• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • P

    Peking University

    Chinese for Beginners

    Skills you'll gain: Language Learning, Language Competency, Vocabulary, Oral Comprehension, Grammar, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20K reviews

    Mixed · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Manejo del estrés en los colaboradores

    Skills you'll gain: Stress Management, Team Performance Management, Employee Engagement, Management Training And Development, Occupational Health, Mindfulness, Team Leadership, Productivity, Mental Health, Culture Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    79 reviews

    Advanced · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Evaluación del y para el aprendizaje: enfoque cuantitativo

    Skills you'll gain: Surveys, Program Evaluation, Education Software and Technology, Instructional and Curriculum Design, Teaching, Statistical Analysis, Data Analysis Software, Qualitative Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    143 reviews

    Intermediate · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    實驗經濟學 (Experimental Economics: Behavioral Game Theory)

    Skills you'll gain: Game Theory, Experimentation, Research, Price Negotiation, Research Design, Peer Review, Behavioral Economics, Economics, Strategic Decision-Making, Qualitative Research, Negotiation, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Mixed · Course · 1 - 3 Months

  • É

    École Polytechnique Fédérale de Lausanne

    Villes africaines: Mobilités et transports urbains

    Skills you'll gain: Transportation Operations, Demography, Public Policies, Social Sciences, Policy Analysis, Economics, Policy, and Social Studies, Spatial Analysis, Socioeconomics, Sustainable Development, Sociology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Improving Classroom Management with Class Dojo

    Skills you'll gain: Classroom Management, Behavioral Management, Student Support and Services, Constructive Feedback, Education Software and Technology, Registration, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    153 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Università Bocconi

    Food & Beverage Management

    Skills you'll gain: Food and Beverage, Hospitality Management, Restaurant Management, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Value Propositions, Competitive Analysis, Brand Management, Growth Strategies, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Mixed · Course · 1 - 3 Months

  • O

    O.P. Jindal Global University

    American Politics, Foreign Policy, and US-India Ties

    Skills you'll gain: Social Studies, Political Sciences, International Relations, Diversity Awareness, Social Justice, Public Policies, Culture, Social Sciences, Cultural Diversity, Diplomacy, Immigration Law, Economics, World History, Strategic Partnership, Economic Development, Policy Development, Economics, Policy, and Social Studies, Higher Education, Policy Analysis, Public Affairs

    4.3
    Rating, 4.3 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Irvine

    Career Success

    Skills you'll gain: Business Writing, Goal Setting, Negotiation, Time Management, Business Planning, Project Controls, Critical Thinking, Feasibility Studies, Entrepreneurship, Team Leadership, Peer Review, Business Correspondence, Financial Statement Analysis, Project Planning, Team Performance Management, Concision, Team Management, Project Management, Communication, Performance Metric

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Market Equilibrium, Government Policy & Elasticity

    Skills you'll gain: Economics, Supply And Demand, Policy Analysis, Market Dynamics, Business Economics, Public Policies, Socioeconomics, Consumer Behaviour, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Introducción a la regulación del comercio internacional

    Skills you'll gain: Arbitration, Intellectual Property, Law, Regulation, and Compliance, International Relations, Regulatory Compliance, World History, Global Marketing, Economics, Social Justice, Environmental Issue

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Q

    Queen Mary University of London

    Cloud Computing Law: Data Protection and Cybersecurity

    Skills you'll gain: General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Cloud Security, Personally Identifiable Information, Data Security, Information Privacy, Cybersecurity, Cloud Services, Cloud Computing, Data Governance, Regulatory Requirements, Risk Management Framework

    4.9
    Rating, 4.9 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

1…979899…502

In summary, here are 10 of our most popular social media marketing courses

  • Chinese for Beginners: Peking University
  • Manejo del estrés en los colaboradores: Tecnológico de Monterrey
  • Evaluación del y para el aprendizaje: enfoque cuantitativo: Universidad Nacional Autónoma de México
  • 實驗經濟學 (Experimental Economics: Behavioral Game Theory): National Taiwan University
  • Villes africaines: Mobilités et transports urbains: École Polytechnique Fédérale de Lausanne
  • Improving Classroom Management with Class Dojo: Coursera
  • Food & Beverage Management: Università Bocconi
  • American Politics, Foreign Policy, and US-India Ties: O.P. Jindal Global University
  • Career Success: University of California, Irvine
  • Market Equilibrium, Government Policy & Elasticity: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok