Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

University of California, Irvine
Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics, Social Media
Beginner · Specialization · 1 - 3 Months

The University of Sydney
Skills you'll gain: Critical Thinking, Analytical Skills, Writing, Research, Higher Education, Complex Problem Solving
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Simulations, Operations Research, Probability Distribution, Mathematical Modeling, Supply Chain, Probability, Predictive Modeling, Data Preprocessing, Business Modeling, Business Analytics, Workforce Management, Analytics, Regression Analysis, Microsoft Excel, Forecasting, Excel Formulas, Statistics, Predictive Analytics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Presentations, Public Speaking, Persuasive Communication, Microsoft PowerPoint, Verbal Communication Skills, Target Audience, Communication, Storytelling, Non-Verbal Communication, Composure, Goal Setting
Beginner · Course · 1 - 4 Weeks

The State University of New York
Skills you'll gain: Infographics, LinkedIn, Social Media, Professional Development, Professional Networking, Strategic Communication, Recruitment, Data Visualization, Branding
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Marketing Planning, Interviewing Skills, Strategic Marketing, Recruitment, Marketing, Target Market, Presentations, Personal Attributes, Professional Development, Business Writing, Communication, Smart Goals, Storytelling, Writing
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation
Beginner · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Generative AI, AI Product Strategy, Machine Learning, OpenAI, Anthropic Claude, Supervised Learning, Business Intelligence, ChatGPT, Human Machine Interfaces, Emerging Technologies, Deep Learning, Market Trend, Market Data
Beginner · Course · 1 - 3 Months

Case Western Reserve University
Skills you'll gain: Coaching, Empathy, Compassion, Leadership Development, Culture Transformation, People Development, Active Listening, Emotional Intelligence, Organizational Leadership, Self-Awareness, Personal Development, Leadership, Relationship Building, Change Management, Neurology, Stress Management, Physiology
Mixed · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Surveys, Interviewing Skills, Data Collection, Sampling (Statistics), Unstructured Data, Research Methodologies, Qualitative Research, Data Validation, Data Quality, Text Mining
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Selling Techniques, Business, Marketing, Economics, Advertising, Market Dynamics, Case Studies, Business Solutions, Market Analysis, Product Strategy, Business Planning, Complex Problem Solving
Beginner · Specialization · 1 - 3 Months

Caltech
Skills you'll gain: Specimen Preparation, Medical Imaging, Image Analysis, Cell Biology, Laboratory Techniques, Specimen Collection, Digital Signal Processing, Scientific Visualization, 3D Modeling, Spatial Analysis
Mixed · Course · 1 - 3 Months