• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Estadística y probabilidad

    Skills you'll gain: Descriptive Statistics, Data Analysis, Correlation Analysis, Statistical Analysis, Data Presentation, Statistical Visualization, Probability, Histogram, Data-Driven Decision-Making, Regression Analysis, Probability Distribution, Box Plots, Graphing, Scatter Plots

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università Bocconi

    A Scientific Approach to Innovation Management

    Skills you'll gain: Data Analysis, Innovation, Strategic Decision-Making, Statistical Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Big Data, Business Metrics, A/B Testing, Case Studies, Probability, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    80 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    D

    Duke University

    Gold and Bitcoin

    Skills you'll gain: Blockchain, Digital Assets, Portfolio Risk, Portfolio Management, Cryptography, Investments, Market Dynamics, Financial Market, Equities, Securities (Finance), Transaction Processing, Financial Regulation, Cyber Risk, Production Process

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Successful Career Development

    Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Relationship Building, Adaptability, Collaboration, Personal Development, Interviewing Skills, Influencing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Pennsylvania

    Applying to U.S. Universities

    Skills you'll gain: Self-Awareness, Research, Higher Education, Planning, Student Services, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    521 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Identifying Social Entrepreneurship Opportunities

    Skills you'll gain: Social Impact, Business Modeling, Entrepreneurship, Market Opportunities, Community Development, Sustainable Business, Business Strategy, Entrepreneurial Finance, Needs Assessment, Team Building, Team Management, Innovation, Empowerment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    332 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Institute for the Future

    Ready, Set, Future! Introduction to Futures Thinking

    Skills you'll gain: Forecasting, Innovation, Proactivity, Strategic Thinking, Creative Thinking, Optimism, Systems Thinking, Trend Analysis, Creativity, Professional Development, Leadership, Collaboration, Analysis, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Management of Urban Infrastructures – part 1

    Skills you'll gain: Energy and Utilities, Case Studies, Transportation Management, Electrical Power, Water Sustainability, Operations Management, Civil Engineering, Stakeholder Management, Sustainable Development, Project Management, Environmental Issue, Peer Review, Socioeconomics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    801 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Corporate Finance Essentials

    Skills you'll gain: Corporate Finance, Financial Management, Financial Modeling, Financial Analysis, Capital Budgeting, Portfolio Management, Investments, Return On Investment, Cost Estimation, Portfolio Risk, Business Valuation, Capital Markets, Risk Management, Correlation Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    How to Finance and Grow Your Startup – Without VC

    Skills you'll gain: Entrepreneurial Finance, Business Modeling, Entrepreneurship, Product Development, Growth Strategies, Customer Insights, Financial Modeling, Business Strategies, Case Studies, Revenue Management, Market Dynamics, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    472 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Intel

    AI Essentials

    Skills you'll gain: Artificial Intelligence, AI Enablement, Discussion Facilitation, Company, Product, and Service Knowledge, Responsible AI, Machine Learning, Data Analysis, Business Research, B2B Sales

    4.4
    Rating, 4.4 out of 5 stars
    ·
    723 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Understanding Obesity

    Skills you'll gain: Scientific Methods, Research, Nutrition and Diet, Behavioral Health, Physiology, Psychology, Stress Management, Peer Review, Health Policy, Discussion Facilitation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    888 reviews

    Beginner · Course · 1 - 4 Weeks

1…114115116…338

In summary, here are 10 of our most popular market research courses

  • Estadística y probabilidad: Universidad Nacional Autónoma de México
  • A Scientific Approach to Innovation Management: Università Bocconi
  • Gold and Bitcoin : Duke University
  • Successful Career Development: Kennesaw State University
  • Applying to U.S. Universities: University of Pennsylvania
  • Identifying Social Entrepreneurship Opportunities: Copenhagen Business School
  • Ready, Set, Future! Introduction to Futures Thinking: Institute for the Future
  • Management of Urban Infrastructures – part 1: École Polytechnique Fédérale de Lausanne
  • Corporate Finance Essentials: IESE Business School
  • How to Finance and Grow Your Startup – Without VC: University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok