Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Tecnológico de Monterrey
Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Strategic Partnership, Organizational Strategy, Business Strategy, Marketing Strategies, Customer experience improvement, Growth Strategies, Strategic Communication, Market Share, New Business Development, Consumer Behaviour, User Experience, Product Lifecycle Management, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Professionalism, Workflow Management, Accountability, Time Management, Agile Methodology, Continuous Improvement Process, Plan Execution, Problem Solving, Planning, Process Improvement, Adaptability, Client Services, Quality Improvement, Communication Planning, Critical Thinking and Problem Solving, Communication, Decision Making, Customer experience improvement
Beginner · Course · 1 - 4 Weeks

University of Virginia Darden School Foundation
Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Market Share, Competitive Analysis, Public Policies, Policty Analysis, Research, and Development, Consumer Behaviour
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Large Language Modeling, AI Enablement, ChatGPT, LLM Application, Responsible AI, Generative AI, Organizational Strategy, OpenAI API, Strategic Leadership, Market Research, Trend Analysis, OpenAI, Business Strategy, Real Time Data, Governance, Data-Driven Decision-Making, Artificial Intelligence, Data Ethics, Team Management, Data Analysis
Intermediate · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), Analytical Skills, General Mathematics, Statistics, Algebra, Systems Of Measurement, Correlation Analysis, Regression Analysis, Calculus, Geometry
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Social Media, Social Media Content, Social Media Marketing, Keyword Research, Drive Engagement, Social Media Strategy, Target Market
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Mergers & Acquisitions, Working Capital, Cash Management, Financial Analysis, Business Valuation, Financial Statement Analysis, Finance, Financial Management, Corporate Finance, Return On Investment, Capital Budgeting, Cash Flow Forecasting, Financial Accounting, Performance Measurement, Risk Analysis
Build toward a degree
Beginner · Course · 1 - 3 Months

University of New Mexico
Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Business, Organizational Structure, Intercultural Competence, Workforce Management, Operations Management, Organizational Strategy, Business Strategy, Economics, Market Dynamics
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Grammar, Multimedia, English Language, Content Creation, Writing, Photo/Video Production and Technology, Electronic Media
Intermediate · Course · 1 - 3 Months

Stanford University
Skills you'll gain: Healthcare Ethics, Data Ethics, Applied Machine Learning, Machine Learning Algorithms, Machine Learning, Responsible AI, Artificial Neural Networks, Healthcare Industry Knowledge, Model Evaluation, Artificial Intelligence and Machine Learning (AI/ML), Reinforcement Learning, Deep Learning, Convolutional Neural Networks, Health Policy, Data Preprocessing
Beginner · Course · 1 - 3 Months

Georgia Institute of Technology
Skills you'll gain: Sales Presentation, Presentations, Verbal Communication Skills, Public Speaking, Business Correspondence, English Language, Cultural Diversity, Professional Networking, Intercultural Competence, Communication, Cultural Sensitivity, Business Writing, Setting Appointments, Writing
Mixed · Course · 1 - 4 Weeks