Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

CertNexus
Skills you'll gain: Artificial Intelligence, AI Enablement, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Business Requirements, Responsible AI, AI Security, Data Ethics, Process Improvement, Process Improvement and Optimization, Environmental Social And Corporate Governance (ESG), Cloud Computing, Process Optimization, User Experience, Customer Service, Big Data, Data Security, Operational Efficiency, Marketing, Data Quality
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Generative AI, A/B Testing, Generative AI Agents, Content Creation, Branding, Text Mining
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Health Informatics, Digital Transformation, Health Technology, Public Health, Medical Privacy, Health Systems, Health Care, Data Governance, Interoperability, Artificial Intelligence
Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Content Performance Analysis, Brand Strategy, ChatGPT, Storytelling, Brand Marketing, Corporate Communications, Performance Measurement, Key Performance Indicators (KPIs), Drive Engagement, Brand Awareness, Branding, Value Propositions, Prompt Engineering, Responsible AI, Data Ethics, Copywriting, Customer Engagement
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Team Performance Management, Performance Management, Key Performance Indicators (KPIs), Performance Measurement, Employee Performance Management, Management Training And Development, Performance Metric, Performance Improvement, Human Resource Strategy, Performance Analysis, Business Metrics, Performance Review, Constructive Feedback, Organizational Strategy, Accountability, Employee Engagement, Data-Driven Decision-Making, Analytics, Continuous Improvement Process, Driving engagement
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Creative Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Digital Design, Governance, Asset Management, Layout Design, Scalability
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Data Preprocessing, Data Pipelines, Java, Data Processing, Feature Engineering, Data Cleansing, Data Quality, Data Transformation, Data Validation, Data Access, Continuous Monitoring, Unit Testing, Object Oriented Programming (OOP)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Responsible AI, Business Ethics, Strategic Decision-Making, Data Management, Strategic Thinking, Information Privacy, Market Research, Ethical Standards And Conduct, Governance, Strategic Leadership, Artificial Intelligence, Market Analysis, Diversity and Inclusion, Regulatory Requirements, Social Studies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Exploratory Data Analysis, Data Visualization, Data Visualization Software, Data Transformation, Data Presentation, Data Ethics, Tableau Software, Data Analysis, Data Manipulation, Data Preprocessing, Data Cleansing, Pandas (Python Package), Data Validation, Python Programming
Advanced · Course · 1 - 3 Months

Skills you'll gain: Snowflake Schema, Model Deployment, Data Pipelines, Pandas (Python Package), Data Import/Export, Data Transformation, Large Language Modeling, Data Processing, Containerization, Python Programming, MLOps (Machine Learning Operations), Application Deployment, Application Development, Data Science, Cloud Computing, SQL, Data Analysis, Machine Learning
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Statistical Methods, Data Preprocessing, Statistical Inference, Statistical Hypothesis Testing, Data Access, Anomaly Detection, Statistical Analysis, Data Analysis, Data Cleansing, Data Manipulation, Machine Learning, Probability & Statistics, Jupyter, Data Import/Export, Pandas (Python Package), Data Transformation, Data Quality
Intermediate · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making
Mixed · Course · 1 - 3 Months