• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    Universitat Autònoma de Barcelona

    Ley de protección de datos. Conoce tus derechos

    Skills you'll gain: General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Personally Identifiable Information, Information Privacy, Data Security, Security Requirements Analysis, Data Governance, Data Ethics, Data Access, Risk Management Framework

    4.6
    Rating, 4.6 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Princeton University

    Global Systemic Risk

    Skills you'll gain: Risk Analysis, Analysis, Systems Thinking, World History, International Relations, Social Network Analysis, Financial Systems, Public Health, Governance, Epidemiology, Complex Problem Solving, Economics, Supply Chain

    4.7
    Rating, 4.7 out of 5 stars
    ·
    443 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de Chile

    Docencia para la capacitación laboral y el aprendizaje a lo largo de la vida.

    Skills you'll gain: Adult Education, Lifelong Learning, Professional Development, Instructional Design, Educational Materials, Higher Education, Communication, Planning, Learning Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    207 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Instagram Content Creator Pro

    Skills you'll gain: Instagram, Video Editing, Content Performance Analysis, Drive Engagement, Storytelling, Social Media Content, Canva (Software), Design, Content Creation, Graphic and Visual Design, Competitive Analysis, Video Production, Social Media, Social Media Management, Photo/Video Production and Technology, Photo Editing, Content Strategy, Analytics, Visual Design, Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    766 reviews

    Beginner · Specialization · 3 - 6 Months

  • Y

    Yonsei University

    Sustainable Development in the 21st Century with Ban Ki-moon

    Skills you'll gain: Sustainable Development, Environmental Issue, Community Development, Socioeconomics, Environmental Policy, Sustainability Standards, Economics, Policy, and Social Studies, International Relations, Social Justice, Strategic Partnership, Climate Change Adaptation, Climate Change Mitigation, Empowerment, Governance, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    263 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Peking University

    人群与网络

    Skills you'll gain: Social Network Analysis, Game Theory, Market Dynamics, Graph Theory, Network Analysis, Social Sciences, Computational Thinking, Socioeconomics, Market Analysis, Economics, Behavioral Economics, Decision Making, Probability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    114 reviews

    Mixed · Course · 3 - 6 Months

  • S

    Sciences Po

    Cities are back in town : sociología urbana para un mundo globalizado

    Skills you'll gain: Sustainable Development, Sociology, Governance, Social Sciences, Public Policies, World History, Demography, Cultural Diversity, Social Justice, International Relations, Technology Solutions, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Bestseller
    Bestseller
    U

    University of Alberta

    Indigenous Canada

    Skills you'll gain: Social Studies, Natural Resource Management, Environment and Resource Management, Sustainable Development, Diversity Awareness, Cultural Sensitivity, Community Development, Civil Law, Political Sciences, Legal Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Build your business brand using Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    138 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Y

    Yonsei University

    The Korean Economic Development

    Skills you'll gain: Crisis Management, Economic Development, Economics, Export Control, International Finance, Financial Systems, Socioeconomics, International Relations, Public Policies, Policty Analysis, Research, and Development, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    422 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Advanced Instructional Strategies in the Virtual Classroom

    Skills you'll gain: Parent Communication, Student Engagement, Student Support and Services, Teaching, Instructional Strategies, Community Development, Instructional Design, Classroom Management, K-12 pedagogy, Rapport Building, Differentiated Instruction, Digital pedagogy, Blended Learning, Interactive Learning, Curriculum Development, Interpersonal Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    582 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Compassionate Leadership Through Service Learning with Jane Goodall and Roots & Shoots

    Skills you'll gain: Community Organizing, Compassion, Community Development, Community Outreach, Social Impact, Needs Assessment, Train The Trainer, Program Evaluation, Sustainable Development, Education and Training, Data Mapping, Initiative and Leadership, Empowerment, Curriculum Planning, Working With Children, Collaboration, Planning, Environmental Issue

    4.8
    Rating, 4.8 out of 5 stars
    ·
    153 reviews

    Beginner · Course · 1 - 3 Months

1…828384…502

In summary, here are 10 of our most popular social media marketing courses

  • Ley de protección de datos. Conoce tus derechos: Universitat Autònoma de Barcelona
  • Global Systemic Risk : Princeton University
  • Docencia para la capacitación laboral y el aprendizaje a lo largo de la vida.: Universidad de Chile
  • Instagram Content Creator Pro: Coursera
  • Sustainable Development in the 21st Century with Ban Ki-moon: Yonsei University
  • 人群与网络 : Peking University
  • Cities are back in town : sociología urbana para un mundo globalizado: Sciences Po
  • Indigenous Canada: University of Alberta
  • Build your business brand using Canva: Coursera
  • The Korean Economic Development: Yonsei University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok