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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Logical Operations

    Tableau for Data-Driven Decision Makers

    Skills you'll gain: Tableau Software, Report Writing, Data Visualization Software, Dashboard, Data Visualization, Data Analysis, Business Intelligence, Data-Driven Decision-Making, Data Storytelling, Data Presentation, Ad Hoc Reporting, Interactive Data Visualization, Microsoft Excel, Data Manipulation, Data Sharing, Microsoft PowerPoint, Data Management, Productivity Software, Microsoft Office

    Mixed · Course · 1 - 3 Months

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    Logical Operations

    Adobe Illustrator CC: Part 1

    Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic Design, Graphic and Visual Design, Adobe Photoshop, Graphic and Visual Design Software, User Interface (UI), Computer Graphics, Document Management, Design Elements And Principles, Typography, Web Content, Productivity Software, Scalability

    Mixed · Course · 1 - 3 Months

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    Logical Operations

    Prompt Engineering for AI Image Generation

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Prompt Patterns, Multimodal Prompts, Data Ethics, Responsible AI, Image Quality, Business Ethics, Presentations, Photo Editing, Creativity, Artificial Intelligence, Photo/Video Production and Technology, Graphic and Visual Design, Promotional Materials, Design, Customer Service, Marketing

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Microsoft Fabric: Fundamentals and Power BI Workflow

    Skills you'll gain: Data Analysis Expressions (DAX), Real Time Data, Dataflow, Extract, Transform, Load, Business Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Vendor Contracts, Supply Management, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
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    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Brand Strategy, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Value Propositions, Market Dynamics, Economics, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Specialization · 1 - 3 Months

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    Real Madrid Graduate School Universidad Europea

    Future of data and technology in football

    Skills you'll gain: Image Analysis, Computer Vision, Real Time Data, Reinforcement Learning, Large Language Modeling, Advanced Analytics, Data-Driven Decision-Making, Machine Learning, Artificial Intelligence, Data Integration, Analysis, Predictive Analytics, Automation, Supervised Learning, Natural Language Processing, Data Presentation, Innovation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Google

    Цифровий маркетинг і електронна комерція від Google

    Skills you'll gain: Email Marketing, Paid media, Order Fulfillment, Media Planning, Social Media Campaigns, Social Media, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Content Creation, E-Commerce, Target Audience, Customer Relationship Management, Customer Retention, Marketing Analytics, Campaign Management

    4.9
    Rating, 4.9 out of 5 stars
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    1.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Coursera

    Build Interactive Dashboards for Meaningful Insights

    Skills you'll gain: Dashboard, Key Performance Indicators (KPIs), Interactive Data Visualization, Data Presentation, Business Intelligence, Web Analytics, Business Analytics, Requirements Elicitation, Data Storytelling, Performance Analysis, Requirements Analysis, Business Requirements, Stakeholder Analysis, Self Service Technologies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Copenhagen Business School

    Strategic Management

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Planning, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
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    4.5K reviews

    Mixed · Course · 1 - 3 Months

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    AI CERTs

    Prompt Engineering Mastery

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Prompt Patterns, Responsible AI, OpenAI, LLM Application, Generative AI, LangChain, Generative AI Agents, ChatGPT, Vibe coding, Natural Language Processing, Artificial Intelligence, AI Personalization, Debugging, Ideation, Productivity, Code Review, Computer Programming Tools, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing with Classification and Vector Spaces

    Skills you'll gain: Natural Language Processing, Dimensionality Reduction, Embeddings, Supervised Learning, Text Mining, Statistical Machine Learning, Logistic Regression, Machine Learning Methods, Artificial Intelligence, Classification Algorithms, Feature Engineering, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
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    4.6K reviews

    Intermediate · Course · 1 - 4 Weeks

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1…949596…415

In summary, here are 10 of our most popular marketing analytics courses

  • Tableau for Data-Driven Decision Makers: Logical Operations
  • Adobe Illustrator CC: Part 1: Logical Operations
  • Prompt Engineering for AI Image Generation: Logical Operations
  • Microsoft Fabric: Fundamentals and Power BI Workflow: Packt
  • Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Future of data and technology in football : Real Madrid Graduate School Universidad Europea
  • Цифровий маркетинг і електронна комерція від Google: Google
  • Build Interactive Dashboards for Meaningful Insights: Coursera
  • Strategic Management: Copenhagen Business School

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Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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