• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • É

    École Polytechnique Fédérale de Lausanne

    African cities : An Introduction to Urban Planning

    Skills you'll gain: Governance, Climate Change Adaptation, Land Management, Community Development, Environmental Issue, Sustainable Development, Economic Development, Transportation Operations, Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 3 Months

  • L

    Lund University

    African development – from the past to the present

    Skills you'll gain: Socioeconomics, Ancient History, Economic Development, World History, Social Sciences, European History, Economics, International Relations, Political Sciences, Trend Analysis, Governance

    4.2
    Rating, 4.2 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Seguridad hídrica

    Skills you'll gain: Water Sustainability, Water Resources, Water Resource Management, Hydrology, Water Quality, Climate Change Adaptation, Sanitation, Sustainable Development, Environmental Resource Management, Environmental Science, Risk Management, Governance, Policy Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    500 reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Foundations of Neuroscience

    Skills you'll gain: Marketing Psychology, Influencing, Case Studies, Persuasive Communication, Advertising, Marketing Communications, Consumer Behaviour, Decision Making, Marketing Effectiveness, Neurology, Behavioral Economics, Marketing, Psychology, Anatomy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Ecommerce: Sales Copywriting, Sell On Your Website Or Amazon

    Skills you'll gain: Overcoming Objections, Price Negotiation, Contract Negotiation, Vibe coding, Advertising, Google Ads, Closing (Sales), Marketing Psychology, Copywriting, B2B Sales, Social Media Marketing, Product Strategy, Order Management, Generative AI Agents, Brand Strategy, Branding, Marketing Materials, Rapport Building, Customer Retention, Logistics Management

    Beginner · Specialization · 3 - 6 Months

  • I

    IE Business School

    Trade, Immigration and Exchange Rates in a Globalized World

    Skills you'll gain: International Finance, Economics, International Relations, Economic Development, Global Marketing, Financial Trading, Socioeconomics, World History, Supply And Demand, Political Sciences, Trend Analysis, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    301 reviews

    Beginner · Course · 1 - 3 Months

  • B

    Banco Interamericano de Desarrollo

    Diseño de Proyectos de Desarrollo

    Skills you'll gain: Project Design, Case Studies, Project Closure, Sustainable Development, Program Evaluation, Project Management, Project Implementation, Economic Development, Project Performance, Feasibility Studies, Project Management Life Cycle, Smart Goals, Stakeholder Engagement, Needs Assessment, Key Performance Indicators (KPIs)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    455 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDHEC Business School

    Introduction to EdTech

    Skills you'll gain: Digital pedagogy, Education Software and Technology, AI Personalization, Responsible AI, Data Ethics, Emerging Technologies, New Business Development, Innovation, Digital Transformation, New Product Development, AI Enablement, Artificial Intelligence, Augmented and Virtual Reality (AR/VR), Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Job Ready
    Job Ready
    O

    O.P. Jindal Global University

    Bachelor of Science in Psychology

    Skills you'll gain: Correlation Analysis, Research Design, Psychology, Regression Analysis, Social Sciences, Mental Health Diseases and Disorders, Cognitive Behavioral Therapy, Social Skills, Statistical Methods, Interpersonal Communications, Statistical Hypothesis Testing, Scientific Methods, Research Methodologies, Decision Making, Analysis, Research, Physiology, Personal Development, Emotional Intelligence, Mental Health

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning: Planning for Teaching and Learning

    Skills you'll gain: Growth Mindedness, Teaching, Lesson Planning, Pedagogy, Trustworthiness, Student Engagement, Instructional Strategies, Learning Theory, Curriculum Planning, Instructional Design, Adult Learning Principles, Goal Setting, Relationship Building, Professional Development, Collaboration, Constructive Feedback

    4.8
    Rating, 4.8 out of 5 stars
    ·
    304 reviews

    Mixed · Course · 1 - 3 Months

  • M

    Michigan State University

    Photography Basics and Beyond: From Smartphone to DSLR

    Skills you'll gain: Design Elements And Principles, Photography, Photo Editing, Peer Review, Creative Design, Graphic and Visual Design, Photo/Video Production and Technology, Image Quality, File Management, Creativity, Storytelling, Digital Publishing, Social Media, Content Creation, Copywriting, Information Privacy, Writing, Web Design and Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Data Privacy, Ethics, and Responsible AI

    Skills you'll gain: Information Privacy, General Data Protection Regulation (GDPR), AI Security, Responsible AI, Personally Identifiable Information, Legal Technology, Data Security, Data Ethics, Large Language Modeling, Business Ethics, Data Governance, Prompt Engineering, Cyber Security Strategy, Data Loss Prevention, Ethical Standards And Conduct, Generative AI, Regulatory Compliance, Cybersecurity, Risk Analysis, Governance

    4.5
    Rating, 4.5 out of 5 stars
    ·
    113 reviews

    Beginner · Specialization · 1 - 3 Months

1…848586…502

In summary, here are 10 of our most popular social media marketing courses

  • African cities : An Introduction to Urban Planning: École Polytechnique Fédérale de Lausanne
  • African development – from the past to the present: Lund University
  • Seguridad hídrica: Universidad Nacional Autónoma de México
  • Foundations of Neuroscience: Johns Hopkins University
  • Ecommerce: Sales Copywriting, Sell On Your Website Or Amazon: Alex Genadinik
  • Trade, Immigration and Exchange Rates in a Globalized World: IE Business School
  • Diseño de Proyectos de Desarrollo: Banco Interamericano de Desarrollo
  • Introduction to EdTech: EDHEC Business School
  • Bachelor of Science in Psychology: O.P. Jindal Global University
  • Foundations of Teaching for Learning: Planning for Teaching and Learning: Commonwealth Education Trust

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok