Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Skills you'll gain: Portfolio Management, Portfolio Risk, Financial Modeling, Correlation Analysis, Investment Management, Financial Analysis, Risk Modeling
Intermediate · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Statistical Inference, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, R Programming, Data Ethics, Research Design, Statistical Methods, Data Science, Data Analysis, Statistical Analysis, Data Modeling, Predictive Modeling, Mathematical Modeling, Probability & Statistics, Quantitative Research, Machine Learning, Model Evaluation, Logistic Regression, Feature Engineering
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

University of Virginia Darden School Foundation
Skills you'll gain: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Personalized Service, Prompt Engineering, AI Personalization, Machine Learning
Beginner · Specialization · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Molecular Biology, Biochemistry, Human Development, Biology, Environment, Chemistry, Cell Biology, Environmental Issue, Child Development, Environmental Science, Life Sciences, Environmental Resource Management, Music, Biotechnology, General Science and Research, Decision Making, Natural Resource Management, Liberal Arts, Oncology, Sustainable Development
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Keras (Neural Network Library), Deep Learning, Transfer Learning, Artificial Neural Networks, Recurrent Neural Networks (RNNs), Convolutional Neural Networks, Image Analysis, Classification And Regression Tree (CART), Regression Analysis, Network Architecture, Natural Language Processing, Machine Learning, Model Evaluation
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Strategic Decision-Making, Business Acumen, Competitive Analysis, Sales Strategy, Strategic Thinking, Business Strategy, Market Trend, Market Analysis, Business Marketing, Sales, Financial Acumen, Leadership, Business, Business Management, Financial Analysis, Marketing Strategies, Marketing, Business Metrics, Market Dynamics, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Human Centered Design, User Experience Design, Stakeholder Engagement, Design Thinking, Creativity, Research and Design, Ideation, Stakeholder Analysis, Surveys, Data Collection, Storytelling, Design Strategies, Collaboration, Innovation, User Research, Presentations, Communication, Goal Setting
Mixed · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Game Design, Target Audience
Beginner · Course · 1 - 3 Months

Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Rice University
Skills you'll gain: Environmental Monitoring, Water Quality, Hydrology, Environmental Engineering, Water Resources, Biochemistry, Environmental Science, Mathematical Modeling, Analytical Chemistry, Laboratory Research, Microbiology, Chemical Engineering, Chemistry
Advanced · Course · 1 - 3 Months