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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    ESG Impact: Investor Perspective

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Investments, Portfolio Risk, Equities, Return On Investment, Social Impact, Business Ethics, Portfolio Management, Stakeholder Engagement, Environmental Issue, Stakeholder Analysis, Market Trend, Risk Analysis, Climate Change Mitigation, Petroleum Industry, Performance Analysis, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    239 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Modeling for Data Science Applications

    Skills you'll gain: Statistical Inference, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, R Programming, Data Ethics, Experimentation, Research Design, Statistical Methods, Data Science, Data Analysis, Statistical Analysis, Data Modeling, Predictive Modeling, Mathematical Modeling, Probability & Statistics, A/B Testing, Quantitative Research, Machine Learning, Model Evaluation

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    60 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    PwC

    Data Analysis and Presentation Skills: the PwC Approach Final Project

    Skills you'll gain: Presentations, Customer Analysis, Data Visualization, Data Presentation, Microsoft PowerPoint, Target Audience, Business Consulting, Microsoft Excel, Data Storytelling, Business Analysis, Data Analysis, Pivot Tables And Charts, Dashboard, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    256 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Washington

    Social Media Data Analytics

    Skills you'll gain: Text Mining, Unstructured Data, Quantitative Research, Data Visualization, Statistical Analysis, Analysis, Social Network Analysis, Data Presentation, Data Analysis, Statistical Methods, Data Mining, Interactive Data Visualization, Analytics, Correlation Analysis, Application Programming Interface (API), R Programming, Regression Analysis, Data Collection, Big Data, Python Programming

    4.1
    Rating, 4.1 out of 5 stars
    ·
    298 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Managing Machine Learning Projects

    Skills you'll gain: MLOps (Machine Learning Operations), Data Management, Project Management Life Cycle, Data Quality, Model Deployment, Data Preprocessing, Technical Management, Applied Machine Learning, Project Management, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Data Cleansing, Model Evaluation, Market Opportunities, Data Pipelines, Software Development Methodologies, Technology Solutions, Systems Design, Data Collection, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    346 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Evidence-based Toxicology

    Skills you'll gain: Verification And Validation, Pharmacology, Environmental Science, Research, Safety Assurance, Scientific Methods, Biostatistics, Bioinformatics, Research Methodologies, Environmental Regulations, Research Design, Risk Analysis, Data Synthesis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Introduction to Statistical Analysis: Hypothesis Testing

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, SAS (Software), Regression Analysis, Statistical Methods, Probability & Statistics, Statistical Modeling, Plot (Graphics), Statistical Inference

    4.7
    Rating, 4.7 out of 5 stars
    ·
    175 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    English for Effective Business Writing

    Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Writing, Writing and Editing, Concision, Persuasive Communication, English Language, Grammar, Language Competency, Target Audience, Vocabulary

    4.5
    Rating, 4.5 out of 5 stars
    ·
    470 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Natural Language Processing on Google Cloud

    Skills you'll gain: Natural Language Processing, Transfer Learning, Tensorflow, Google Cloud Platform, Recurrent Neural Networks (RNNs), Embeddings, Deep Learning, AI Workflows, Artificial Neural Networks, Feature Engineering, Model Evaluation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    540 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Strategic Leadership in Hospitality

    Skills you'll gain: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Hospitality Services, Capital Expenditure, Social Media Campaigns, Financial Statement Analysis, Cost Control, Social Media Marketing, Hospitality Management, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    119 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    International Business Entry Strategies

    Skills you'll gain: Global Marketing, Export Control, Mergers & Acquisitions, Risk Management, Business Development, International Relations, Market Analysis, Franchising, New Business Development, Target Market, Cultural Diversity, Cultural Sensitivity, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    91 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • ESG Impact: Investor Perspective: University of Pennsylvania
  • Statistical Modeling for Data Science Applications: University of Colorado Boulder
  • Data Analysis and Presentation Skills: the PwC Approach Final Project: PwC
  • Social Media Data Analytics: University of Washington
  • Managing Machine Learning Projects: Duke University
  • Evidence-based Toxicology: Johns Hopkins University
  • Introduction to Statistical Analysis: Hypothesis Testing: SAS
  • English for Effective Business Writing: The Hong Kong University of Science and Technology
  • Natural Language Processing on Google Cloud: Google Cloud
  • Strategic Leadership in Hospitality: Starweaver

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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