• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Fintech: Foundations & Applications of Financial Technology

      Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Fundraising and Crowdsourcing, Financial Market, Financial Analysis, Market Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      From Likes to Leads: Interact with Customers Online

      Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Content Creation, Digital Marketing, Digital Advertising, Advertising Campaigns, Customer Engagement, Brand Awareness, Content Strategy, Marketing Analytics, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Clinical Trials Data Management and Quality Assurance

      Skills you'll gain: Clinical Data Management, Data Quality, Quality Assurance, Clinical Trials, Data Cleansing, Data Management, Data Integrity, Data Governance, Microsoft Excel, Data Compilation, Data Collection, Data Sharing, Data Security, Patient Treatment, Statistical Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      157 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      An Introduction to American Law

      Skills you'll gain: Civil Procedures, Civil Law, Personal Injury Law, Commercial Laws, Lawsuits, Court Systems, Legal Proceedings, Plaintiff, Legal Research, Case Law, Law, Regulation, and Compliance, Criminal Investigation and Forensics, Legal Pleadings, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Dynamic Public Speaking

      Skills you'll gain: Public Speaking, Persuasive Communication, Presentations, Verbal Communication Skills, Microsoft PowerPoint, Oral Expression, Communication, Storytelling, Motivational Skills, Constructive Feedback, Performing Arts, Concision, Drive Engagement, Communication Strategies, Target Audience, Writing, Non-Verbal Communication, Problem Solving, Composure, Instructional Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      I

      Insper

      Introdução ao Marketing Analítico

      Skills you'll gain: Marketing Analytics, Data Collection, Marketing, Analytical Skills, Target Market, Data Analysis, Analytics, Quantitative Research, Market Analysis, Market Research, Customer Insights, Data-Driven Decision-Making, Marketing Strategy and Techniques, Business Metrics, Statistical Methods, Consumer Behaviour, Brand Strategy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      798 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Compare Stock Returns with Google Sheets

      Skills you'll gain: Risk Analysis, Google Sheets, Financial Analysis, Quantitative Research, Spreadsheet Software, Statistical Analysis, Statistics, Securities (Finance), Probability & Statistics

      4.3
      Rating, 4.3 out of 5 stars
      ·
      672 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      G

      Google

      Create High-Fidelity Designs and Prototypes in Figma

      Skills you'll gain: Figma (Design Software), User Experience Design, Mockups, User Centered Design, Usability Testing, User Interface (UI) Design, Design Elements And Principles, Interaction Design, Prototyping, Technical Communication, Typography, Color Theory

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.6K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Introduction to Machine Learning

      Skills you'll gain: Exploratory Data Analysis, Unsupervised Learning, Supervised Learning, Feature Engineering, Regression Analysis, Dimensionality Reduction, Data Cleansing, Data Access, Applied Machine Learning, Data Analysis, Predictive Modeling, Statistical Inference, Statistical Hypothesis Testing, Data Quality, Data Science, Machine Learning Algorithms, Classification And Regression Tree (CART), Scikit Learn (Machine Learning Library), Statistical Modeling, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      D

      Duke University

      Behavioral Finance

      Skills you'll gain: Behavioral Economics, Decision Making, Financial Planning, Finance, Consumer Behaviour, Financial Market, Economics, Psychology, Risk Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Positioning: What you need for a successful Marketing Strategy

      Skills you'll gain: Product Marketing, Value Propositions, Target Market, Marketing, Product Strategy, Market Analysis, Marketing Strategy and Techniques, Market Trend, Competitive Analysis, Consumer Behaviour

      4.5
      Rating, 4.5 out of 5 stars
      ·
      971 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Alberta

      Reinforcement Learning

      Skills you'll gain: Reinforcement Learning, Machine Learning, Sampling (Statistics), Machine Learning Algorithms, Artificial Intelligence, Deep Learning, Simulations, Solution Architecture, Artificial Intelligence and Machine Learning (AI/ML), Markov Model, Supervised Learning, Algorithms, Artificial Neural Networks, Performance Testing, Pseudocode, Linear Algebra, Probability Distribution, Debugging

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.5K reviews

      Intermediate · Specialization · 3 - 6 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…151617…315

    In summary, here are 10 of our most popular market research courses

    • Fintech: Foundations & Applications of Financial Technology: University of Pennsylvania
    • From Likes to Leads: Interact with Customers Online: Google
    • Clinical Trials Data Management and Quality Assurance: Johns Hopkins University
    • An Introduction to American Law: University of Pennsylvania
    • Dynamic Public Speaking: University of Washington
    • Introdução ao Marketing Analítico: Insper
    • Compare Stock Returns with Google Sheets: Coursera Project Network
    • Create High-Fidelity Designs and Prototypes in Figma: Google
    • IBM Introduction to Machine Learning: IBM
    • Behavioral Finance: Duke University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok