Gain the knowledge and skills you need to advance.
This role has a $67,968 median salary ¹.
A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.
This role has a $67,968 median salary ¹.
Offered by
University of California, Davis
Specialization
Course
Northwestern University
Specialization
IE Business School
Specialization
Professional Certificate
Adobe
Professional Certificate
Specialization
Specialization
Specialization
Specialization
Specialization
The language used throughout the course, in both instruction and assessments.
Aptly
Skills you'll gain: TikTok, Social Media Marketing, Business Marketing, Brand Marketing, Social Media, Content Creation, Content Marketing, Marketing, Driving engagement, Marketing Strategy and Techniques, Content Strategy, Branding
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Content Strategy, Promotional Strategies, Marketing Analytics, Customer Engagement, Content Marketing, Brand Awareness, Marketing Strategies, Trend Analysis, Brand Strategy, Social Media Strategy, Data-Driven Decision-Making, Campaign Management, Social Media, Key Performance Indicators (KPIs), Strategic Partnership
Beginner · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Value Propositions, Social Media Marketing, Strategic Planning, Social Media Strategy, Search Engine Optimization, Competitive Analysis, Digital Media Strategy, Web Analytics and SEO, Business Modeling, Marketing Strategy and Techniques, Business Strategy, Market Analysis, Content Marketing, Paid media, Digital Marketing, Email Marketing, Google Ads, Video Production
Build toward a degree
Beginner · Course · 1 - 3 Months
Pontificia Universidad Católica de Chile
Skills you'll gain: Digital Marketing, Marketing Planning, Campaign Management, Marketing Effectiveness, Marketing Strategies, Social Media Marketing, Content Marketing, Target Audience, Content Creation, Digital Advertising, Smart Goals, Marketing Channel, Persona Development
Mixed · Course · 1 - 4 Weeks
Coursera Project Network
Skills you'll gain: Content Creation, Social Media Content, Social Media, Graphic Design, Marketing Design, Marketing Materials, Data Visualization, Content Marketing, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Email Marketing, Campaign Management, Target Audience, Content Marketing, Marketing Materials, Drive Engagement, Marketing Communications, Marketing
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Facebook, Social Media Content, Brand Awareness, Advertising, Marketing Materials, Social Media Marketing, Social Media, Content Creation, Marketing Design, Branding, Graphic and Visual Design, Content Marketing, Customer Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
University of Maryland, College Park
Skills you'll gain: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Social Media Marketing, Customer experience improvement, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Marketing Automation, Social Media, Customer Insights, Business Ethics, Predictive Analytics
Intermediate · Course · 1 - 4 Weeks
Coursera Project Network
Skills you'll gain: Facebook, Live Streaming, Social Media, Content Creation, Content Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric
Intermediate · Guided Project · Less Than 2 Hours
University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing
Intermediate · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Marketing, Market Dynamics
Beginner · Course · 1 - 4 Weeks