• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    商务基础 (中文版)

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Operations Management, Return On Investment, Process Analysis, Financial Accounting, Business Operations, Operational Efficiency, Financial Reporting, Income Statement, Capital Budgeting, Marketing, Finance, Cash Flows, Production Process, Operational Analysis, Strategic Marketing, Marketing Strategies, Financial Modeling, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    341 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Web3 and Blockchain in Global Commerce

    Skills you'll gain: Blockchain, Digital Assets, Financial Inclusion, Supply Chain, Governance, Supply Chain Management, Business Transformation, FinTech, Business Analysis, Market Opportunities, Competitive Analysis, Interoperability, Business Leadership, Strategic Partnership, Emerging Technologies, Strategic Leadership, Stakeholder Analysis, Market Analysis, Case Studies, E-Commerce

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Econometria Básica Aplicada

    Skills you'll gain: Econometrics, Regression Analysis, Statistical Inference, Statistical Hypothesis Testing, Statistical Modeling, Statistical Analysis, Correlation Analysis, Economics, Probability & Statistics, Time Series Analysis and Forecasting, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    173 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Chemerinsky on Constitutional Law - The Structure of Government

    Skills you'll gain: Social Studies, Political Sciences, Case Law, Legal Research, Policty Analysis, Research, and Development, Governance, World History

    4.8
    Rating, 4.8 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Classical Cryptosystems and Core Concepts

    Skills you'll gain: Cryptography, Cybersecurity, Encryption, Public Key Cryptography Standards (PKCS), Brute-force attacks, Data Integrity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    425 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Buenas Prácticas en Libre Competencia

    Skills you'll gain: Compliance Management, Compliance Training, Law, Regulation, and Compliance, Competitive Analysis, Corporate Strategy, Market Dynamics, Business Ethics, Mergers & Acquisitions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    497 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Building High-Performing Teams

    Skills you'll gain: Team Building, Team Management, Goal Setting, Team Performance Management, Emotional Intelligence, Change Management, Self-Awareness, Coaching, Collaboration, Virtual Teams, Conflict Management, Productivity, Leadership, Mindfulness, Communication Strategies, Culture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    571 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Social Marketing Capstone Project

    Skills you'll gain: Marketing Budgets, Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Strategic Marketing, Marketing Strategies, Marketing Effectiveness, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Business Planning, Market Analysis, Customer Engagement, Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    372 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Custom Models, Layers, and Loss Functions with TensorFlow

    Skills you'll gain: Tensorflow, Transfer Learning, Deep Learning, Keras (Neural Network Library), Convolutional Neural Networks, Artificial Neural Networks, Model Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    La solución del conflicto ético

    Skills you'll gain: Healthcare Ethics, Ethical Standards And Conduct, Clinical Research Ethics, Informed Consent, Health Care Procedure and Regulation, Patient Advocacy, Conflict Management, Medical Practices and Procedures, Law, Regulation, and Compliance, Legal Research, Medical Privacy, Patient-centered Care, Self-Awareness, Lifelong Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    476 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Retail Marketing Strategy

    Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Retail Store Operations, Marketing Strategies, Customer Insights, Brand Loyalty, Merchandise Displays, Global Marketing, Market Trend, Consumer Behaviour, Competitive Analysis, Business Strategy, Innovation, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    ·
    293 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    Искусственный Интеллект (ИИ) для всех

    Skills you'll gain: AI Product Strategy, Technical Management, Team Building, AI Enablement, Project Management, Data Ethics, Artificial Intelligence, Data Science, Artificial Neural Networks, Machine Learning, Discussion Facilitation, Deep Learning, Recruitment, Sales

    4.9
    Rating, 4.9 out of 5 stars
    ·
    315 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…120121122…371

In summary, here are 10 of our most popular market research courses

  • 商务基础 (中文版): University of Pennsylvania
  • Web3 and Blockchain in Global Commerce: INSEAD
  • Econometria Básica Aplicada: Universidade de São Paulo
  • Chemerinsky on Constitutional Law - The Structure of Government: University of California, Irvine
  • Classical Cryptosystems and Core Concepts: University of Colorado System
  • Buenas Prácticas en Libre Competencia: Pontificia Universidad Católica de Chile
  • Building High-Performing Teams: University of Pennsylvania
  • Social Marketing Capstone Project: Northwestern University
  • Custom Models, Layers, and Loss Functions with TensorFlow: DeepLearning.AI
  • La solución del conflicto ético: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok