• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Statistics for Data Science with Python

    Skills you'll gain: Descriptive Statistics, Data Visualization, Statistical Analysis, Data Presentation, Data Analysis, Probability Distribution, Statistics, Statistical Methods, Statistical Hypothesis Testing, Data Science, Statistical Programming, Data Visualization Software, Probability & Statistics, Jupyter, Regression Analysis, Statistical Modeling, Descriptive Analytics, Statistical Inference, Correlation Analysis, Probability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    465 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    An Introduction to Learning Experience Design (LXD)

    Skills you'll gain: Program Evaluation, Course Development, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Learning Theory, Design, Design Thinking, Education Software and Technology, Professional Development, Brainstorming, Human Centered Design, Needs Assessment, Content Creation, Motivational Skills, Diversity Equity and Inclusion Initiatives, Prototyping, Design Strategies, Student-Centred Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    138 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Investing: Financial Decisions in Flux

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Development, Market Data, Corporate Sustainability, Investment Management, Sustainability Standards, Sustainable Business, Environmental Regulations, Financial Market, Investments, Data Ethics, Sustainability Reporting, Financial Data, Market Analysis, Business Ethics, Regulatory Compliance, Environmental Issue, Capital Markets, Data Science, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    127 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google UX Design (PT)

    Skills you'll gain: Adobe XD, User Experience Design, Usability Testing, Figma (Design Software), Responsive Web Design, Information Architecture, Wireframing, User Experience, Prototyping, UI/UX Research, Presentations, Design Reviews, Software Design Documents, User Interface and User Experience (UI/UX) Design, User Story, Storyboarding, Ideation, Mockups, Usability, Software Documentation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.6K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Digital Technologies and the Future of Manufacturing

    Skills you'll gain: Internet Of Things, Manufacturing Operations, Case Studies, Manufacturing Processes, Manufacturing and Production, Digital Transformation, Business Transformation, Technology Strategies, Cloud Services, Cloud Computing, Digital Assets, Technology Roadmaps, Emerging Technologies, Automation, Strategic Partnership, Operational Efficiency, System Implementation, Cost Benefit Analysis, Business Strategy, Market Opportunities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    387 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción a la calidad

    Skills you'll gain: ISO 9000 Series, Quality Management Systems, Operations Management, Production Management, Continuous Improvement Process, Product Quality (QA/QC), Kaizen Methodology, Quality Management, Environmental Management Systems, Service Improvement, Manufacturing Operations, Quality Improvement, Operational Efficiency, Process Improvement, Sustainable Business, Supply Management, Lean Manufacturing, Lean Methodologies, Corporate Sustainability, Production Process

    4.7
    Rating, 4.7 out of 5 stars
    ·
    777 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Glasgow

    Introduction to the Pharmaceutical Industry

    Skills you'll gain: Pharmaceuticals, Clinical Trials, Drug Development, Clinical Research Ethics, Clinical Research, Healthcare Ethics, Regulatory Requirements, Pharmacology, Regulatory Affairs, Healthcare Industry Knowledge, Medical Science and Research, Emerging Technologies, Regulatory Compliance, Precision Medicine, Law, Regulation, and Compliance, Biotechnology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Western Australia

    Gender Equality

    Skills you'll gain: Diversity Awareness, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Social Justice, Cultural Diversity, Disabilities, Health Equity, Sociology, Law, Regulation, and Compliance, Policy Analysis, Research, and Development, Public Policies, Discussion Facilitation, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    221 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Natural Language Processing on Google Cloud

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Tensorflow, Google Cloud Platform, Keras (Neural Network Library), Recurrent Neural Networks (RNNs), Embeddings, Deep Learning, AI Workflows, Artificial Neural Networks, Cloud API, Feature Engineering, Model Training

    4.4
    Rating, 4.4 out of 5 stars
    ·
    540 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of North Carolina at Chapel Hill

    Psychology of Popularity

    Skills you'll gain: Human Development, Psychology, Social Impact, Social Sciences, Behavioral Health, Mental Health, Mental and Behavioral Health, Sociology, Child Development, Biology, Scientific Methods, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Generative AI for SEO: Be the #1 Answer in AI Search

    Skills you'll gain: Keyword Research, Search Engine Optimization, Content Creation, Competitive Analysis, Web Analytics and SEO, Data Ethics, Search Engine Marketing, ChatGPT, Content Performance Analysis, Artificial Intelligence, Marketing, Marketing Materials, Business Strategy, Digital Marketing, Marketing Strategy and Techniques, Digital Media Strategy, Content Marketing, Market Research, Business Ethics, Product Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Tokyo

    Words Spun Out of Images: Visual and Literary Culture in Nineteenth Century Japan

    Skills you'll gain: Art History, Liberal Arts, Visual Storytelling, Social Studies, Intercultural Competence, Research, Public History

    4.8
    Rating, 4.8 out of 5 stars
    ·
    771 reviews

    Beginner · Course · 1 - 4 Weeks

1…155156157…442

In summary, here are 10 of our most popular market research courses

  • Statistics for Data Science with Python: IBM
  • An Introduction to Learning Experience Design (LXD): University of Michigan
  • ESG Investing: Financial Decisions in Flux: Interactive Brokers
  • Google UX Design (PT): Google
  • Digital Technologies and the Future of Manufacturing: University of Michigan
  • Introducción a la calidad: Universidad Nacional Autónoma de México
  • Introduction to the Pharmaceutical Industry: University of Glasgow
  • Gender Equality: University of Western Australia
  • Natural Language Processing on Google Cloud: Google Cloud
  • Psychology of Popularity: The University of North Carolina at Chapel Hill

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok