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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Advanced Selling with AI & Emotional Intelligence

    Skills you'll gain: Sales Presentations, Dashboard, B2B Sales, Root Cause Analysis, Rapport Building, Product Demonstration, Empathy & Emotional Intelligence, Solution Selling, User Feedback, Strategic Partnership, Sales Strategy, Sales Process, Customer Relationship Management (CRM) Software, Emotional Intelligence, Composure, Problem Solving, Selling Techniques, Sales, Responsible AI, Negotiation

    Intermediate · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Apply ETL Testing Techniques for Retail Data Pipelines

    Skills you'll gain: Data Validation, Extract, Transform, Load, Data Migration, Data Warehousing, Test Case, Consolidation, Data Integrity, Regression Testing, Data Integration, Data Transformation, Data Pipelines, Data Mapping, SQL, Analytics, Business Requirements

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Build Data Visualizations and Reports Using Power BI

    Skills you'll gain: Business Reporting, Profit and Loss (P&L) Management

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Google Digital Customer Engagement

    Skills you'll gain: Email Marketing, Social Media Marketing, Point of Sale, Brand Loyalty, Customer Retention, Social Media Management, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Digital Marketing, Content Creation, Personalized Service, Employee Surveys, Process Optimization, User Feedback, Business Marketing, Contextual Advertising

    5
    Rating, 5 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    Excel 365 Intermediate – Data Analysis & Advanced Functions

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Excel Formulas, Data Validation, Spreadsheet Software, Data Manipulation, Data Analysis, Statistical Analysis, Data Visualization Software, Descriptive Statistics, Data Cleansing, Business Mathematics

    Intermediate · Course · 3 - 6 Months

  • M

    Microsoft

    Microsoft Azure AI Fundamentals AI-900 Exam Prep

    Skills you'll gain: Responsible AI, Image Analysis, Anomaly Detection, Unsupervised Learning, Microsoft Azure, Natural Language Processing, Computer Vision, Artificial Intelligence, Applied Machine Learning, MLOps (Machine Learning Operations), AI Security, Regression Analysis, No-Code Development, Artificial Intelligence and Machine Learning (AI/ML), Predictive Modeling, Machine Learning, AI Workflows, Model Deployment, Classification Algorithms, Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • D

    Duke University

    Introduction to Probability and Data with R

    Skills you'll gain: Sampling (Statistics), Exploratory Data Analysis, R (Software), Statistical Inference, Probability Distribution, Bayesian Statistics, R Programming, Data Analysis, Probability, Statistics, Statistical Analysis, Descriptive Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Engage HR Stakeholders

    Skills you'll gain: Stakeholder Engagement, Stakeholder Analysis, Stakeholder Management, People Analytics, Communication Planning, Drive Engagement, Human Resource Strategy, Prioritization, AI Product Strategy, Communication Strategies, Change Management

    Beginner · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    Operations Research

    Skills you'll gain: Operations Research, Mathematical Modeling, Process Optimization, Report Writing, Network Model, Applied Mathematics, Process Improvement and Optimization, Business Modeling, Industrial Engineering, Linear Algebra, Numerical Analysis, Operations Management, Applied Machine Learning, Resource Allocation, Case Studies, Engineering Calculations, Algorithms, Feasibility Studies, Project Design, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    724 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Transform, Analyze, and Report Data with R

    Skills you'll gain: Rmarkdown, Knitr, Model Evaluation, Data Wrangling, Tidyverse (R Package), Predictive Analytics, Data Analysis, Data Cleansing, Statistical Reporting, R Programming, Data Manipulation, Data Integration, Data Transformation, Statistical Modeling, Extract, Transform, Load, Data Pipelines, Performance Analysis, Performance Metric, Automation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Collaborate Seamlessly

    Skills you'll gain: Collaboration, Team Building, Project Coordination, Teamwork, Team Management, Workflow Management, Internal Communications, Delegation Skills, Communication Strategies, Resource Allocation

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Strategies for Scaling and Optimizing Content

    Skills you'll gain: Content Performance Analysis, Key Performance Indicators (KPIs), Search Engine Optimization, Content Strategy, Keyword Research, Content Creation, Web Analytics and SEO, Scalability, Content Management, Strategic Partnership, AI Enablement, Automation

    Intermediate · Course · 1 - 4 Weeks

1…132133134…465

In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Selling with AI & Emotional Intelligence: Coursera
  • Apply ETL Testing Techniques for Retail Data Pipelines: EDUCBA
  • Build Data Visualizations and Reports Using Power BI: EDUCBA
  • Google Digital Customer Engagement: Google
  • Excel 365 Intermediate – Data Analysis & Advanced Functions: Packt
  • Microsoft Azure AI Fundamentals AI-900 Exam Prep: Microsoft
  • Introduction to Probability and Data with R: Duke University
  • Engage HR Stakeholders: Coursera
  • Operations Research: National Taiwan University
  • Transform, Analyze, and Report Data with R: Coursera

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