• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Banking and Financial Institutions

      Skills you'll gain: Financial Systems, Banking, Risk Management, FinTech, Retail Banking, Financial Regulations, Financial Services, Commercial Banking, Operational Risk, Credit Risk, Payment Systems, Financial Market, Balance Sheet

      4.7
      Rating, 4.7 out of 5 stars
      ·
      251 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of Maryland, College Park

      Fundamentals of Technology Sales

      Skills you'll gain: Closing (Sales), Sales Process, Sales Presentation, Technical Sales, Sales, Sales Management, Sales Strategy, Solution Sales Engineering, Prospecting and Qualification, Emerging Technologies, Outside Sales, Inside Sales, Needs Assessment, Consultative Approaches, Negotiation, Overcoming Objections, Cloud Computing, Cybersecurity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      149 reviews

      Beginner · Course · 1 - 3 Months

    • J

      Johns Hopkins University

      Public Health Perspectives on Sustainable Diets

      Skills you'll gain: Nutrition and Diet, Food and Beverage, Environment, Public Health, Health Disparities, Environmental Science, Systems Thinking, Economics, Policy, and Social Studies, Policy Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      188 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Western Australia

      Gender Equality

      Skills you'll gain: Diversity Awareness, Diversity Equity and Inclusion Initiatives, Social Justice, Cultural Diversity, Disabilities, Sociology, Labor Law, Law, Regulation, and Compliance, Advocacy, Policty Analysis, Research, and Development, Public Policies, Media and Communications, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      152 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International Marketing Entry and Execution

      Skills you'll gain: Global Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Business-To-Consumer, Marketing Strategies, Innovation, Promotional Strategies, Marketing Channel, Go To Market Strategy, Product Marketing, Market Analysis, Branding, Social Media Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      334 reviews

      Mixed · Course · 1 - 4 Weeks

    • S

      Sciences Po

      Entreprendre dans les Industries Culturelles à l'ère du numérique

      Skills you'll gain: Promotional Strategies, Organizational Structure, Entrepreneurship, Business Modeling, Content Creation, Innovation, Entrepreneurial Finance, Business Strategy, Target Audience, New Business Development, Digital Transformation, Consumer Behaviour, Intellectual Property

      4.6
      Rating, 4.6 out of 5 stars
      ·
      158 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

      Skills you'll gain: Target Market, Sales Strategy, Marketing Planning, Marketing, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Digital Marketing, Brand Management, Market Opportunities, Business Metrics, Customer Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Animals and Society

      Skills you'll gain: Social Sciences, Sociology, Anthropology, Social Justice, Healthcare Ethics, Culture, Psychology, Laboratory Research, Behavioral Health, Social Work, Research, Media and Communications, Cultural Diversity, Mental and Behavioral Health, Food and Beverage, Biology, Non-Verbal Communication, Nutrition and Diet, Ethical Standards And Conduct, Environmental Science

      4.7
      Rating, 4.7 out of 5 stars
      ·
      198 reviews

      Beginner · Specialization · 1 - 3 Months

    • R

      Rutgers the State University of New Jersey

      Analyzing the Universe

      Skills you'll gain: Data Analysis Software, Spatial Data Analysis, Image Analysis, Scientific Visualization, Spatial Analysis, Science and Research, Physics, Physical Science, Probability & Statistics, Scientific Methods, Energy and Utilities

      4.8
      Rating, 4.8 out of 5 stars
      ·
      231 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Gen AI Foundational Models for NLP & Language Understanding

      Skills you'll gain: PyTorch (Machine Learning Library), Natural Language Processing, Large Language Modeling, Generative AI, Text Mining, Artificial Neural Networks, Deep Learning, Feature Engineering

      4.4
      Rating, 4.4 out of 5 stars
      ·
      117 reviews

      Intermediate · Course · 1 - 4 Weeks

    • P

      Pontificia Universidad Católica de Chile

      Introducción a los modelos de demanda de transporte

      Skills you'll gain: Data Collection, Transportation Operations, Surveys, Statistical Modeling, Quantitative Research, Mathematical Modeling, Sampling (Statistics), Statistical Methods, Forecasting, Regression Analysis, Probability Distribution

      4.7
      Rating, 4.7 out of 5 stars
      ·
      459 reviews

      Intermediate · Course · 1 - 3 Months

    • J

      Johns Hopkins University

      Toxicology 21: Scientific Applications

      Skills you'll gain: Product Testing, Laboratory Testing, Regulatory Compliance, Environmental Regulations, Environmental Science, Chemistry, Medical Science and Research, Laboratory Research, Molecular Biology, Biology, Data Mining

      4.6
      Rating, 4.6 out of 5 stars
      ·
      86 reviews

      Intermediate · Course · 1 - 3 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…959697…309

    In summary, here are 10 of our most popular market research courses

    • Banking and Financial Institutions: University of Illinois Urbana-Champaign
    • Fundamentals of Technology Sales: University of Maryland, College Park
    • Public Health Perspectives on Sustainable Diets: Johns Hopkins University
    • Gender Equality: University of Western Australia
    • International Marketing Entry and Execution: Yonsei University
    • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po
    • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs
    • Animals and Society: University of Colorado Boulder
    • Analyzing the Universe: Rutgers the State University of New Jersey
    • Gen AI Foundational Models for NLP & Language Understanding: IBM

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok