• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Content Strategy

Content Strategy Courses Online

Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Explore the Content Strategy Course Catalog

  • C

    Coursera Project Network

    Choosing a Facebook Post Type Based on Desired Engagement

    Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Content Marketing, Goal Setting, Social Media Strategy, Social Media, Marketing, Marketing Planning, Drive Engagement, Writing, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Meta

    Marketing de Mídias Sociais do Meta

    Skills you'll gain: Data Storytelling, Social Media Content, Social Media Marketing, Social Media Management, Paid media, Social Media, Target Audience, Marketing Analytics, Social Media Strategy, Social Media Campaigns, Marketing Effectiveness, Content Creation, Facebook, Campaign Management, Smart Goals, Data-Driven Decision-Making, Content Performance Analysis, Instagram, Advertising Campaigns, Regulation and Legal Compliance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Sustainable Food Production Through Livestock Health Management

    Skills you'll gain: Infectious Diseases, Epidemiology, Nutrition and Diet, Food Safety and Sanitation, Public Health and Disease Prevention, Physiology, Sustainable Systems, Immunology, Biology, Microbiology, Caregiving, Environment and Resource Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    616 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Proyecto Final - Programa Especializado en Marketing Digital

    Skills you'll gain: Google Ads, Digital Marketing, Marketing Strategies, Media Buying, Performance Analysis, Paid media, Marketing, Digital Advertising, Advertising Campaigns, Social Media Strategy, Social Media, Relationship Management, Content Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Construye un sitio web con Wordpress

    Skills you'll gain: WordPress, Web Content, Content Management Systems, Web Design, Web Design and Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    227 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: New Product Development Orientation

    Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Market Research, Process Mapping, Case Studies, Product Strategy, Innovation, Needs Assessment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    103 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Publicidad Digital con Google AdWords

    Skills you'll gain: Google Ads, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Content Strategy, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    279 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Negociações de sucesso: estratégias e habilidades essenciais (em Português)

    Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Arbitration, Price Negotiation, Planning, Strategic Planning, Conflict Management, Communication, Cultural Diversity, Business Ethics, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Science Communication: Communicating Trustworthy Information in the Digital World

    Skills you'll gain: Journalism, Media and Communications, Public Affairs, Research, Technical Communication, Driving engagement, Scientific Methods, Persuasive Communication, Digital Communications, Threat Detection, Interpersonal Communications, Public Policies, Policy Development, Content Creation, Social Sciences, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    Introduction to Merchandising

    Skills you'll gain: Merchandising, Inventory Management, Visual Merchandising, Consumer Behaviour, Inventory Management System, Retail Management, Retail Sales, Marketing Psychology, Customer Insights, Business Development, Sales Strategy, Analysis, Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Leeds

    Managing Major Engineering Projects

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Engineering Management, Scope Management, Risk Management, Project Finance, Project Scoping, Program Management, Project Portfolio Management, Stakeholder Analysis, Project Risk Management, Project Management, Business Risk Management, Governance, Project Management Life Cycle, Project Performance, Contract Management, Financial Analysis, Project Implementation, Project Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Customer Relationship Management

    Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    242 reviews

    Beginner · Course · 1 - 4 Weeks

Content Strategy learners also search

Content Marketing
Marketing Strategy
Digital Marketing
Digital
Marketing
Entrepreneurship
Beginner Digital Marketing
Digital Marketing Projects
1…123124125…385

In summary, here are 10 of our most popular content strategy courses

  • Choosing a Facebook Post Type Based on Desired Engagement: Coursera Project Network
  • Marketing de Mídias Sociais do Meta: Meta
  • Sustainable Food Production Through Livestock Health Management: University of Illinois Urbana-Champaign
  • Proyecto Final - Programa Especializado en Marketing Digital: Universidad Austral
  • Construye un sitio web con Wordpress: Coursera Project Network
  • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
  • Publicidad Digital con Google AdWords: Universidad Austral
  • Negociações de sucesso: estratégias e habilidades essenciais (em Português): University of Michigan
  • Science Communication: Communicating Trustworthy Information in the Digital World: Erasmus University Rotterdam
  • Introduction to Merchandising: Coursera Instructor Network

Skills you can learn in Data Management

Google (4)
Google Cloud Platform (4)
Application Programming Interfaces (2)
Mongodb (2)
Apache Hadoop (1)
Applied Machine Learning (1)
Arrays (1)
CSS (1)
Cluster Analysis (1)
Data Structure (1)
E-commerce (1)
Graphics (1)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok