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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Transformação Digital: Marketing na Era dos Dados

      Skills you'll gain: Marketing Automation, Digital Transformation, Marketing Strategies, Marketing Analytics, Marketing, Innovation, Digital Marketing, Data-Driven Decision-Making, Business Transformation, Brand Management, Customer experience strategy (CX), Consumer Behaviour

      Beginner · Course · 1 - 4 Weeks

    • N

      Northwestern University

      Fundamentals of Digital Image and Video Processing

      Skills you'll gain: Image Analysis, Digital Communications, Computer Vision, Data Processing, Visualization (Computer Graphics), Medical Imaging, Electrical and Computer Engineering, Motion Graphics, Linear Algebra, Color Theory, Bayesian Statistics, Applied Mathematics, Sampling (Statistics), Algorithms

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.8K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Houston

      Powerful Tools for Teaching and Learning: Digital Storytelling

      Skills you'll gain: Storyboarding, Storytelling, Content Creation, Digital Design, Video Editing, Writing, Multimedia, Photo Editing, Scripting, Peer Review, Oral Expression, Editing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      240 reviews

      Beginner · Course · 1 - 3 Months

    • R

      Rutgers the State University of New Jersey

      Influencer Marketing Strategy

      Skills you'll gain: Social Media Campaigns, Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Digital Media Strategy, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Drive Engagement, Marketing Budgets, Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Content Creation, Presentations, Target Audience

      4.3
      Rating, 4.3 out of 5 stars
      ·
      189 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Imperial College London

      Introduction to Digital health

      Skills you'll gain: Health Technology, Telehealth, Health Disparities, Health Informatics, Health Care, Health Systems, Electronic Medical Record, Interoperability, Public Health, Epidemiology, Big Data, Digital Transformation, Health Information Management, Machine Learning, Artificial Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      229 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IIMA - IIM Ahmedabad

      Advanced Digital Transformation

      Skills you'll gain: Digital Transformation, Business Transformation, Stakeholder Engagement, Innovation, Organizational Change, Change Management, Business Modeling, Technology Strategies, Organizational Strategy, Artificial Intelligence, Enterprise Architecture, Organizational Effectiveness, Performance Improvement, Cloud Computing Architecture, Governance, Business Technologies, Emerging Technologies, Operational Excellence, Workforce Development, Business Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      135 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Excel Skills for Business

      Skills you'll gain: Microsoft Excel, Dashboard, Excel Formulas, Spreadsheet Software, Data Visualization, Excel Macros, Data Validation, Data Analysis Expressions (DAX), Data Cleansing, Data Modeling, Financial Forecasting, Predictive Modeling, Financial Modeling, Workflow Management, Finance, Data Management, Business Intelligence Software, Consolidation, Data Integrity, Data Entry

      4.9
      Rating, 4.9 out of 5 stars
      ·
      62K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Digital Twins

      Skills you'll gain: Manufacturing Operations, Production Planning, Digital Transformation, Technology Strategies, Business Modeling, Technology Roadmaps, Business Transformation, Product Lifecycle Management, Internet Of Things, Simulation and Simulation Software, Emerging Technologies, Real Time Data, Trend Analysis, Risk Analysis, Systems Integration

      4.6
      Rating, 4.6 out of 5 stars
      ·
      92 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Digital Marketing Tools: Machine Learning and AI

      Skills you'll gain: Apache Hadoop, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Big Data, Marketing, Customer Insights, Machine Learning, Artificial Neural Networks, Deep Learning, Artificial Intelligence, Predictive Analytics

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      É

      École Polytechnique Fédérale de Lausanne

      Digital Signal Processing 1: Basic Concepts and Algorithms

      Skills you'll gain: Digital Communications, Electrical and Computer Engineering, Programming Principles, Engineering Analysis, Electronics, Telecommunications, Advanced Mathematics, Algorithms, Linear Algebra, Time Series Analysis and Forecasting, Mathematical Modeling, Computational Logic, Applied Mathematics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      623 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Product Manager

      Skills you'll gain: Usability Testing, New Product Development, Product Management, Product Lifecycle Management, Agile Software Development, Product Development, Innovation, Product Roadmaps, Agile Methodology, Kanban Principles, Product Planning, Product Strategy, Product Testing, Project Management Life Cycle, Agile Project Management, User Story, Stakeholder Engagement, Sprint Retrospectives, Stakeholder Management, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.5K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      321 reviews

      Beginner · Course · 1 - 3 Months

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    1…111213…276

    In summary, here are 10 of our most popular digital marketing courses

    • Transformação Digital: Marketing na Era dos Dados: Fundação Instituto de Administração
    • Fundamentals of Digital Image and Video Processing: Northwestern University
    • Powerful Tools for Teaching and Learning: Digital Storytelling: University of Houston
    • Influencer Marketing Strategy: Rutgers the State University of New Jersey
    • Introduction to Digital health: Imperial College London
    • Advanced Digital Transformation: IIMA - IIM Ahmedabad
    • Excel Skills for Business: Macquarie University
    • Digital Twins: University of Michigan
    • Digital Marketing Tools: Machine Learning and AI: University of Maryland, College Park
    • Digital Signal Processing 1: Basic Concepts and Algorithms: École Polytechnique Fédérale de Lausanne

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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