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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


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    EDUCBA

    Web Analytics and A/B Testing Basics

    Skills you'll gain: Web Analytics, Conversion Funnel Analysis, Google Analytics, Performance Measurement, Content Optimization, Analytics, Performance Analysis, Lead Generation, Digital Marketing, Hypertext Markup Language (HTML), Marketing Analytics, Performance Testing, Marketing Strategies, Marketing, Test Planning, Data-Driven Decision-Making, Growth Strategies

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Google

    Make the Sale: Build, Launch, and Manage E-commerce Stores

    Skills you'll gain: Order Fulfillment, Online Advertising, E-Commerce, Order Delivery, Order Processing, Order Management, Google Ads, Digital Advertising, General Sales Practices, Market Research, Marketing, Retail Management, Advertising Campaigns, Sales Strategy, Sales, Business Research, Retail Store Operations, Shipping and Receiving, Marketing Strategies, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
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    2K reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    Universidad Nacional Autónoma de México

    Innovar tu enseñanza con design thinking

    Skills you'll gain: Design Thinking, Student-Centred Learning, Education Software and Technology, Creative Thinking, Innovation, Human Centered Design, Brainstorming, Creative Problem-Solving, Creativity, Needs Assessment, Problem Solving, Constructive Feedback, Collaboration, Empathy

    4.8
    Rating, 4.8 out of 5 stars
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    253 reviews

    Beginner · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    Introduction to UGC & Short-Form Video Production with AI

    Skills you'll gain: Prompt Engineering, Content Performance Analysis, Visual Storytelling, Market Opportunities, Social Media Content, Video Production, Generative AI, Personalized Campaigns, Photo/Video Production and Technology, Social Media Campaigns, Market Analysis, AI Personalization, Campaign Management, Content Creation, Campaign Planning, Digital Content, Content Development and Management, Copywriting, Artificial Intelligence, Content Marketing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Michigan

    Generative AI: Labor and the Future of Work

    Skills you'll gain: Generative AI, AI powered creativity, AI Enablement, AI literacy, Automation, Workforce Development, Workforce Management, Human Capital, Workforce Planning, People Analytics, Data Ethics, Leadership and Management, Change Management

    4.7
    Rating, 4.7 out of 5 stars
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    78 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    I

    IE Business School

    Riesgos y oportunidades empresariales en una economía globalizada

    Skills you'll gain: Economics, Financial Policy, International Finance, Economic Development, Trend Analysis, Market Opportunities, Business Economics, International Relations, Risk Analysis, European History, Economics, Policy, and Social Studies, Socioeconomics, Business Risk Management, Public Policies, Growth Strategies, Business Strategies, Demography, Investments

    4.9
    Rating, 4.9 out of 5 stars
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    192 reviews

    Intermediate · Course · 1 - 3 Months

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    U

    University of Michigan

    Assisting Public Sector Decision Makers With Policy Analysis

    Skills you'll gain: Statistical Analysis, Policy Analysis, Research, and Development, Program Evaluation, Policy Analysis, Data Analysis, Statistical Methods, Public Policies, Statistical Hypothesis Testing, Statistical Programming, Analytics, Policy Development, Data Analysis Software, Analytical Skills, Statistical Software, Forecasting, R Programming, Research Design, Time Series Analysis and Forecasting, Statistical Inference, Ggplot2

    4.6
    Rating, 4.6 out of 5 stars
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    51 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Cloud Computing Law: Transactions

    Skills you'll gain: Cloud Deployment, Cloud Services, Legal Risk, Cloud Computing, Intellectual Property, Cloud Computing Architecture, Cloud Storage, Cloud Platforms, Contract Negotiation, Cloud Security, Vendor Contracts, Cyber Risk, Contract Review, Law, Regulation, and Compliance, Contract Management, Data Security, Data Governance, Negotiation, Regulatory Requirements, Cybersecurity

    4.9
    Rating, 4.9 out of 5 stars
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    103 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pennsylvania

    Business Analytics

    Skills you'll gain: People Analytics, Descriptive Analytics, Data-Driven Marketing, Financial Statement Analysis, Business Analytics, Data-Driven Decision-Making, Customer Analysis, Financial Statements, Human Resource Strategy, Financial Analysis, Marketing Analytics, Human Resources Management and Planning, Analytics, Operational Efficiency, Predictive Analytics, Customer Insights, Financial Data, Operational Analysis, Peer Review, People Management

    4.6
    Rating, 4.6 out of 5 stars
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    18K reviews

    Beginner · Specialization · 3 - 6 Months

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    C

    Coursera

    Develop Effective Messaging Strategies

    Skills you'll gain: Content Performance Analysis, Marketing Effectiveness, Marketing Strategies, Campaign Planning, Conversion Funnel Analysis, Data-Driven Marketing, User Feedback, Marketing Communications, Product Marketing, Customer experience improvement, Marketing Analytics, Performance Analysis, Digital Marketing, Performance Measurement, Marketing Design, Driving engagement, Customer Insights, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

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    S

    Sciences Po

    Data and Urban Governance

    Skills you'll gain: Social Sciences, Data Governance, Economics, Policy, and Social Studies, Political Sciences, Governance, Data Literacy, Public Administration, Data Management, Data Sharing, Digital Transformation, Policy Analysis, Data Analysis, Big Data, Algorithms, Data Ethics, Computing Platforms, Personally Identifiable Information, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
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    50 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    Universidad Nacional Autónoma de México

    Cursos en línea: modelo para armar

    Skills you'll gain: Learning Management Systems, Education Software and Technology, Interactive Design, Digital pedagogy, Content Management, Quality Assurance, Collaborative Software

    4.8
    Rating, 4.8 out of 5 stars
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    248 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Web Analytics and A/B Testing Basics: EDUCBA
  • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
  • Innovar tu enseñanza con design thinking: Universidad Nacional Autónoma de México
  • Introduction to UGC & Short-Form Video Production with AI: SkillsBooster Academy
  • Generative AI: Labor and the Future of Work: University of Michigan
  • Riesgos y oportunidades empresariales en una economía globalizada: IE Business School
  • Assisting Public Sector Decision Makers With Policy Analysis: University of Michigan
  • Cloud Computing Law: Transactions: Queen Mary University of London
  • Business Analytics: University of Pennsylvania
  • Develop Effective Messaging Strategies: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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