• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Fundamentos del Marketing

      Skills you'll gain: Value Propositions, Marketing, Target Market, Strategic Marketing, Consumer Behaviour, Brand Management, Marketing Psychology, Marketing Strategies, Business Marketing, Brand Awareness, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      268 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Corporate Finance Institute

      BI Essentials for Finance Analysts (Tableau Edition)

      Skills you'll gain: Dashboard, Tableau Software, Data Visualization Software, SQL, Interactive Data Visualization, Data Presentation, Data Visualization, Excel Formulas, Data Analysis, Data Modeling, Relational Databases, Databases, Business Intelligence, Data Manipulation, Data Import/Export, Query Languages, Data Cleansing, Data Warehousing, Data Transformation, Financial Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      64 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Increasing Real Estate Management Profits: Harnessing Data Analytics

      Skills you'll gain: Dashboard, Data Visualization Software, Peer Review, Financial Modeling, Tableau Software, Real Estate, MySQL, Financial Analysis, Property Management, Cash Flows, Analytical Skills, Data Analysis, Microsoft Excel, Presentations, SQL

      4.7
      Rating, 4.7 out of 5 stars
      ·
      242 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Economía y Finanzas de Empresas

      Skills you'll gain: Business Economics, Market Dynamics, Economics, Economic Development, International Finance, Market Analysis, Public Policies, Financial Policy, Business, Supply And Demand, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      283 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      EDHEC Business School

      Python and Machine-Learning for Asset Management with Alternative Data Sets

      Skills you'll gain: Text Mining, Data Processing, Applied Machine Learning, Network Analysis, Web Scraping, Financial Data, Asset Management, Unstructured Data, Machine Learning Methods, Data Manipulation, Advanced Analytics, Market Trend, Financial Statement Analysis, Consumer Behaviour, Market Analysis, Financial Analysis, Financial Market, Data Transformation, Financial Modeling, Predictive Analytics

      4.4
      Rating, 4.4 out of 5 stars
      ·
      232 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Business Intelligence Concepts, Tools, and Applications

      Skills you'll gain: Business Intelligence, Decision Support Systems, Data Visualization, Business Analytics, Business Process Management, MicroStrategy, Data-Driven Decision-Making, Data Warehousing, Dashboard, Competitive Intelligence, Key Performance Indicators (KPIs), Data Analysis, Management Reporting, Business Reporting

      4.5
      Rating, 4.5 out of 5 stars
      ·
      646 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI: Boost Your Cybersecurity Career

      Skills you'll gain: Generative AI, Incident Response, Data Ethics, Endpoint Detection and Response, Security Information and Event Management (SIEM), Cyber Threat Hunting, Cyber Security Assessment, Cybersecurity, Computer Security Incident Management, Threat Management, Threat Detection, Prompt Engineering, Malware Protection, Vulnerability Management, Artificial Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      113 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Columbia University

      HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective)

      Skills you'll gain: Care Coordination, Patient Coordination, Health Informatics, Health Systems, Health Technology, Interoperability, Health Care, Patient Education and Support, Primary Care, Health Care Procedure and Regulation, Electronic Medical Record, Health Policy, Telehealth, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      161 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      Northeastern University

      Healthcare Trends for Business Professionals

      Skills you'll gain: Health Systems, Predictive Modeling, Predictive Analytics, Healthcare Industry Knowledge, Health Assessment, Health Care Administration, Data Quality, Health Policy, Health Informatics, Decision Support Systems, Scientific Methods, Business Analytics, Business Intelligence, Change Management, Insurance, Payment Systems, Continuous Quality Improvement (CQI), Operational Analysis, Health Care, Consumer Behaviour

      4.5
      Rating, 4.5 out of 5 stars
      ·
      210 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of International Business

      Skills you'll gain: International Relations, Business Ethics, Global Marketing, Corporate Sustainability, Social Studies, Business Management, Business, Cultural Diversity, Economics, Political Sciences, Business Strategy, Economic Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      95 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Market and Competition in Pricing Strategy

      Skills you'll gain: Market Dynamics, Competitive Analysis, Strategic Marketing, Revenue Management, Product Lifecycle Management, Business Strategy, Game Theory, Consumer Behaviour, Value Propositions, Product Management, Strategic Partnership, Regulation and Legal Compliance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      233 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Biases and Portfolio Selection

      Skills you'll gain: Behavioral Economics, Financial Market, Market Dynamics, Investments, Consumer Behaviour, Portfolio Management, Market Analysis, Equities, Finance, Investment Management, Decision Making, Financial Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      278 reviews

      Mixed · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…109110111…346

    In summary, here are 10 of our most popular marketing analytics courses

    • Fundamentos del Marketing: Universidad de Palermo
    • BI Essentials for Finance Analysts (Tableau Edition): Corporate Finance Institute
    • Increasing Real Estate Management Profits: Harnessing Data Analytics: Duke University
    • Economía y Finanzas de Empresas: Universidad de Palermo
    • Python and Machine-Learning for Asset Management with Alternative Data Sets: EDHEC Business School
    • Business Intelligence Concepts, Tools, and Applications: University of Colorado System
    • Generative AI: Boost Your Cybersecurity Career : IBM
    • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective): Columbia University
    • Healthcare Trends for Business Professionals: Northeastern University
    • Fundamentals of International Business: University of London

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok