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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • R

      Rutgers the State University of New Jersey

      Healthcare Organizations and the Health System

      Skills you'll gain: Health Care Administration, Health Administration, Governance, Health Systems, Presentations, Healthcare Industry Knowledge, Organizational Structure, Health Care, Microsoft PowerPoint, Organizational Strategy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      343 reviews

      Beginner · Course · 1 - 4 Weeks

    • L

      LearnQuest

      Linux Fundamentals

      Skills you'll gain: Linux, Linux Commands, Linux Administration, File Management, Command-Line Interface, Unix Commands, Servers, Operating Systems, Nginx, Web Servers, IT Automation, Apache, MySQL, Open Source Technology, Service Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      901 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      University of Western Australia

      Agriculture, Economics and Nature

      Skills you'll gain: Land Management, Economics, Water Resources, Business Economics, Natural Resource Management, Environmental Resource Management, Environmental Policy, Supply And Demand, Cost Benefit Analysis, Policy Analysis, Market Dynamics, Production Process

      4.7
      Rating, 4.7 out of 5 stars
      ·
      525 reviews

      Beginner · Course · 1 - 3 Months

    • M

      Microsoft

      Microsoft Front-End Developer

      Skills you'll gain: GitHub, C# (Programming Language), Secure Coding, HTML and CSS, User Interface and User Experience (UI/UX) Design, Figma (Design Software), Open Web Application Security Project (OWASP), Git (Version Control System), Object Oriented Programming (OOP), Web Development, Web Design, Debugging, Mockups, Web Content Accessibility Guidelines, Microsoft Copilot, Adobe XD, Authentications, Front-End Web Development, Programming Principles, UI Components

      4.3
      Rating, 4.3 out of 5 stars
      ·
      84 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • J

      Johns Hopkins University

      GPU Programming

      Skills you'll gain: Artificial Neural Networks, Image Analysis, Event-Driven Programming, C and C++, Scalability, Deep Learning, Software Development, Machine Learning Methods, Performance Tuning, Linear Algebra, Distributed Computing, System Programming, Computer Graphics, Computer Hardware, Computer Vision, Numerical Analysis, Computer Architecture, OS Process Management, Data Structures, Performance Testing

      Build toward a degree

      2.7
      Rating, 2.7 out of 5 stars
      ·
      145 reviews

      Intermediate · Specialization · 3 - 6 Months

    • T

      Tecnológico de Monterrey

      Desarrollo de tu marca personal

      Skills you'll gain: Branding, Strategic Marketing, Brand Strategy, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Instagram, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Market Opportunities, Entrepreneurship, Innovation, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      53 reviews

      Beginner · Course · 1 - 4 Weeks

    • É

      École des Ponts ParisTech

      The hidden value – Lean in manufacturing and services

      Skills you'll gain: Lean Manufacturing, Lean Methodologies, Business Transformation, Continuous Improvement Process, Process Improvement, Manufacturing Operations, Service Improvement, Operational Efficiency, Value Engineering, Waste Minimization, Competitive Intelligence, Business Technologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      816 reviews

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Introduction to Security Principles in Cloud Computing

      Skills you'll gain: Identity and Access Management, Cloud Security, DevSecOps, Cloud Computing, Google Cloud Platform, Network Security, Cloud Infrastructure, Data Security, Cloud Computing Architecture, IT Automation, General Networking, Computer Networking, Cybersecurity, Infrastructure Security, Security Controls, Infrastructure as Code (IaC)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      222 reviews

      Beginner · Course · 1 - 4 Weeks

    • M

      Meta

      Introduction to Databases for Back-End Development

      Skills you'll gain: Relational Databases, Database Management Systems, SQL, Database Design, Databases, MySQL, NoSQL, Query Languages

      4.6
      Rating, 4.6 out of 5 stars
      ·
      632 reviews

      Beginner · Course · 1 - 3 Months

    • M

      Microsoft

      Microsoft Azure Developer Associate (AZ-204) Exam Prep

      Skills you'll gain: Cloud Development, Microsoft Azure, Cloud Storage, Data Storage, Serverless Computing, Software Development, Cloud Security, Virtual Machines, Data Storage Technologies, CI/CD, Continuous Deployment, Development Environment, Cloud Management, Application Deployment, Cloud Applications, Data Security, Cloud Computing, Microsoft Power Automate/Flow, Event-Driven Programming, C# (Programming Language)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      254 reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • U

      University of Illinois Urbana-Champaign

      Investments I: Fundamentals of Performance Evaluation

      Skills you'll gain: Investments, Finance, Portfolio Management, Business Valuation, Financial Modeling, Equities, Return On Investment, Financial Analysis, Asset Management, Microsoft Excel, Regression Analysis, Risk Analysis, Performance Analysis, Estimation, Cash Flows

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      912 reviews

      Intermediate · Course · 1 - 3 Months

    • T

      The Hong Kong University of Science and Technology

      Software Engineering

      Skills you'll gain: Software Design Patterns, Requirements Analysis, Software Architecture, Acceptance Testing, Software Development Methodologies, Unified Modeling Language, Software Development Life Cycle, Configuration Management, Software Quality Assurance, Debugging, Software Design, Process Driven Development, Software Engineering, Quality Assurance, Software Testing, Object Oriented Design, Functional Requirement, Systems Analysis, Data Modeling, Object Oriented Programming (OOP)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      493 reviews

      Intermediate · Specialization · 3 - 6 Months

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…108109110…679

    In summary, here are 10 of our most popular brand management courses

    • Healthcare Organizations and the Health System: Rutgers the State University of New Jersey
    • Linux Fundamentals: LearnQuest
    • Agriculture, Economics and Nature: University of Western Australia
    • Microsoft Front-End Developer: Microsoft
    • GPU Programming: Johns Hopkins University
    • Desarrollo de tu marca personal: Tecnológico de Monterrey
    • The hidden value – Lean in manufacturing and services: École des Ponts ParisTech
    • Introduction to Security Principles in Cloud Computing: Google Cloud
    • Introduction to Databases for Back-End Development: Meta
    • Microsoft Azure Developer Associate (AZ-204) Exam Prep: Microsoft

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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