, Object-Relational Mapping, API Design, Model View Controller, Scalability, Application Frameworks, JSON, Full-Stack Web Development, Development Testing, Web Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      155 reviews

      Advanced · Specialization · 3 - 6 Months

    • Status: Free
      Free
      U

      Universidade Estadual de Campinas

      Alfabetização Midiática, Informacional e Diálogo Intercultural - UNESCO e UNICAMP

      Skills you'll gain: Media and Communications, Cultural Diversity, Content Creation, Web Content, Electronic Media, Journalism, Ethical Standards And Conduct, Multimedia, Research, Information Management, Working With Children, Law, Regulation, and Compliance

      4.9
      Rating, 4.9 out of 5 stars
      ·
      87 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Michigan

      Securing Digital Democracy

      Skills you'll gain: Cyber Security Policies, Security Engineering, Information Systems Security, Computer Security Awareness Training, Security Awareness, Vulnerability, Policy Analysis, Political Sciences, Public Policies, Public Safety and National Security, Safety and Security, Human Factors, Human Computer Interaction, Usability

      4.8
      Rating, 4.8 out of 5 stars
      ·
      169 reviews

      Beginner · Course · 1 - 3 Months

    • I

      IBM

      JavaScript Programming Essentials

      Skills you'll gain: Ajax, Javascript, Data Structures, Debugging, JSON, Scripting, Web Development, Web Applications, HTML and CSS, Object Oriented Programming (OOP), Git (Version Control System), Application Programming Interface (API)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      137 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      É

      École Polytechnique Fédérale de Lausanne

      Geographical Information Systems - Part 1

      Skills you'll gain: Geographic Information Systems, GIS Software, Spatial Data Analysis, Spatial Analysis, NoSQL, Data Modeling, Global Positioning Systems, Databases, SQL, Data Storage, Relational Databases

      3.5
      Rating, 3.5 out of 5 stars
      ·
      94 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Colorado Boulder

      Programmatic Advertising

      Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Target Audience, Social Media Campaigns, Content Strategy, Data Ethics, Business Ethics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      64 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of California, Davis

      AI for Knowledge Workers

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Innovation, Artificial Neural Networks, Brainstorming, Machine Learning, Deep Learning, Workforce Development, Content Creation, Emerging Technologies, Information Privacy, Safety and Security

      4.7
      Rating, 4.7 out of 5 stars
      ·
      101 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of California San Diego

      Internet of Things: Communication Technologies

      Skills you'll gain: Session Initiation Protocols, Android Development, Android Studio, Internet Of Things, Network Protocols, Telecommunications, Wireless Networks, Mobile Development, Digital Communications, Application Development, Embedded Systems, Open Source Technology

      4.6
      Rating, 4.6 out of 5 stars
      ·
      498 reviews

      Mixed · Course · 1 - 3 Months

    Digital Marketing learners also search

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    1…798081…272

    In summary, here are 10 of our most popular digital marketing courses

    • Multichannel Content Marketing: Adobe
    • Escritura académica. Estilos de citación y referenciación.: Universidad Nacional de Colombia
    • Introduction to Market Research: Coursera Instructor Network
    • Data Science at Scale: University of Washington
    • Advanced Django: Mastering Django and Django Rest Framework: Codio
    • Alfabetização Midiática, Informacional e Diálogo Intercultural - UNESCO e UNICAMP: Universidade Estadual de Campinas
    • Securing Digital Democracy: University of Michigan
    • JavaScript Programming Essentials: IBM
    • Geographical Information Systems - Part 1: École Polytechnique Fédérale de Lausanne
    • Programmatic Advertising: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.‎

    Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape:

    • Strategies for effective online marketing across various digital platforms
    • Techniques for search engine optimization (SEO) and search engine marketing (SEM)
    • Skills in social media marketing and content creation
    • Understanding of email marketing, affiliate marketing, and display advertising
    • Data analysis and conversion rate optimization to measure campaign effectiveness
    • Digital branding and reputation management‎

    Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience:

    • Beginners can start with introductory courses that cover the basics of digital marketing.
    • Those with some marketing background can deepen their expertise in specific digital marketing channels or tools.
    • Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.‎

    Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing
    • Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing
    • Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise‎

    Skills gained from Digital Marketing courses can lead to various roles within the marketing field:

    • Digital Marketing Manager, planning and executing digital marketing campaigns
    • SEO Specialist, optimizing website content for search engines
    • Social Media Manager, managing a brand’s presence on social media platforms
    • Content Strategist, developing engaging content aligned with business goals
    • PPC Analyst, managing pay-per-click advertising campaigns

    Discover which digital marketing role suits you best by taking our career quiz!‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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